AN_MIE Microeconomics – for Master study programme

Vysoká škola technická a ekonomická v Českých Budějovicích
zima 2025
Rozsah
2/2/0. 5 kr. Ukončení: zk.
Vyučující
Ing. Pavel Rousek, Ph.D. (cvičící)
doc. Ing. Vojtěch Stehel, MBA, PhD. (cvičící)
Garance
doc. Ing. Vojtěch Stehel, MBA, PhD.
Katedra financí podniku a ekonomie – Ústav znalectví a oceňování – Rektor – Vysoká škola technická a ekonomická v Českých Budějovicích
Dodavatelské pracoviště: Katedra financí podniku a ekonomie – Ústav znalectví a oceňování – Rektor – Vysoká škola technická a ekonomická v Českých Budějovicích
Rozvrh seminárních/paralelních skupin
AN_MIE/P01: St 8:00–9:30 I301( spojená s I302), P. Rousek
AN_MIE/S01: Čt 11:25–12:55 D416, P. Rousek
Předpoklady
OBOR(SLOGp)
Knowledge at the level of undergraduate microeconomics
Omezení zápisu do předmětu
Předmět je nabízen i studentům mimo mateřské obory.
Mateřské obory/plány
Cíle předmětu opírající se o výstupy z učení
The course focuses on intermediate analysis of individual economic subjects´ decision making in the finished products markets and input markets.
Výstupy z učení
After successful completion of the course, students are able to:
- explain the principles of microeconomic theory,
- apply microeconomic analysis tools in decision-making problems in business management,
- understand the consumer´s behaviour,
- understand the shaping of demand in the products and services market,
- measure consumers´ benefits,
- understand the company´s behaviour in the product and services market,
- understand the shaping of supply in the product and services market,
- interpret production function,
- analyze costs and revenues of the company,
- decide on the company´s output in the product and services market,
- understand the factor market,
- analyze the labour market,
- analyze the capital market,
- understand market balance and efficiency,
- understand the role of the state,
- analyze market balance and efficiency.
Osnova
  • Lectures
  • 1. Microeconomic Tools, Consumer Behavior and Demand Formation
  • 2. Consumer Decision-Making under Risk and Uncertainty
  • 3. Firm Behavior and Supply Formation, Technology Choice and Cost Structure
  • 4. Firm Decision-Making in Different Market Structures
  • 5. Game Theory and Strategic Behavior of Firms
  • 6. Applied Microeconomics and Business Decision-Making
  • 7. Behavioral Microeconomics in Consumer and Firm Decision-Making
  • 8. Factor Markets and Compensation
  • 9. Specifics of Firm Demand for Labor and Capital
  • 10. Efficiency, Market Equilibrium and the Microeconomic Role of the State
  • 11. Digital Economy and New Market Models
  • 12. Market Regulation and Competition in the Digital Age
  • 13. Summary and Case Studies from Business Practice

    Seminars
  • 1. Microeconomic Tools, Consumer Behavior and Demand Formation
  • 2. Consumer Decision-Making under Risk and Uncertainty
  • 3. Firm Behavior and Supply Formation, Technology Choice and Cost Structure
  • 4. Firm Decision-Making in Different Market Structures
  • 5. Game Theory and Strategic Behavior of Firms
  • 6. Applied Microeconomics and Business Decision-Making
  • 7. Behavioral Microeconomics in Consumer and Firm Decision-Making
  • 8. Factor Markets and Compensation
  • 9. Specifics of Firm Demand for Labor and Capital
  • 10. Efficiency, Market Equilibrium and the Microeconomic Role of the State
  • 11. Digital Economy and New Market Models
  • 12. Market Regulation and Competition in the Digital Age
  • 13. Summary and Case Studies from Business Practice
Literatura
    povinná literatura
  • NICHOLSON, W. et al., [2014]. Intermediate microeconomics. Cengage Learning. ISBN 978-1-4737-0913-3.
  • SNYDER, Ch. M. a W. NICHOLSON, 2016. Microeconomic theory: basic principles and extensions. 12th, internat. edit. South-Western/Cengage Learning. ISBN 978-1-305-50579-7.
  • NICHOLSON, W. a CH. M. SNYDER, 2014. Intermediate microeconomics and its application. 12th edit. South-Western Cengage Learning. ISBN 978-1-133-18902-2.
    doporučená literatura
  • HOLMAN, Robert. Ekonomie. In Beckovy ekonomické učebnice. 6. vydání. 696 stran. Beckovy ekonomické učebnice. ISBN 978-80-7400-278-6. Digitalizovaný dokument info
  • KAHNEMAN, Daniel. Myšlení: rychlé a pomalé. Brno, 2012, 542 s. ISBN 978-80-87270-42-4. info
  • BUDINSKÝ, Petr; Radim VALENČÍK a KOL. Teorie redistribučních systémů : (Jak číst společenskou realitu a oč tu běží?). Praha: Vysoká škola finanční a správní, 2010. ISBN 978-80-7408-044-9. URL info
Organizační formy výuky
přednáška
seminář
konzultace
Komplexní výukové metody
frontální výuka
skupinová výuka - kooperace
brainstorming
kritické myšlení
samostatná práce – individuální nebo individualizovaná činnost
výuka podporovaná multimediálními technologiemi
Studijní zátěž
AktivitaPočet hodin za semestr
Prezenční formaKombinovaná forma
Příprava na průběžný test24 
Příprava na seminář, cvičení, tutoriál20 
Příprava na závěrečný test34 
Účast na přednáškách26 
Účast na semináři/cvičeních/tutoriálu/exkurzi26 
Celkem:1300
Metody hodnocení a jejich poměr
test - průběžný 30 %
test - závěrečný 70 %
Podmínky testu
To successfully complete the course, it is necessary to achieve 70% under the conditions set out below. Overall classification of the subject, i.e. points for the test (100-0): A 100 - 90, B 89.99 - 84, C 83.99 - 77, D 76.99 - 73, E 72.99 - 70, FX 69.99 - 30, F 29.99 - 0.
Assessment methods: Continuous assessment will be in the form of a Mid-term test and is mandatory for all students (30 points). Final evaluation: the student chooses one option from the final evaluation: 1. final test - 90 points (70 + 20 points for bonus questions that will be part of the test). 2. essay processing - 90 points (70 + 20 bonus points for excellent and quality processing). Bonus points can also be obtained by shooting a maximum of two minutes of video (in MP4 format), in which the student summarizes the results of his essay.
The student of the full-time form of study is obliged to fulfill the obligatory 70% attendance at the contact teaching, i.e. everything except lectures. If the participation is not met, the student will be automatically classified unsuccessfully.
Vyučovací jazyk
Angličtina
Informace učitele
Continuous assessment will be conducted in the form of a test, in which a student can earn a maximum of 30 points. The date of the test will be determined by the instructors of the respective seminars. In the case of a low score, the student has the opportunity to retake the test.
Final assessment will take the form of a written examination (test), for which a maximum of 70 points can be obtained. Bonus points earned through activity during lectures, particularly for successful completion of in-class quizzes, will be added to the score from the final test.


If students with an individual study plan are unable to participate in the continuous test, the result of the final test will be recalculated so that the student can achieve a score within the full 0–100 point range.

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