česky | in English
Name in Czech: Budování kariéry v marketingové komunikaci v éře udržitelného rozvoje: jaké klíčové kompetence jsou potřebné?
Name (in English): Building a career in marketing communication in a sustainable development era: which key competencies are required?
RIV: Article in a journal. English. Lithuania.
Dušek, Radim (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: competency model; marketing communication; reputation; graduates
Changed by: Barbora Kroupová, učo 25655. Changed: 29/4/2024 10:44.
RIV/75081431:_____/22:00002479 Article in a journal. English. Lithuania.
Pártlová, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Dušek, Radim (203 Czech Republic, belonging to the institution) -- Sagapova, Nikola (203 Czech Republic, belonging to the institution)
Keywords in English: Social media; reputation; tourism; destination; marketing communication; index of Social Media Effectiveness
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 30/1/2023 14:53.
RIV/75081431:_____/22:00002395 Article in a journal. English. Czech Republic.
Dušek, Radim (203 Czech Republic, guarantor, belonging to the institution) -- Sagapova, Nikola (203 Czech Republic, belonging to the institution)
Keywords in English: Instagram; social media; young generation; COVID-19 pandemic; Czech Republic; lockdown period; restrictions
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 21/3/2023 18:49.
RIV/75081431:_____/22:00002461 Article in a journal. English. Switzerland.
Sagapova, Nikola (203 Czech Republic, belonging to the institution) -- Dušek, Radim (203 Czech Republic, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: oil; gas; companies; energy; climate; crisis; reputation; marketing communication; social media
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 22/3/2023 20:51.
English. France.
Keywords in English: green marketing; fashion industry; environment; sustainability; CSR
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 1/7/2022 09:20.
RIV/75081431:_____/21:00002325 Article in a journal. English. Republic of Korea.
Dušek, Radim (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: Competency Models; Key Competency; Trading Company; Business Graduates; HRM
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 16/5/2022 08:32.
RIV/75081431:_____/21:00002119 Article in a journal. English. Czech Republic.
Sagapova, Nikola (203 Czech Republic, guarantor, belonging to the institution) -- Dušek, Radim (203 Czech Republic, belonging to the institution)
Keywords in English: COVID-19 pandemic; Hospitality and Tourism Industry; Destination; Accommodation Facilities; Marketing Mix; the Czech Republic
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 18/8/2021 15:28.
RIV/75081431:_____/20:00002060 Proceedings paper. English. France.
Dušek, Radim (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: decision-making method; geomarketing; consumer spending; GIS software; SMEs
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 10/6/2021 14:43.
Name (in English): Small and medium-sized construction enterprises’ requirements for graduates’ competencies
Economics. Czech. Czech Republic.
Keywords in English: Small and medium-sized enterprises; key competencies; graduates of universities
Changed by: Mgr. Václav Karas, učo 10752. Changed: 30/5/2013 09:59.