STM Strategic Management

Institute of Technology and Business in České Budějovice
Winter 2010
Extent and Intensity
2/2. 5 credit(s). Type of Completion: zk (examination).
Teacher(s)
prof. Ing. Jan Váchal, CSc. (lecturer)
doc. Ing. Jarmila Straková, Ph.D., MBA (seminar tutor)
Guaranteed by
prof. Ing. Jan Váchal, CSc.
Department of Human Resource Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Timetable of Seminar Groups
STM/01: Mon 8:00–9:30 B1, J. Váchal
STM/02: Thu 15:10–16:40 E7, J. Straková
STM/03: Wed 15:10–16:40 A1, J. Straková
STM/04: Wed 16:45–18:15 A1, J. Straková
Prerequisites (in Czech)
PRI_2 Business management II
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
fields of study / plans the course is directly associated with
Course objectives supported by learning outcomes
The main goal of the subject is to make students acquinted with principles and methods of strategic management. the aim is to hand over basic piece of knowledge about strategic management to students. And thats how from the point of view of today's steps of business sphere development so from the point of view, so from expected changes related with scholarship - technical and social attributes of the 21. century
Syllabus
  • 1. The development of strategic management. 2. Strategic management, strategic thinking and decision-making. 3. Business policy, sorts, forms and their projection. 4. Delimitation of strategic management frame - elements, visions, purposes, positions and methods. 5. Company and its interaction with external background. 6. Company behaviour and competitive advantage making. 7. Analysis of external business background - analysis of market, scientific and technical progress and social-cultural environment and analysis of economic and of system of law (STEP, Porters mock - up, strategic maps, competition analysis). 8. Analysis of internal - key factors policy, SWOT, portfolio, SPACE analysis 9. Strategic option and business policy. 10. Full business policy and her implementation. 11. Controlling of strategic changes (reconfiguration suits). 12. Strategic coalition, forms and their molding. 13. General drifts in internationalization and globalization.
Literature
    required literature
  • TRUNEČEK, J. Systémy řízení podniku ve společnosti znalostí. Praha : VŠE, 2001. ISBN 80-245-0246-1.
  • TICHÁ, I., HRON, J. Strategické řízení. 7. dot. Praha : ČZU, 2008. 235 s. ISBN 978-80-213-0922-7.
  • VÁCHAL, Jan and Petra PÁRTLOVÁ. Strategický management. 3. uprav. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2010, 116 pp. ISBN 978-80-87278-30-7. info
    recommended literature
  • STŘÍŽOVÁ, V. Organizace, Informace, Management. Praha : VŠE, 2005. ISBN 80-245-0924-5.
  • NOVOTNÁ, E. Manažerská sociologie. Jindřichův Hadec : VŠE , 2005. ISBN 80-245-0927-X.
  • JIRSOVÁ, M. Manažerská psychologie. Jindřichův Hradec : VŠE, 2005. ISBN 80-245-0928-8.
  • KOVÁŘ, František. Strategický management. In Edice učebních textů. Management. Praha: Vysoká škola ekonomie a managementu, 2008, 206 s. Edice učebních textů. Management. ISBN 978-80-86730-33-2. Obsah info
Forms of Teaching
Lecture
Seminar
Tutorial
Teaching Methods
Frontal Teaching
Project Teaching
Individual Work– Individual or Individualized Activity
Student Workload
ActivitiesNumber of Hours of Study Workload
Daily StudyCombined Study
Preparation for the Mid-term Test2020
Preparation for Lectures6 
Preparation for Seminars, Exercises, Tutorial2770
preparation of project analysis and its presentation2525
Attendance on Lectures26 
Attendance on Seminars/Exercises/Tutorial/Excursion2615
Total:130130
Assessment Methods and Assesment Rate
Exam – written 55 %
Test – mid-term 15 %
Presentation 10 %
Project – individual 20 %
Language of instruction
Czech
Further Comments
The course is taught each semester.
The course is also listed under the following terms Winter 2009, summer 2011, winter 2011, summer 2012, winter 2012, summer 2013, winter 2013, summer 2014, winter 2014, summer 2015, winter 2015, Summer 2016, winter 2016, summer 2017, winter 2017, summer 2018, winter 2018, summer 2019, winter 2019, winter 2020, summer 2021.
  • Enrolment Statistics (Winter 2010, recent)
  • Permalink: https://is.vstecb.cz/course/vste/winter2010/STM