OBC Business Activities

Institute of Technology and Business in České Budějovice
Winter 2009
Extent and Intensity
2/0. 2 credit(s). Type of Completion: zk (examination).
Teacher(s)
Ing. Martin Maršík, Ph.D. (seminar tutor)
Guaranteed by
Ing. Věra Mulačová, Ph.D.
Department of Human Resource Management – Faculty of Corporate Strategy – Rector – Institute of Technology and Business in České Budějovice
Timetable
Mon 11:25–12:55 A1
Course Enrolment Limitations
The course is also offered to the students of the fields other than those the course is directly associated with.
The capacity limit for the course is 81 student(s).
Current registration and enrolment status: enrolled: 0/81, only registered: 0/81
fields of study / plans the course is directly associated with
Course objectives supported by learning outcomes
The goal is to provide a basic knowledge of business   business   home and abroad and create conditions for the theoretical study Applied related subjects.
Syllabus
  • Topics: 1. Importance, development and function of trade 2. Business Categories 3. Legal forms of business enterprise 4. The role of retailing in the economy   5. Retail network and its breakdown 6. Types of retail operations 7. Typology of retail units 8. Status wholesale, meaning, operational units, shopping headquarters 9. Retailing, trends in retail   10. Cooperation in the commercial business   11. Regional shopping center 12. Shopping headquarters, development, meaning, focus 13. Cooperative Trade, characteristics and importance 14. Trade and globalization
Literature
  • FILIPOVÁ, A. Umění prodávat. 2. přepracované a rozšířené vydání. Praha : Grada Publishing, 2006. ISBN 80-247-1699-2.
  • PRAŽSKÁ, L., JINDRA, J. a kol. Obchodní podnikání. Retail management. Praha : Management Press, 2002. ISBN 80-7261-059-7.
  • CIMLER, P., ZADRAŽILOVÁ, D. a kol. Retail management. Praha : Management Press, 2008. ISBN 978-80-7261-167-6.
  • MULAČ, P., VÁCHAL, J. Obchodní podnikání I. České Budějovice : VŠTE, 2008. ISBN 987-80-903888-4-0.
Forms of Teaching
Lecture
Tutorial
Consultation
Teaching Methods
Frontal Teaching
Individual Work– Individual or Individualized Activity
Student Workload
ActivitiesNumber of Hours of Study Workload
Daily StudyCombined Study
Preparation for Lectures6 
preparation for tutorial 22
preparation for the axam1010
seminar work - essay on a given topic1010
tutorial 10
Attendance on Lectures26 
Total:5252
Assessment Methods and Assesment Rate
Exam – written 80 %
Essay 20 %
Language of instruction
Czech
Further Comments
The course is taught each semester.
The course is also listed under the following terms Summer 2008, Winter 2008, Winter 2010, summer 2011, winter 2011, summer 2012, winter 2012, summer 2013, winter 2013, summer 2014, winter 2014, summer 2015, winter 2015, summer 2018, winter 2018.
  • Enrolment Statistics (Winter 2009, recent)
  • Permalink: https://is.vstecb.cz/course/vste/winter2009/OBC