Theses on a related topic (having the same keywords):

spotrebni chovani, social networks, socialni site, marketingova komunikace, generation z, consumer behavior, generace z, marketing communication, influencer marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Mikšovská, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic Display description

102.
Nachlingerová, Hana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Generace Z a její postoje k elektromobilitě | Theses on a related topic

103.
Nekolová, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace největších řetězců s potravinami v České republice | Theses on a related topic

104.
Němečková, Barbora
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace ve vybrané společnosti | Theses on a related topic

105.
Nikitenko, Tetiana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Rovnováha mezi pracovním a osobním životem u generace Z | Theses on a related topic

106.
Pekárková, Mirka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic

107.
Perebziak, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace lékáren v České republice | Theses on a related topic

108.
Pešíková, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Adaptace marketingového mixu pro vybranou zemi | Theses on a related topic

109.
Peštová, Justina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace tuzemských e-shopů na sociálních sítích | Theses on a related topic

110.
Podlahová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace v MSP se zaměřením na B2C trhy | Theses on a related topic

111.
Podskalský, Patrik
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Aplikace nových forem marketingu | Theses on a related topic

112.
Prchalová, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingová komunikace pro budování identity a reputace ve výrobních podnicích | Theses on a related topic

113.
Rathová, Alena
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Vnímání work life balance jako motivačního nástroje z pohledu zaměstnanců v oblasti služeb se zaměřením na rozdíly mezi jednotlivými generacemi. | Theses on a related topic

114.
Reichegger, Patrik
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Psychologie pracovní motivace juniorních zaměstnanců | Theses on a related topic

115.
Ridvanová, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Návrh vhodného komunikačního mixu pro vybraný podnik | Theses on a related topic

116.
Rosecká, Sabina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybrané politické strany | Theses on a related topic

117.
Sedláček, Marek
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného subjektu | Theses on a related topic

118.
Sirotková, Silvie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu v oblasti maloobchodu s drogistickým zbožím | Theses on a related topic

119.
Slavíčková, Natálie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Nákupní technologie ve vybraných maloobchodních jednotkách | Theses on a related topic

120.
Smolová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Tvorba komunikační strategie pro uvedení nového produktu na trh | Theses on a related topic

121.
Soukupová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Sociální sítě jako moderní nástroj náboru zaměstnanců | Theses on a related topic

122.
Suchá, Jana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Optimalizace marketingové komunikace vybrané kavárny, restaurace nebo nočního klubu | Theses on a related topic

123.
Šíchová, Vendula
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv sociálních médií na rozvoj fitness komunit a jejich marketingový potenciál | Theses on a related topic

124.
Škrdlová, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Pracovní motivace generace Z | Theses on a related topic

125.
Študent, Jiří
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného ekologického produktu | Theses on a related topic

126.
Šulková, Monika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Návrh komunikační strategie pro vybraný podnik | Theses on a related topic

127.
Švarcová, Hana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingový mix městyse Besednice | Theses on a related topic

128.
Telenko, Anastasiia
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic

129.
Troupová, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace poskytovatelů masážních, rekondičních a regeneračních služeb v České republice | Theses on a related topic

130.
Tůmová, Markéta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Návrh komunikační strategie pro překladatelskou společnost sídlící v Českých Budějovicích s celostátní působností. | Theses on a related topic

131.
Vernarcová, Klára maiden name: Chmelařová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Využití sociálních médií v marketingové komunikaci vybraného e-shopu | Theses on a related topic

132.
Veselý, Jaroslav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace webových stránek vybraného města | Theses on a related topic

133.
Vittek, David
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic

134.
Vlčková, Anna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Generační rozdíly v marketingu: Tištěná versus digitální reklama pro Generaci Z a Y | Theses on a related topic

135.
Voňková, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Zaměstnanecké benefity a jejich preference z pohledu generace Z v sektoru služeb | Theses on a related topic

136.
Vornayová, Silvie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza spotřebního chování na trhu s oděvy | Theses on a related topic

137.
Vošvrdová, Silvie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace oděvních řetězců v České republice | Theses on a related topic

138.
Vyšínová, Kristína maiden name: Korená
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Účinnost sociálních médií v budování pozitivní identity regionálních producentů | Theses on a related topic

139.
Zábavníková, Gabriela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Účetnictví)
Bachelor's thesis defence: Využití influencerů pro komunikaci firem při prodeji dekorativní kosmetiky | Theses on a related topic

140.
Zahálková, Nikola
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Analýza spotřebitelských recenzí e-shopů se zdravou výživou | Theses on a related topic

141.
Zasadilová, Blanka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace Hitrádia Faktor | Theses on a related topic

142.
Závodná, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Propagace nových výrobků firmy KANAFAS CZ, s.r.o. a jejich zavádění na trh | Theses on a related topic

143.
Zeman, Martin
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketing neziskových organizací | Theses on a related topic

144.
Žaloudková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Způsoby komunikace se zákazníkem jako marketingová strategie ve vybrané firmě. | Theses on a related topic

145.
Ženíšková, Sára
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Sportovní marketing se specifikací na taneční segment | Theses on a related topic

146.
Žižková, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace největších bank v České republice | Theses on a related topic

147.
Žofková, Petra maiden name: Kolouchová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Klíčové faktory pro získání a udržení zaměstnanců z generace Z v oblasti publishingu | Theses on a related topic

148.
Ben Amer, Andrea maiden name: Šticová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

149.
Benedikt, Vladimír
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Spotřebitelské chování a věrnost zákazníků v odvětví gastronomie | Theses on a related topic

150.
Berka, Fabián
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace na internetu u vybraného podnikatelského subjektu | Theses on a related topic