Theses on a related topic (having the same keywords):

user engagement, digital communication, social media, hotel marketing, zapojeni uzivatelu, instagram, socialni site, hotelovy marketing, nakupni chovani, digitalni komunikace, consumer behavior, human element, lidsky prvek

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Dolénková, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Instagram jako médium pro propagaci prostřednictvím influencer marketingu | Theses on a related topic Display description

52.
Dykun, Jaroslav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Green marketing a jeho vliv na nákupní chování generace Z | Theses on a related topic

53.
Fara, Aleš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Využití digitálních náborových nástrojů ve vybraném dopravním podniku | Theses on a related topic

54.
Gajanová, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Internetový marketing vybraného subjektu | Theses on a related topic

55.
Grammetbauerová, Markéta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Analýza vnímání privátních značek na českém trhu | Theses on a related topic

56.
Grospietschová, Natálie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využití sociálních sítí v marketingové komunikaci tetovacích studií v České republice | Theses on a related topic

57.
Hanzlíčková, Gabriela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Spotřebitelské chování ve vztahu k udržitelnosti | Theses on a related topic

58.
Hanzlík, Tomáš maiden name: Hanzlík
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Internetový marketing a možnosti jeho využití v marketingovém mixu vybraného podniku | Theses on a related topic

59.
Holubjáková, Vendula
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza kupního chování spotřebitele - volba výrobního programu u společnosti TIPO | Theses on a related topic

60.
Holzeplová, Nikola
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Realita vs. Hoax – komunikace elektromobility v online prostoru | Theses on a related topic

61.
Hones, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

62.
Hronešová, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Klíčové faktory úspěšnosti influencer marketingu v českém prostředí | Theses on a related topic

63.
Humpová, Květa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Fairtrade produkty v maloobchodních řetězcích | Theses on a related topic

64.
Jakoubek, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Čínské trhy)
Bachelor's thesis defence: Komparace preferencí spotřebitelů v České republice a Čínské lidové republice | Theses on a related topic

65.
Ježková, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Porovnání věrnostních systémů ve vybraných obchodních jednotkách | Theses on a related topic

66.
Jíchová, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Fairtrade produkty ve vybraných maloobchodních řetězcích v ČR | Theses on a related topic

67.
Keclík, Radek
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

68.
Kobanová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Řízení lidských zdrojů)
Bachelor's thesis defence: Využití sociálních sítí pro nábor zaměstnanců ve vybrané firmě | Theses on a related topic

69.
Kodýdek, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Internetový marketing vybraného subjektu | Theses on a related topic

70.
Králová, Brigita maiden name: Bradáčová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Finanční analýza maloobchodní nabídky zboží a služeb ve venkovském prostoru. | Theses on a related topic

71.
Krátoška, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Vliv nákupního chování spotřebitelů na výběr obchodní jednotky | Theses on a related topic

72.
Kříž, Žanet
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace vybraného subjektu | Theses on a related topic

73.
Kubačka, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Vliv sociálních médií a influencerů na nábor nových policistů v České republice | Theses on a related topic

74.
Kysela, Tomáš maiden name: Kysela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Maloobchodní značka jako nástroj komunikace obchodu | Theses on a related topic

75.
Langmüller, Aleš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Efektivita vybraných nástrojů marketingové komunikace ve vybraném odvětví | Theses on a related topic

76.
Madžarová, Dana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání emocí v marketingové komunikaci | Theses on a related topic

77.
Mácha, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza vnímání privátních značek na českém trhu | Theses on a related topic

78.
Martinák, Petr
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Aplikace nových forem marketingu | Theses on a related topic

79.
Martínková, Leona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání sociálních sítí u generace Z | Theses on a related topic

80.
Matějčková, Simona maiden name: Krbečková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza spokojenosti zákazníků s vybraným podnikem služeb | Theses on a related topic

81.
Mejta, Erik
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace pivovarů | Theses on a related topic

82.
Menšíková, Simona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace vybraných podniků z odvětví maloobchodu | Theses on a related topic

83.
Městka, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Návrh inovativní marketingové strategie pro začínající překladatelskou agenturu | Theses on a related topic

84.
Michlová, Dáša
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace v MSP se zaměřením na B2C trhy | Theses on a related topic

85.
Nekola, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využití trendů influencer marketingu pro efektivní social commerce | Theses on a related topic

86.
Nekolová, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace největších řetězců s potravinami v České republice | Theses on a related topic

87.
Nováčková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace globálních producentů fototechniky | Theses on a related topic

88.
Obselková, Silvie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného podnikatelského subjektu | Theses on a related topic

89.
Oppolzerová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Sociální sítě jako moderní nástroj náboru zaměstnanců | Theses on a related topic

90.
Oralová, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Typologie spotřebitelů drogistických řetězců v České republice | Theses on a related topic

91.
Oščádalová, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Merchandising a nákupní atmosféra vybrané obchodní jednotky | Theses on a related topic

92.
Perebziak, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace lékáren v České republice | Theses on a related topic

93.
Peštová, Justina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace tuzemských e-shopů na sociálních sítích | Theses on a related topic

94.
Pojsl, Jiří
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business analyst / Business analyst
Bachelor's thesis defence: Ekosystém digitálních produktů v e-commerce: Marketingové trendy a jejich vliv na růst | Theses on a related topic

95.
Priadkina, Kateryna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv moderních technologií a trendů v marketingu na preference spotřebitelů v segmentu alkoholických nápojů | Theses on a related topic

96.
Pupavová, Jana maiden name: Votrubová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Nákupní chování zákazníků na spotřebitelských trzích | Theses on a related topic
Bachelor's thesis defence: Nákupní chování zákazníků na spotřebitelských trzích | Theses on a related topic

97.
Rozporka, Vojtěch
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business analyst / Business analyst
Bachelor's thesis defence: Online marketingová komunikace výrobců grafických karet a grafických čipů | Theses on a related topic

98.
Sedláková, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Řízení lidských zdrojů)
Bachelor's thesis defence: Nové trendy při výběru zaměstnanců | Theses on a related topic

99.
Soukupová, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace v odvětví maloobchodu | Theses on a related topic

100.
Soukupová, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Moderní metody náboru zaměstnanců v sektoru služeb | Theses on a related topic