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logistika financni analyza swot analyza swot analysis motivace financial analysis logistics marketingovy mix motivation doprava rozvaha marketing marketing mix komunikace balance sheet cena optimalizace transport skladovani ucetnictvi komunikacni mix podnik price zakaznik communication product vykaz zisku a ztrat pomerove ukazatele customer marketingova komunikace produkt porteruv model peti sil distribuce rekonstrukce konkurence reklama zamestnanec employee vertikalni analyza optimization stimulace horizontalni analyza horizontal analysis communication mix mzda strategie accounting vertical analysis company naklady maloobchod stimulation storage manazer rizeni lidskych zdroju competition operacni vyzkum reconstruction distribution marketing communication dotace management construction zakladatelsky projekt profit and loss statement projektova dokumentace racionalizace odmenovani costs ratio indicators rodinny dum strategy vykaz zisku a ztraty analyza konkurence ucetni zaverka education zasoby konkurenceschopnost projekt manager employer silnicni doprava pest analyza advertising quality project documentation rizeni zasob competitiveness transportation motiv pest analysis zamestnavatel promotion kvalita dotaznik podpora prodeje strategicka analyza novostavba zamestnanci remuneration strategic analysis financni plan sklad wage dotaznikove setreni rationalization family house step analyza vzdelavani questionnaire vyroba profit nizkoenergeticky dum nakupni atmosfera
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