S_INO Innovation management

Institute of Technology and Business in České Budějovice
summer 2022
Extent and Intensity
2/2/0. 6 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Radka Vaníčková, Ph.D., MBA (seminar tutor)
Guaranteed by
Ing. Radka Vaníčková, Ph.D., MBA
Department of Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Department of Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Timetable of Seminar Groups
S_INO/S01: Wed 14:50–16:20 N121, R. Vaníčková
Prerequisites
Prerequisites are not required.
Course Enrolment Limitations
The course is offered to students of any study field.
Course objectives supported by learning outcomes
The student will learn to use managerial tools in the preparation and implementation of various types of innovations, which are the main source for increasing the efficiency and competitiveness of the company. The graduate of the subject will understand the issue of innovative corporate strategies and the importance of intellectual property protection, the issue of implementation and commercialization of the findings of scientific research and innovation activities.
Learning outcomes
Upon graduation of the course, students will be able to:
1. understand the role of scientific research and development activities in a company,
2. understand the role of knowledge capital of an enterprise,
3. develop criteria for evaluating innovation projects,
4. manage scientific research and development activities in an operational managerial manner; understand the nature of strategic innovation decision making,
5. understand the basic tools for securing and protecting intellectual property.
Syllabus
  • Lectures
  • 1. Innovation and the innovation management process.
  • 2. Criteria for evaluating innovation strategies.
  • 3. Strategic and operational innovation management.
  • 4. Evaluating the feasibility of an innovation strategy.
  • 5. Economic effects of innovation.
  • 6. The firm's investment programme and the financing of innovation.
  • 7. Innovation in services.
  • 8. Science, research and development.
  • 9. Technology transfer.
  • 10. The human factor in the innovation process.
  • 11. Risk and uncertainty in decision-making about innovation plans and legal protection of innovation.
  • 12. Innovation projects in the European and international context.
  • 13. Evaluation of innovation projects.
Literature
    required literature
  • ŠKODA, Miroslav, Kateřina BOČKOVÁ and Radka VANÍČKOVÁ. EU Innovation Policy: Changes and New Approaches in Procter&Gamble. In Staníčková, M. PROCEEDINGS OF THE 4TH INTERNATIONAL CONFERENCE ON EUROPEAN INTEGRATION 2018 (ICEI 2018), PTS 1-3. 1st ed. Ostrava: VŠB - Technical University of Ostrava, 2018, p. 1474 - 1483. ISBN 978-80-248-4169-4. info
    recommended literature
  • VANÍČKOVÁ, Radka. INNOVATION CORPORATE ENERGY MANAGEMENT: EFFICIENCY OF GREEN INVESTMENT. MARKETING AND MANAGEMENT OF INNOVATIONS. Ukrajina: SUMY STATE UNIV, DEPT MARKETING, 2020, vol. 2020, No 2, p. 56-67. ISSN 2218-4511. URL info
  • VANÍČKOVÁ, Radka and Szczepańska WOSZCZYNA. Innovation of business and marketing plan of growth strategy, business success and competitive advantage in exhibition industry. Polish Journal of Management Studies. CZESTOCHOWA, Polsko: CZESTOCHOWA UNIVERSITY OF TECHNOLOGY, FACULTY OF MANAGEMENT, Polsko, 2020, 21/2020, No 2, p. 425 - 445. ISSN 2081-7452. Available from: https://dx.doi.org/10.17512/pjms.2020.21.2.30. URL info
  • SVETOZAROVOVA, Nella, František POLLÁK, Zuzana KAŠČÁKOVÁ, Jarmila STRAKOVÁ and Petra PÁRTLOVÁ. Trust and faith as innovative marketing tools for providers in health care. European Journal of Science and Theology. Rumunsko: ACAD Organisation, 2020, 16/2020, No 2, p. 69-76. ISSN 1841-0464. URL info
  • LUDBROOK, Frances, Katarina Frajtova MICHALIKOVA, Zdeňka MUSOVÁ and Petr ŠULEŘ. Business Models for Sustainable Innovation in Industry 4.0: Smart Manufacturing Processes, Digitalization of Production Systems, and Data-driven Decision Making. Journal of Self-Governance and Management Economics. New York City: Addleton Academic Publishers, 2019, vol. 7, No 3, p. 21-26. ISSN 2329-4175. Available from: https://dx.doi.org/10.22381/JSME7320193. URL info
  • RUŽINSKÁ, Eva. Economical and ecological aspects of product innovation in sustainable manufacturing processes in woodworking industry. Online. In Ana Lorga da Silva, Daniel Tomic, Alica Grilec. Economic and Social Development (ESD): 39th International Scientific Conference on Economic and Social Development – "Sustainability from an Economic and Social Perspective". Varazdin, Croatia: VARAZDIN DEVELOPMENT & ENTREPRENEURSHIP AGENCY, MIHANOVICEVA 4, VARAZDIN, 00000, CROATIA, 2019, p. 107-115. ISSN 1849-6903. info
Forms of Teaching
Exercise
Language of instruction
English
The course is also listed under the following terms winter 2022, SUMMER 2023, winter 2023, summer 2024, winter 2024.
  • Enrolment Statistics (summer 2022, recent)
  • Permalink: https://is.vstecb.cz/course/vste/summer2022/S_INO