OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2016
- Extent and Intensity
- 2/2/0. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Roman Švec, Ph.D. (seminar tutor)
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/CCV: Sat 10. 12. 8:00–12:55 A3, R. Švec
- Prerequisites
- OBOR(CAP)
The prerequisite is a knowledge of the subject Business Activities. - Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České BudějoviceSummer 2016
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Roman Švec, Ph.D. (seminar tutor)
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/CAP_prez: Mon 13:05–14:35 D515, R. Švec
OBP_1/CAP_prez_P01: Mon 8:00–9:30 B1, R. Švec - Prerequisites
- OBOR(CAP)
The prerequisite is a knowledge of the subject Business Activities. - Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2015
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Roman Švec, Ph.D. (seminar tutor)
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/CAP: Fri 16. 10. 8:00–9:30 A1, 9:40–11:10 A1, R. Švec, výuka v rámci CCV
- Prerequisites
- OBOR(CAP)
The prerequisite is a knowledge of the subject Business Activities. - Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicesummer 2015
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Roman Švec, Ph.D. (seminar tutor)
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/P01_CAP: Thu 13:05–14:35 B1, R. Švec, CCV
OBP_1/S01_CAP: Thu 18:10–19:40 A5, R. Švec, CCV - Prerequisites
- OBOR(CAP)
The prerequisite is a knowledge of the subject Business Activities. - Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2014
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- Ing. Roman Švec, Ph.D.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- OBOR(CAP)
The prerequisite is a knowledge of the subject Business Activities. - Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- Topics of lectures:
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Topics of seminars:
- 1. Regional strategies of retail stores
- 2. Network analysis
- 3. Network analysis and CPM method
- 4. Stock management calculations
- 5. Commercial assortiment calculations
- 6. First test preparation, calculation revision
- 7. First test, project assignments, the principles of teamwork, division of students into teams
- 8. Individual work on assigned projects in teams and individually planned in consultation with the tutor
- 9. Individual work on assigned projects in teams and individually planned in consultation with the tutor
- 10. Individual work on assigned projects in teams and individually planned in consultation with the tutor
- 11. Individual work on assigned projects in teams and individually planned in consultation with the tutor
- 12. Team projects presentations
- 13. Team projects presentations
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation
business venture research - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Project presentation and its preparation 7 7 Team project preparation 10 10 Preparation for the Mid-term Test 10 10 Preparation for Lectures 7 Preparation for Seminars, Exercises, Tutorial 6 36 Preparation for the Final Test 26 26 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Test – mid-term 20 %
Project – group 10 % - Exam conditions
- Grading of the course:
- First Test: maximum 20% (0-20 points)
- Team project: maximum 10% (0-10 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicesummer 2014
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Lukáš Kučera (seminar tutor)
Ing. Věra Mulačová, Ph.D. (seminar tutor) - Guaranteed by
- Ing. Lukáš Kučera
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/L2: Sun 2. 3. 8:00–9:30 E1, 9:40–11:10 E1, 11:25–12:55 E1, Sun 16. 3. 13:50–14:35 E1, 14:50–16:20 E1, 16:30–18:00 E1, Sun 18. 5. 11:25–12:10 E1, 13:05–14:35 E1, L. Kučera
OBP_1/P01: Fri 9:40–11:10 E1, V. Mulačová
OBP_1/S01: Fri 11:25–12:55 D416, V. Mulačová - Prerequisites
- MAX_KOMBINOVANYCH(20) && MAX_PREZENCNICH(20)
The prerequisite is a knowledge of the subject Business Activities. - Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 40 student(s).
Current registration and enrolment status: enrolled: 0/40, only registered: 0/40 - fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- Topics of lectures:
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Topics of seminars:
- 1. Regional strategies of retail stores
- 2. Network analysis
- 3. Network analysis and CPM method
- 4. Stock management calculations
- 5. Commercial assortiment calculations
- 6. First test preparation, calculation revision
- 7. First test, project assignments, the principles of teamwork, division of students into teams
- 8. Individual work on assigned projects in teams and individually planned in consultation with the tutor
- 9. Individual work on assigned projects in teams and individually planned in consultation with the tutor
- 10. Individual work on assigned projects in teams and individually planned in consultation with the tutor
- 11. Individual work on assigned projects in teams and individually planned in consultation with the tutor
- 12. Team projects presentations
- 13. Team projects presentations
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- DOHNAL, J. Řízení vztahu se zákazníky: procesy, pracovníci, technologie. Praha : Grada Publishing, 2002. ISBN 80-247-0401-3.
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation
business venture research - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Project presentation and its preparation 7 7 Team project preparation 10 10 Preparation for the Mid-term Test 10 10 Preparation for Lectures 7 Preparation for Seminars, Exercises, Tutorial 6 36 Preparation for the Final Test 26 26 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Test – mid-term 20 %
Project – group 10 % - Exam conditions
- Grading of the course:
- First Test: maximum 20% (0-20 points)
- Team project: maximum 10% (0-10 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2013
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Věra Mulačová, Ph.D. (seminar tutor)
- Guaranteed by
- Ing. Lukáš Kučera
Department of Human Resource Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/CAP: Sat 23. 11. Sat 11:15–12:45 A2, Sat 14. 12. Sat 10:10–11:40 D516, Sat 12:00–13:30 D516, Sat 13:35–15:05 D516, V. Mulačová, výuka v rámci CŽV
- Prerequisites
- OBOR(CAP)
The prerequisite is a knowledge of the subject Business Activities. - Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- DOHNAL, J. Řízení vztahu se zákazníky: procesy, pracovníci, technologie. Praha : Grada Publishing, 2002. ISBN 80-247-0401-3.
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Preparation for the Mid-term Test 16 16 Preparation for Lectures 13 Preparation for Seminars, Exercises, Tutorial 26 preparation for tutorial 76 tutorial 15 preparation for the exam 24 24 project elaboration 25 25 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 26 Total: 156 156 - Assessment Methods and Assesment Rate
- Test – final 70 %
průběžné hodnocení (in Czech) 30 %
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicesummer 2013
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Věra Mulačová, Ph.D. (seminar tutor)
- Guaranteed by
- Ing. Věra Mulačová, Ph.D.
Department of Human Resource Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/L2: Sat 9. 3. 16:50–18:20 E1, 18:25–19:55 E1, Sun 7. 4. 12:00–13:30 E1, 13:40–15:10 E1, 15:15–16:45 E1, Sat 18. 5. 10:26–11:10 E1, 12:00–13:30 E1, 13:40–15:10 E1, V. Mulačová
OBP_1/P01: Thu 9:55–11:25 B1, V. Mulačová
OBP_1/S01: Mon 11:35–13:05 D415, V. Mulačová
OBP_1/S02: Mon 13:10–14:40 B4, V. Mulačová
OBP_1/S03: Thu 14:45–16:15 A4, V. Mulačová - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- DOHNAL, J. Řízení vztahu se zákazníky: procesy, pracovníci, technologie. Praha : Grada Publishing, 2002. ISBN 80-247-0401-3.
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Preparation for the Mid-term Test 16 16 Preparation for Lectures 13 Preparation for Seminars, Exercises, Tutorial 26 preparation for tutorial 76 tutorial 15 preparation for the exam 24 24 project elaboration 25 25 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 26 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 45 %
Test – mid-term 25 %
Project – group 30 %
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2012
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- Ing. Věra Mulačová, Ph.D.
Department of Human Resource Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- OBOR(CAP)
The prerequisite is a knowledge of the subject Business Activities. - Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- DOHNAL, J. Řízení vztahu se zákazníky: procesy, pracovníci, technologie. Praha : Grada Publishing, 2002. ISBN 80-247-0401-3.
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Preparation for the Mid-term Test 16 16 Preparation for Lectures 13 Preparation for Seminars, Exercises, Tutorial 26 preparation for tutorial 76 tutorial 15 preparation for the exam 24 24 project elaboration 25 25 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 26 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 45 %
Test – mid-term 25 %
Project – group 30 %
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicesummer 2012
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Věra Mulačová, Ph.D. (lecturer)
Ing. Lukáš Kučera (seminar tutor) - Guaranteed by
- Ing. Věra Mulačová, Ph.D.
Department of Human Resource Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/K1: Mon 27. 2. 14:45–16:15 B3, 16:20–17:50 B3, Tue 13. 3. 13:10–14:40 B3, 14:45–16:15 B3, Tue 27. 3. 13:10–14:40 B3, 14:45–16:15 B3, Mon 21. 5. 13:10–14:40 B3, 14:45–16:15 B3, L. Kučera, Kombinovaná forma
OBP_1/K2: Sat 3. 3. 16:50–18:20 B1, 18:25–19:55 B1, Sat 21. 4. 8:00–9:30 B1, 9:40–11:10 B1, 12:00–13:30 B1, Sat 19. 5. 8:45–9:30 B1, 9:40–11:10 B1, 12:00–13:30 B1, V. Mulačová, Kombinovaná forma
OBP_1/P01: Mon 9:55–11:25 A1, V. Mulačová
OBP_1/S01: Mon 11:35–13:05 D515, V. Mulačová
OBP_1/S02: Wed 14:45–16:15 A6, L. Kučera - Prerequisites
- OBC Business Activities
The prerequisite is a successful graduation of the subject Business Activity. - Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 80 student(s).
Current registration and enrolment status: enrolled: 0/80, only registered: 0/80 - fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- DOHNAL, J. Řízení vztahu se zákazníky: procesy, pracovníci, technologie. Praha : Grada Publishing, 2002. ISBN 80-247-0401-3.
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Preparation for the Mid-term Test 16 16 Preparation for Lectures 13 Preparation for Seminars, Exercises, Tutorial 26 preparation for tutorial 76 tutorial 15 preparation for the exam 24 24 project elaboration 25 25 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 26 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 45 %
Test – mid-term 25 %
Project – group 30 %
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2011
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Martin Maršík, Ph.D. (lecturer)
- Guaranteed by
- Ing. Věra Mulačová, Ph.D.
Department of Human Resource Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/K0: Sat 10. 12. 8:00–9:30 A1, 9:40–11:10 A1, 12:00–13:30 A1, Sat 7. 1. 16:50–18:20 A1, 18:25–19:55 A1, Sun 8. 1. 12:45–13:30 A1, 13:40–15:10 A1, 15:15–16:45 A1, M. Maršík, Kombinovaná forma
- Prerequisites (in Czech)
- ( OBC Business Activities )&& FORMA(K)
Předpokladem je úspěšné absolvování předmětu Obchodní činnost. - Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the course is to master the basic principles and acquire knowledge about the management of business firms,the development of economic thought in its application to issues of business operations.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- DOHNAL, J. Řízení vztahu se zákazníky: procesy, pracovníci, technologie. Praha : Grada Publishing, 2002. ISBN 80-247-0401-3.
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Preparation for the Mid-term Test 16 16 Preparation for Lectures 13 Preparation for Seminars, Exercises, Tutorial 26 preparation for tutorial 76 tutorial 15 preparation for the exam 24 24 project elaboration 25 25 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 26 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 45 %
Test – mid-term 25 %
Project – group 30 %
- Language of instruction
- Czech
- Follow-Up Courses
- Further Comments
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicesummer 2011
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Věra Mulačová, Ph.D. (lecturer)
Ing. Martin Maršík, Ph.D. (seminar tutor)
Ing. Ludmila Opekarová, Ph.D. (assistant) - Guaranteed by
- Ing. Věra Mulačová, Ph.D.
Department of Human Resource Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/01: Thu 12:10–13:40 B4, V. Mulačová
OBP_1/02: Mon 8:15–9:45 A5, M. Maršík
OBP_1/03: Thu 8:15–9:45 A6, M. Maršík
OBP_1/04: Thu 9:55–11:25 A6, M. Maršík - Prerequisites (in Czech)
- OBC Business Activities
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the course is to master the basic principles and acquire knowledge about the management of business firms,the development of economic thought in its application to issues of business operations.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- DOHNAL, J. Řízení vztahu se zákazníky: procesy, pracovníci, technologie. Praha : Grada Publishing, 2002. ISBN 80-247-0401-3.
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Preparation for the Mid-term Test 16 16 Preparation for Lectures 13 Preparation for Seminars, Exercises, Tutorial 26 preparation for tutorial 76 tutorial 15 preparation for the exam 24 24 project elaboration 25 25 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 26 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 45 %
Test – mid-term 25 %
Project – group 30 %
- Language of instruction
- Czech
- Further Comments
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České BudějoviceSummer 2010
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Teacher(s)
- Ing. Věra Mulačová, Ph.D. (lecturer)
- Guaranteed by
- Ing. Věra Mulačová, Ph.D.
Department of Human Resource Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice - Timetable of Seminar Groups
- OBP_1/01: Wed 8:00–9:30 B1, V. Mulačová
OBP_1/02: Wed 9:35–11:05 A3, V. Mulačová
OBP_1/03: Wed 11:25–12:55 B1, V. Mulačová - Prerequisites (in Czech)
- OBC Business Activities
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the course is to master the basic principles and acquire knowledge about the management of business firms,the development of economic thought in its application to issues of business operations.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business units.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment of business unit
- Literature
- required literature
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I (Trade Business I). České Budějovice: VŠTE, 2009, 62 pp. ISBN 978-80-87278-12-3. info
- recommended literature
- DOHNAL, J. Řízení vztahu se zákazníky: procesy, pracovníci, technologie. Praha : Grada Publishing, 2002. ISBN 80-247-0401-3.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Preparation for the Mid-term Test 16 16 Preparation for Lectures 13 Preparation for Seminars, Exercises, Tutorial 26 preparation for tutorial 76 tutorial 15 preparation for the exam 24 24 project elaboration 25 25 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 26 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 45 %
Test – mid-term 25 %
Project – group 30 %
- Language of instruction
- Czech
- Further Comments
- The course is taught annually.
OBP_1 Business Ventures
Institute of Technology and Business in České BudějoviceSummer 2009
- Extent and Intensity
- 0/0. 6 credit(s). Type of Completion: z (credit).
- Teacher(s)
- Ing. Petr Mulač, Ph.D. (lecturer)
- Guaranteed by
- Institute of Technology and Business in České Budějovice
- Course Enrolment Limitations
- The course is offered to students of any study field.
- Course objectives supported by learning outcomes (in Czech)
- požadovaná účast na cvičeních: tolerovaná neúčast 4 cvičení Podmínky zápočtu: " Písemný test z příkladů v průběhu semestru (maximálně 25 bodů) " Týmový projekt včetně obhajoby (maximálně 50 bodů) " Závěrečný písemný test z teorie (maximálně 25 bodů) Pro úspěšné absolvování předmětu je nutné dosažení minimálně celkem 60 bodů. Cíl a zaměření předmětu: Předmět prohlubuje a rozšiřuje znalosti obchodního podnikání. Cílem předmětu je osvojení základních principů a získání vědomostí o řízení obchodních firem, rozvoj ekonomického myšlení v aplikaci na problematiku obchodních operací. Anotace předmětu: Přednášky: " Územní strategie obchodních firem " Výstavba obchodní jednotky, řízení projektů " Space management " Obchodní sortiment " Obchodně-provozní operace " Merchandising " Nákupní atmosféra " Řízení zásob " Operativní řízení obchodní jednotky Semináře: " Územní strategie obchodních firem " Výstavba obchodní jednotky, řízení projektů " Space management " Obchodní sortiment " Obchodně-provozní operace " Merchandising " Nákupní atmosféra " Řízení zásob " Operativní řízení obchodní jednotky Povinná literatura: MULAČ, P., VÁCHAL, J. Obchodní podnikání II. Učební texty. České Budějovice : VŠTE, 2008. ISBN 978-80-903888-5-7. Doporučená literatura: PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Preparation for the Mid-term Test 16 16 Preparation for Lectures 13 Preparation for Seminars, Exercises, Tutorial 26 preparation for tutorial 76 tutorial 15 preparation for the exam 24 24 project elaboration 25 25 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 26 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 45 %
Test – mid-term 25 %
Project – group 30 %
- Language of instruction
- Czech
- Further Comments
- The course can also be completed outside the examination period.
The course is taught each semester.
The course is taught: every week.
OBP_1 Business Ventures I
Institute of Technology and Business in České BudějoviceWinter 2008
- Extent and Intensity
- 0/0. 6 credit(s). Type of Completion: z (credit).
- Teacher(s)
- Ing. Petr Mulač, Ph.D. (lecturer)
- Guaranteed by
- Institute of Technology and Business in České Budějovice
- Course Enrolment Limitations
- The course is offered to students of any study field.
- Course objectives supported by learning outcomes (in Czech)
- požadovaná účast na cvičeních: tolerovaná neúčast 4 cvičení Podmínky zápočtu: " Písemný test z příkladů v průběhu semestru (maximálně 25 bodů) " Týmový projekt včetně obhajoby (maximálně 50 bodů) " Závěrečný písemný test z teorie (maximálně 25 bodů) Pro úspěšné absolvování předmětu je nutné dosažení minimálně celkem 60 bodů. Cíl a zaměření předmětu: Předmět prohlubuje a rozšiřuje znalosti obchodního podnikání. Cílem předmětu je osvojení základních principů a získání vědomostí o řízení obchodních firem, rozvoj ekonomického myšlení v aplikaci na problematiku obchodních operací. Anotace předmětu: Přednášky: " Územní strategie obchodních firem " Výstavba obchodní jednotky, řízení projektů " Space management " Obchodní sortiment " Obchodně-provozní operace " Merchandising " Nákupní atmosféra " Řízení zásob " Operativní řízení obchodní jednotky Semináře: " Územní strategie obchodních firem " Výstavba obchodní jednotky, řízení projektů " Space management " Obchodní sortiment " Obchodně-provozní operace " Merchandising " Nákupní atmosféra " Řízení zásob " Operativní řízení obchodní jednotky Povinná literatura: MULAČ, P., VÁCHAL, J. Obchodní podnikání II. Učební texty. České Budějovice : VŠTE, 2008. ISBN 978-80-903888-5-7. Doporučená literatura: PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- Forms of Teaching
- Lecture
Exercise
Tutorial
Consultation - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Preparation for the Mid-term Test 16 16 Preparation for Lectures 13 Preparation for Seminars, Exercises, Tutorial 26 preparation for tutorial 76 tutorial 15 preparation for the exam 24 24 project elaboration 25 25 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 26 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 45 %
Test – mid-term 25 %
Project – group 30 %
- Language of instruction
- Czech
- Further Comments
- The course can also be completed outside the examination period.
The course is taught each semester.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2022
The course is not taught in winter 2022
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2021
The course is not taught in winter 2021
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicesummer 2021
The course is not taught in summer 2021
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2020
The course is not taught in winter 2020
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicesummer 2020
The course is not taught in summer 2020
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2019
The course is not taught in winter 2019
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicesummer 2019
The course is not taught in summer 2019
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2018
The course is not taught in winter 2018
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicesummer 2018
The course is not taught in summer 2018
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicewinter 2017
The course is not taught in winter 2017
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
OBP_1 Business Ventures
Institute of Technology and Business in České Budějovicesummer 2017
The course is not taught in summer 2017
- Extent and Intensity
- 2/2. 6 credit(s). Type of Completion: zk (examination).
- Guaranteed by
- doc. Ing. Zuzana Rowland, MBA, PhD.
Department of Tourism and Marketing – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Supplier department: Lifelong learning Centre – Directorate of Study Administration and Lifelong Learning – Vice-Rector for Study Affairs – Rector – Institute of Technology and Business in České Budějovice - Prerequisites
- The prerequisite is a knowledge of the subject Business Activities.
- Course Enrolment Limitations
- The course is also offered to the students of the fields other than those the course is directly associated with.
- fields of study / plans the course is directly associated with
- Business Administration and Management (programme VŠTE, EM)
- Course objectives supported by learning outcomes
- The aim of the subject is mastering basic principles and getting knowledge about managing commercial companies, the development of economic thinking in the application on the problems of business operations. After successfully passing students have basic theoretical knowledge of managing retail shops, they can calculate the interest field and purchase potential of a business unit, they are able to use the CPM method to manage the project of establishing a business unit, they are well informed about the problems of the range of products and business operations and they are able to analyse basic fields of managing a retail.
- Syllabus
- 1.Regional strategies of firms.
- 2.Methods of territorial analysis.
- 3.Construction of business units,project management.
- 4.Network analysis,CPM method.
- 5.Technology of business operations.
- 6.Inventory management in business.
- 7.Commercial assortiment.
- 8.Space management.
- 9. Business-service operations.
- 10.Buyers behavior.
- 11.Merchandising, shopping atmosphere
- 12.Operational management of business units, methods of management service
- 13. Human recourses managment in business
- Literature
- required literature
- MULAČOVÁ, Věra, Petr MULAČ, Petra BEDNÁŘOVÁ, Lukáš KUČERA, Vendula SIMOTOVÁ and Marie SLABÁ. Obchodní podnikání ve 21. století (Trade Business in the 21st Century). 1. vyd. Praha: Grada Publishing, 2013, 520 pp. Finanční řízení. ISBN 978-80-247-4780-4. info
- MULAČOVÁ, Věra and Petr MULAČ. Obchodní podnikání I: Studijní opora pro kombinované studium (Trade Business I). 2. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2011, 60 pp. ISBN 978-80-87278-66-6. info
- MULAČ, P., VÁCHAL, J. Obchodní podnikání II. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-5-7.
- recommended literature
- PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
- CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
- ZAMAZALOVÁ, M. Marketing obchodní firmy. Praha : Grada Publishing, 2009. ISBN 978-80-247-2049-4.
- BERMAN, Barry and Joel R. EVANS. Retail management : a strategic approach. 11th ed. Boston ; London : Pearson/Prentice Hall, 2010, 654 pp. ISBN 978-0-13-608758-8. info
- TIWARI, R. Retail Management, Retail Concepts and Practices (EBOOK). Mumbai: Himalaya Publishing House, 2009, 220 pp. ISBN 978-93-5024-394-7. info
- Forms of Teaching
- Lecture
Seminar
Tutorial
Consultation
business venture research
přednáškové cvičení (in Czech) - Teaching Methods
- Frontal Teaching
Group Teaching - Cooperation
Project Teaching
- Student Workload
Activities Number of Hours of Study Workload Daily Study Combined Study Team project preparation 26 26 Preparation for Lectures 14 Preparation for Seminars, Exercises, Tutorial 6 43 Preparation for the Final Test 20 20 Business Venture research 52 52 Attendance on Lectures 26 Attendance on Seminars/Exercises/Tutorial/Excursion 12 15 Total: 156 156 - Assessment Methods and Assesment Rate
- Exam – written 70 %
Project – group 30 % - Exam conditions
- Grading of the course:
- Team project: maximum 30% (0-30 points)
- Final Test: maximum 70% (0-70 points)
Successful graduates of the course have to get totally at least 70 points: A 100 – 90, B 89,99 – 84, C 83,99 – 77, D 76,99 – 73, E 72,99 – 70, FX 69,99 – 30, F 29,99 - 0.
- Language of instruction
- Czech
- Follow-Up Courses
- Further comments (probably available only in Czech)
- The course is taught annually.
The course is taught: every week.
- Enrolment Statistics (recent)