VŠTE:S_STM_a Strategic Management - Informace o předmětu
S_STM_a Strategic Management
Vysoká škola technická a ekonomická v Českých Budějovicíchzima 2024
- Rozsah
- 2/2/0. 6 kr. Ukončení: zk.
- Vyučující
- Ekaterina Chytilová, Ph.D. (cvičící)
doc. Ing. Jarmila Straková, Ph.D., MBA (cvičící) - Garance
- doc. Ing. Jarmila Straková, Ph.D., MBA
Katedra managementu – Ústav podnikové strategie – Rektor – Vysoká škola technická a ekonomická v Českých Budějovicích
Dodavatelské pracoviště: Katedra managementu – Ústav podnikové strategie – Rektor – Vysoká škola technická a ekonomická v Českých Budějovicích - Rozvrh seminárních/paralelních skupin
- S_STM_a/P01: Út 9:40–11:10 D215, E. Chytilová, J. Straková
S_STM_a/S01: Út 11:25–12:55 D215, E. Chytilová, J. Straková - Předpoklady
- OBOR(CAP)
- Omezení zápisu do předmětu
- Předmět je otevřen studentům libovolného oboru.
- Cíle předmětu opírající se o výstupy z učení
- The aim of the course is to acquaint students with the basics of strategic management, with components of strategic management of companies, with the process of formulating, chosing and implementing the strategy and with selected methods for assessing the internal and external environment of the company. The graduate of the course has basic knowledge of strategic management of the business sphere, influenced by scientific and technical and socio-economic progress and turbulent development of the environment in the 21st century. He / she is able independently to perform the company's characteristics, including the evaluation of the effectiveness of the economic activity results using internal and external strategic methods.
- Výstupy z učení
- - students can define an enterprise as a system,
- students understand the strategic management paradigm,
- students know the developmental phases of strategic management,
- students understand the basic terms of strategic management (strategy, strategic management process and its phase),
- students understand the hierarchy and classification of strategies,
- students know the principles of corporate strategy formation,
- students understand the principles of strategic analysis,
- students know the principles of projection of modern organizational structures,
- students understand the concept of a competitive advantage,
- students can apply basic methods for evaluation the internal and external business environment (internal and external strategic analysis),
- students know principles of selected managerial methods. - Osnova
- 1. Enterprise as a system, internal and external business environment, a change in the nature of the work of the managers, manager as a strategist
- 2. The development of strategic management, stages of development and basic concepts: strategy, strategic management, strategic thinking and decision making
- 3. The process of strategic management, strategy hierarchy (corporate strategy, business strategy, functional strategies)
- 4. Models of strategic management, strategic situational analysis - external analysis, internal analysis
- 5. Classification strategies
- 6. Paradigm, the paradigm of strategic management
- 7. Formulation, strategy selection and implementation
- 8. Projections of modern organizational structures
- 9. Competitive advantage, value chain analysis, strategic planning and control
- 10. Selected management methods: Balanced Scorecard, EFQM
- 11. Innovation, innovation processes, methods Six sigma
- 12. Managerial philosophy of Kaizen
- 13. Selected managerial methods and tools
- Literatura
- povinná literatura
- LAFLEY, A. G., 2013. Playing to win. Harvard Business Review Press. ISBN 142218739X.
- CLEGG, S. et al., 2011. Strategy. Theory and Practice. London: SAGE Publications Ltd. ISBN 978-1-84920-452-0.
- doporučená literatura
- FAULKNER, D. O. and A. CAMPBELL, 2006. The Oxford handbook of strategy : a strategy overview and competitive strategy. Oxford: Oxford University Press. p. 1031. ISBN: 0-19-927521-1
- KOURDI, J., 2015. Business Strategy: A Guide to Effective Decision-Making. The Economist; 3rd ed. edition.
- Organizační formy výuky
- přednáška
seminář
konzultace - Komplexní výukové metody
- frontální výuka
projektová výuka
samostatná práce – individuální nebo individualizovaná činnost
- Studijní zátěž
Aktivita Počet hodin za semestr Prezenční forma Kombinovaná forma Midterm test 1 Project 59 Příprava na průběžný test 30 Příprava na seminář, cvičení, tutoriál 14 Účast na přednáškách 26 Účast na semináři/cvičeních/tutoriálu/exkurzi 26 Celkem: 156 0 - Metody hodnocení a jejich poměr
- test - průběžný 30 %
projekt - samostatný 70 % - Podmínky testu
- In the ongoing evaluation, 30 points can be obtained, ie 30%. A total of 70 points, ie 70%, can be obtained in the final evaluation. Overall classification of the subject, ie points for the final evaluation (0 - 70) + points from the ongoing evaluation (0 - 30). A 100 - 90, B 89.99 - 84, C 83.99 - 77, D 76.99 - 73, E 72.99 - 70, FX 69.99 - 30, F 29.99 - 0. Full-time student studies is obliged to meet the mandatory 70% attendance during contact teaching, ie everything except lectures.
- Vyučovací jazyk
- Angličtina
- Informace učitele
- Attendance in lessons is defined in a separate internal standard of ITB (Evidence of attendance of students at ITB). It is compulsory, except of the lectures, for full-time students to attend 70 % lesson of the subjet in a semester.
- Další komentáře
- Předmět je vyučován každý semestr.
Erasmus.
- Statistika zápisu (nejnovější)
- Permalink: https://is.vstecb.cz/predmet/vste/zima2024/S_STM_a