JAKUBÍKOVÁ, Dagmar. Strategický marketing: strategie a trendy. 2. vydání. Praha: Grada, 2013, 362 pp. ISBN 978-80-247-4670-8.
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Basic information
Original name Strategický marketing: strategie a trendy
Authors JAKUBÍKOVÁ, Dagmar.
Edition 2. vydání. Praha: Grada, 362 pp. 2013.
Other information
Type of outcome Book on a specialized topic
Confidentiality degree is not subject to a state or trade secret
Organization unit Institute of Technology and Business in České Budějovice
ISBN 978-80-247-4670-8
Changed by Changed by: Ing. Ivana Čertická, učo 7889. Changed: 27/2/2015 10:13.
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