Advertising, Sales and Promotion Management

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Publications Přehled o publikaci

Přehled o publikaci

B 2008

Advertising, Sales and Promotion Management

CHUNAWALLA, S. A

Basic information

Original name

Advertising, Sales and Promotion Management

Authors

CHUNAWALLA, S. A

Edition

New Delhi: Himalaya Publishing House, 528 pp. 2008

Other information

Type of outcome

Book on a specialized topic

Confidentiality degree

is not subject to a state or trade secret

Organization unit

Institute of Technology and Business in České Budějovice

ISBN

978-81-8488-163-9

Changed: 24/3/2015 09:24, Ing. Ivana Čertická

CHUNAWALLA, S. A. Advertising, Sales and Promotion Management. New Delhi: Himalaya Publishing House, 2008, 528 pp. ISBN 978-81-8488-163-9.

@book{27010,
   author = {Chunawalla, S. A},
   address = {New Delhi: Himalaya Publishing House},
   location = {New Delhi: Himalaya Publishing House},
   isbn = {978-81-8488-163-9},
   title = {Advertising, Sales and Promotion Management},
   year = {2008}
}

TY  - BOOK
ID  - 27010
AU  - Chunawalla, S. A
PY  - 2008
TI  - Advertising, Sales and Promotion Management
CY  - New Delhi: Himalaya Publishing House
SN  - 9788184881639
ER  -

CHUNAWALLA, S. A. \textit{Advertising, Sales and Promotion Management}. New Delhi: Himalaya Publishing House, 2008, 528 pp. ISBN~978-81-8488-163-9.