Theses on a related topic (having the same keywords):

transparentnost, consumer perception, artificial intelligence, duvera ke znacce, marketingova komunikace, ochota interagovat, willingness to interact, umela inteligence, transparency, marketing communication, brand trust, spotrebitelske vnimani

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Vernarcová, Klára maiden name: Chmelařová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Využití sociálních médií v marketingové komunikaci vybraného e-shopu | Theses on a related topic Display description

102.
Veselý, Jaroslav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace webových stránek vybraného města | Theses on a related topic

103.
Veselý, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingová komunikace národních značek piva na českém a zahraničním trhu | Theses on a related topic

104.
Veverka, Daniel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic

105.
Vittek, David
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic

106.
Wohlgemuth, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economy / Business Economy - Product and value management
Master's thesis defence: Segmentace fotbalových fanoušků a její využití v marketingových strategiích klubů | Theses on a related topic

107.
Zahálková, Nikola
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Analýza spotřebitelských recenzí e-shopů se zdravou výživou | Theses on a related topic

108.
Zasadilová, Blanka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace Hitrádia Faktor | Theses on a related topic

109.
Závodná, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Propagace nových výrobků firmy KANAFAS CZ, s.r.o. a jejich zavádění na trh | Theses on a related topic

110.
Zeman, Martin
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketing neziskových organizací | Theses on a related topic

111.
Zlatníčková, Klaudie maiden name: Dvořáková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Dopady umělé inteligence na současná a budoucí pracovní místa | Theses on a related topic

112.
Žáková, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Využití AI v predikci vzdělávacích potřeb zaměstnanců | Theses on a related topic

113.
Žaloudková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Způsoby komunikace se zákazníkem jako marketingová strategie ve vybrané firmě. | Theses on a related topic

114.
Ženíšková, Sára
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Sportovní marketing se specifikací na taneční segment | Theses on a related topic

115.
Bastl, Antonín
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Mechanical Engineering / Mechanical Engineering
Master's thesis defence: Návrh a realizace detekčního systému bezpilotních prostředků založeného na klasifikaci akustického signálu | Theses on a related topic

116.
Ben Amer, Andrea maiden name: Šticová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

117.
Bilková, Leona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Návrh marketingového mixu pro vybraný podnikatelský subjekt | Theses on a related topic

118.
Caska, Petr
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza stávající marketingové komunikace Rodinného pivovaru Bernard, a.s. | Theses on a related topic

119.
Čejková, Jana maiden name: Čejková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace společnosti D.I.M. spol. s.r.o. | Theses on a related topic

120.
Danielová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Aplikace nástrojů marketingového mixu ve vybraném výrobním podniku | Theses on a related topic

121.
Frišman, Filip
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Formy podpory prodeje ve firmě Milwaukee PC USA | Theses on a related topic

122.
Hančár, Patrik
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu v oblasti maloobchodu s potravinářským zbožím | Theses on a related topic

123.
Holíková, Gabriela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

124.
Jeglíková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace poskytovatelů internetu v České republice | Theses on a related topic

125.
Juhaňáková, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace vybraného maloobchodního řetězce | Theses on a related topic

126.
Kalmusová, Romana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

127.
Kaskounová, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného výrobního podniku | Theses on a related topic

128.
Keclík, Radek
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

129.
Klenot, Antonín
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic

130.
Kniežová, Šárka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh marketingové komunikace při uvádění nového produktu na trh | Theses on a related topic

131.
Kochtová, Alžběta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza stávající marketingové komunikace ve vybraném podniku | Theses on a related topic

132.
Koloušková, Iveta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace v odvětví maloobchodu | Theses on a related topic

133.
Komárek, Cyril
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Aplikace nástrojů marketingového mixu ve vybraném subjektu | Theses on a related topic

134.
Kubešová, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě a jejich význam pro cestovní ruch | Theses on a related topic

135.
Manoj, Sooraj
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Administration / Business Administration
Master's thesis defence: Impact of Artificial Intelligence in FinTech: A Qualitative Study | Theses on a related topic

136.
Marková, Ivana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Privátní značka jako nástroj komunikace obchodu | Theses on a related topic

137.
Marková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingová komunikace pro budování identity a reputace ve výrobních podnicích | Theses on a related topic

138.
Martínková, Andrea
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Hodnocení a predikce budoucího vývoje nabídky a poptávky na trhu práce v ČR | Theses on a related topic

139.
Mlsová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: E-marketingová komunikace v odvětví potravinářského průmyslu | Theses on a related topic

140.
Nitsche, Michael
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh účinné marketingové komunikace podniku v oblasti služeb | Theses on a related topic

141.
Nohavová, Andrea maiden name: Štěpánková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Vliv jazyků na marketingovou komunikaci ve firmě KAFKA Transport a. s. | Theses on a related topic

142.
Opekarová, Šárka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného podnikatelského subjektu | Theses on a related topic

143.
Pham, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Možnosti využití umělé inteligence při predikci ekonomické recese na základě makroekonomických a dalších ukazatelů. | Theses on a related topic

144.
Polívková, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic

145.
Prasad, Ila
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Administration / Business Administration
Master's thesis defence: The use of gender-sensitive and non-sensitive concepts in marketing communication | Theses on a related topic

146.
Radinová, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingového mixu vybrané banky | Theses on a related topic

147.
Rodová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

148.
Rychtařík, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Civil Engineering / Construction of Buildings (combination/specialization: Izolace (sídlo České Budějovice))
Bachelor's thesis defence: Solární zisky transparentními konstrukcemi v závislosti na nadmořské výšce, zeměpisné poloze, data a orientaci ke světovým stranám | Theses on a related topic

149.
Říhová, Bára
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace vybraných destinací v cestovním ruchu | Theses on a related topic

150.
Řondíková, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza stávající marketingové komunikace vybraného podniku | Theses on a related topic