Theses on a related topic (having the same keywords):

alkoholicke napoje, digitalni marketing, marketingova komunikace, spolecenska odpovednost firem, spotrebitelske chovani, alcoholic beverages, consumer behavior, digital marketing, marketing communication, influencer marketing, corporate social responsibility

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Garbaczová, Nicola
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného subjektu | Theses on a related topic Display description

2.
Janurová, Daniela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného subjektu | Theses on a related topic

3.
Langmüller, Aleš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Efektivita vybraných nástrojů marketingové komunikace ve vybraném odvětví | Theses on a related topic

4.
Mrkvičková, Dominika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání sociálních sítí u generace Z | Theses on a related topic

5.
Nováčková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace globálních producentů fototechniky | Theses on a related topic

6.
Pitrmanová, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace maloobchodního řetězce v kulturně odlišných prostředích | Theses on a related topic

7.
Podlahová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Digitální marketingová komunikace vybraného podniku | Theses on a related topic

8.
Šejdová, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economy / Business Economy - Product and value management
Master's thesis defence: Marketingová komunikace tuzemských obchodních center | Theses on a related topic

9.
Šoltová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

10.
Špán, Jiří
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace tuzemských knižních e-shopů | Theses on a related topic

11.
Troupová, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace poskytovatelů masážních, rekondičních a regeneračních služeb v České republice | Theses on a related topic

12.
Vanýsek, Vladislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingové strategie pro propagaci elektromobilů a jejich efektivita na spotřebitelské chování | Theses on a related topic

13.
Dolénková, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Instagram jako médium pro propagaci prostřednictvím influencer marketingu | Theses on a related topic

14.
Hronešová, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Klíčové faktory úspěšnosti influencer marketingu v českém prostředí | Theses on a related topic

15.
Jeglíková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace poskytovatelů internetu v České republice | Theses on a related topic

16.
Kubešová, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě a jejich význam pro cestovní ruch | Theses on a related topic

17.
Matěna, Libor
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Gamifikace v marketingu a její rozdílné efekty na různé generace | Theses on a related topic

18.
Opekarová, Šárka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného podnikatelského subjektu | Theses on a related topic

19.
Petříková, Linda
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingové inovace podniků působících v oděvním průmyslu | Theses on a related topic

20.
Rozporka, Vojtěch
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business analyst / Business analyst
Bachelor's thesis defence: Online marketingová komunikace výrobců grafických karet a grafických čipů | Theses on a related topic

21.
Seidlová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economy / Business Administration
Master's thesis defence: Společensky odpovědná image firmy a její vliv na manažerské rozhodování a marketingové strategie ve dřevozpracujícím průmyslu | Theses on a related topic

22.
Votava, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Nákupní chování generace Z a generace Y | Theses on a related topic

23.
Bendová, Romana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Civil Engineering / Building Management (combination/specialization: Management)
Bachelor's thesis defence: Marketingové procesy ve stavebnictví aplikované ve vybrané firmě | Theses on a related topic

24.
Benedikt, Vladimír
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Spotřebitelské chování a věrnost zákazníků v odvětví gastronomie | Theses on a related topic

25.
Braguca, Vladislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání rozšířené reality jako inovativního marketingového nástroje | Theses on a related topic

26.
Bromová, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic

27.
Coufal, Filip
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Aplikace nových forem marketingu | Theses on a related topic

28.
Cvrkalová, Olga
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

29.
Čapek, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Uplatňování principů společenské odpovědnosti podniků v průmyslovém sektoru/v sektoru služeb | Theses on a related topic

30.
Čertíková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Postoje veřejnosti ke společenské odpovědnosti podniků | Theses on a related topic

31.
Dóková, Zuzana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití podpory prodeje k udržení pozice zvolené firmy na trhu | Theses on a related topic

32.
Dražková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

33.
Dvořáková, Zuzana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Formy marketingové komunikace jazkových škol v ČR se zacílením na širokou veřejnost. | Theses on a related topic

34.
Eisman, Jiřina maiden name: Sobolíková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Komparace tradičních náborových kanálů a moderních marketingových kampaní na sociálních sítích | Theses on a related topic

35.
Ernekerová, Zdeňka maiden name: Jodlová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Zhodnocení webových stránek firmy z hlediska naplnění komunikačního záměru | Theses on a related topic

36.
Fejfárková, Eva
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

37.
Filípek, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného podnikatelského subjektu | Theses on a related topic

38.
Fišarová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Vnímání společenské odpovědnosti podniku z pohledu jeho zaměstnanců | Theses on a related topic

39.
Formanová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Marketingová komunikace vybrané maloobchodní jednotky | Theses on a related topic

40.
Hájková, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace ve vybrané společnosti | Theses on a related topic

41.
Hanzlíčková, Gabriela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Spotřebitelské chování ve vztahu k udržitelnosti | Theses on a related topic

42.
Hanzlíková, Simona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného subjektu | Theses on a related topic

43.
Havrlantová, Simona maiden name: Havrlantová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Vypracování komunikační strategie ve vybrané firmě | Theses on a related topic

44.
Hlaváčik, Sam
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vizuální srozumitelnost reklamního sdělení a její vliv na efektivitu komunikace ve vybraném tržním segmentu | Theses on a related topic

45.
Holubjáková, Vendula
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza kupního chování spotřebitele - volba výrobního programu u společnosti TIPO | Theses on a related topic

46.
Homolková, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza marketingového mixu vybraného subjektu | Theses on a related topic

47.
Hones, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

48.
Honsová, Lesja maiden name: Tymyšynová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využití digitálního marketingu pro zvýšení členství a zapojení klientů ve fitness studiích | Theses on a related topic

49.
Hoštáková, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace ve vybraném podnikatelském subjektu | Theses on a related topic

50.
Jandová, Radka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Způsoby komunikace se zákazníkem jako strategie PR ve vybrané firmě | Theses on a related topic