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@inproceedings{65681, author = {Ližbetin, Ján and Hlavatý, Jozef}, address = {Žilina}, booktitle = {Transportation Research Procedia}, edition = {14th International Scientifi}, editor = {Ján Bujňák, Mario Guaglian}, keywords = {Art of War; strategic decision; method; strategy; manager}, howpublished = {elektronická verze "online"}, language = {eng}, location = {Žilina}, pages = {1273-1280}, publisher = {Elsevier B.V.}, title = {The Use of the Art of War Ideas in the Strategic Decision-making of the Company}, url = {https://www.sciencedirect.com/journal/transportation-research-procedia/vol/55/suppl/C}, year = {2021} }
TY - JOUR ID - 65681 AU - Ližbetin, Ján - Hlavatý, Jozef PY - 2021 TI - The Use of the Art of War Ideas in the Strategic Decision-making of the Company PB - Elsevier B.V. CY - Žilina KW - Art of War KW - strategic decision KW - method KW - strategy KW - manager UR - https://www.sciencedirect.com/journal/transportation-research-procedia/vol/55/suppl/C N2 - "Globalization of markets, intense competition, the need for rapid innovation require managers to make quick and correct strategic decisions. The traditional process of strategic business planning is outdated and inefficient. The Art of War provides guidance on making correct and quick strategic decisions for managers. The Art of War by Sun T´zu is the oldest surviving work on military strategy. The benefit of the work lies in a clear and comprehensive method combining political and economic strategy, rules of team building and business competition. Effective methodology for making strategic decisions will be created as a combination of the following: focus of strategic decisions on solving problems, ideas of the Art of War and selected methods of decision making. Strategic and tactical excellence is essential for success of a company. Every company must have a quality strategy and effective principles for its implementation. Such principles are provided to managers by the Art of War. The article deals with possibilities of implementing the ideas of the Art of War into strategic decision-making in companies. By implementing them correctly, managers will ensure prosperity both of their companies and employees." ER -
LIŽBETIN, Ján a Jozef HLAVATÝ. The Use of the Art of War Ideas in the Strategic Decision-making of the Company. In Ján Bujňák, Mario Guaglian. \textit{Transportation Research Procedia}. 14th International Scientifi. Žilina: Elsevier B.V. s.~1273-1280. ISSN~2352-1457. 2021.
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