Decisions factors of simulation game players on the product mix composition

@article{69441,
   author = {Rousek, Pavel and Stehel, Vojtěch},
   article_location = {Hradec Králové, Česká republika},
   article_number = {1},
   keywords = {Simulation Game; Material Ingredients; Initial Investment; Production Size; Sales Percentage},
   language = {eng},
   issn = {1804-7890},
   journal = {Ad Alta - Journal of Interdisciplinary Research},
   title = {Decisions factors of simulation game players on the product mix composition},
   url = {https://web.s.ebscohost.com/abstract?direct=true&profile=ehost&scope=site&authtype=crawler&jrnl=18047890&AN=164806522&h=XHY8TyMQqpldS%2bwNeWEBLNhvv%2fgSv0j4xztC7hE2e9mmskUyB9vu4HkGU0d6%2bBAxff6APDvGIMRmEFcDHIf%2f7w%3d%3d&crl=f&resultNs=AdminWebAuth&resul},
   volume = {13},
   year = {2023}
}

TY  - JOUR
ID  - 69441
AU  - Rousek, Pavel - Stehel, Vojtěch
PY  - 2023
TI  - Decisions factors of simulation game players on the product mix composition
JF  - Ad Alta - Journal of Interdisciplinary Research
VL  - 13
IS  - 1
SP  - 234-236
EP  - 234-236
PB  - Magnanimitas
SN  - 18047890
KW  - Simulation Game
KW  - Material Ingredients
KW  - Initial Investment
KW  - Production Size
KW  - Sales Percentage
UR  - https://web.s.ebscohost.com/abstract?direct=true&profile=ehost&scope=site&authtype=crawler&jrnl=18047890&AN=164806522&h=XHY8TyMQqpldS%2bwNeWEBLNhvv%2fgSv0j4xztC7hE2e9mmskUyB9vu4HkGU0d6%2bBAxff6APDvGIMRmEFcDHIf%2f7w%3d%3d&crl=f&resultNs=AdminWebAuth&resul
N2  - This paper analyses the behavior of players of a simulation game in the context of the composition of the product portfolio, the number of material ingredients and the necessary initial investments. The aim of the study is to provide knowledge for managers and entrepreneurs in optimizing investment strategies to achieve maximum results. The results show that investments in know-how have an impact on overall production and sales success, with higher investments associated with lower production and a higher percentage of successful sales. This study provides important insights for strategic decisions regarding the optimal allocation of resources and the use of know-how, with the aim of achieving competitive advantage and high results in the market.
ER  - 

ROUSEK, Pavel and Vojtěch STEHEL. Decisions factors of simulation game players on the product mix composition. \textit{Ad Alta - Journal of Interdisciplinary Research}. Hradec Králové, Česká republika: Magnanimitas, 2023, vol.~13, No~1, p.~234-236. ISSN~1804-7890.