EXTERNAL COMMUNICATION OF SMALL AND MEDIUM-SIZED ENTERPRISES IN THE REGION OF SOUTH BOHEMIA

@article{38423,
   author = {Březinová, Monika and Slabá, Marie},
   article_location = {Prešov, Slovensko},
   article_number = {číslo 3},
   keywords = {Communication; SME; process; channels},
   language = {eng},
   issn = {1339-3189},
   journal = {Mladá veda (Young Science)},
   title = {EXTERNAL COMMUNICATION OF SMALL AND MEDIUM-SIZED ENTERPRISES IN THE REGION OF SOUTH BOHEMIA},
   volume = {Roč. piaty},
   year = {2017}
}

TY  - JOUR
ID  - 38423
AU  - Březinová, Monika - Slabá, Marie
PY  - 2017
TI  - EXTERNAL COMMUNICATION OF SMALL AND MEDIUM-SIZED ENTERPRISES IN THE REGION OF SOUTH BOHEMIA
JF  - Mladá veda (Young Science)
VL  - Roč. piaty
IS  - číslo 3
SP  - 1-8
EP  - 1-8
PB  - Vydavateľstvo UNIVERSUM
SN  - 13393189
KW  - Communication
KW  - SME
KW  - process
KW  - channels
N2  - Communication with the public, external communication is an important part of management systems providing transmission of information in order to make them accessible to those concerned and to those it may concern. A part of such communication is communication with the media and through them with the professionals and the public in general. Communication is responsible for providing objective, comprehensive, accurate and understandable information about the corporate strategy, but also their services, which positively affect the image of an enterprise.
ER  - 

BŘEZINOVÁ, Monika a Marie SLABÁ. EXTERNAL COMMUNICATION OF SMALL AND MEDIUM-SIZED ENTERPRISES IN THE REGION OF SOUTH BOHEMIA. \textit{Mladá veda (Young Science)}. Prešov, Slovensko: Vydavateľstvo UNIVERSUM, 2017, Roč. piaty, číslo 3, s.~1-8, 9 s. ISSN~1339-3189.