ROUSEK, Pavel a Vojtěch STEHEL. Decisions factors of simulation game players on the product mix composition. Ad Alta - Journal of Interdisciplinary Research. Hradec Králové, Česká republika: Magnanimitas, 2023, roč. 13, č. 1, s. 234-236. ISSN 1804-7890. |
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@article{69441, author = {Rousek, Pavel and Stehel, Vojtěch}, article_location = {Hradec Králové, Česká republika}, article_number = {1}, keywords = {Simulation Game; Material Ingredients; Initial Investment; Production Size; Sales Percentage}, language = {eng}, issn = {1804-7890}, journal = {Ad Alta - Journal of Interdisciplinary Research}, title = {Decisions factors of simulation game players on the product mix composition}, url = {https://web.s.ebscohost.com/abstract?direct=true&profile=ehost&scope=site&authtype=crawler&jrnl=18047890&AN=164806522&h=XHY8TyMQqpldS%2bwNeWEBLNhvv%2fgSv0j4xztC7hE2e9mmskUyB9vu4HkGU0d6%2bBAxff6APDvGIMRmEFcDHIf%2f7w%3d%3d&crl=f&resultNs=AdminWebAuth&resul}, volume = {13}, year = {2023} }
TY - JOUR ID - 69441 AU - Rousek, Pavel - Stehel, Vojtěch PY - 2023 TI - Decisions factors of simulation game players on the product mix composition JF - Ad Alta - Journal of Interdisciplinary Research VL - 13 IS - 1 SP - 234-236 EP - 234-236 PB - Magnanimitas SN - 18047890 KW - Simulation Game KW - Material Ingredients KW - Initial Investment KW - Production Size KW - Sales Percentage UR - https://web.s.ebscohost.com/abstract?direct=true&profile=ehost&scope=site&authtype=crawler&jrnl=18047890&AN=164806522&h=XHY8TyMQqpldS%2bwNeWEBLNhvv%2fgSv0j4xztC7hE2e9mmskUyB9vu4HkGU0d6%2bBAxff6APDvGIMRmEFcDHIf%2f7w%3d%3d&crl=f&resultNs=AdminWebAuth&resul N2 - This paper analyses the behavior of players of a simulation game in the context of the composition of the product portfolio, the number of material ingredients and the necessary initial investments. The aim of the study is to provide knowledge for managers and entrepreneurs in optimizing investment strategies to achieve maximum results. The results show that investments in know-how have an impact on overall production and sales success, with higher investments associated with lower production and a higher percentage of successful sales. This study provides important insights for strategic decisions regarding the optimal allocation of resources and the use of know-how, with the aim of achieving competitive advantage and high results in the market. ER -
ROUSEK, Pavel a Vojtěch STEHEL. Decisions factors of simulation game players on the product mix composition. \textit{Ad Alta - Journal of Interdisciplinary Research}. Hradec Králové, Česká republika: Magnanimitas, 2023, roč.~13, č.~1, s.~234-236. ISSN~1804-7890.
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