Theses on a related topic (having the same keywords):

marketingovy mix, podpora prodeje, marketing communications, komunikacni mix, marketing mix, communications mix, marketingova komunikace, sales support, marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

301.
Erben, Stanislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Mobilní aplikace z pohledu marketingu | Theses on a related topic Display description

302.
Ernekerová, Zdeňka maiden name: Jodlová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Zhodnocení webových stránek firmy z hlediska naplnění komunikačního záměru | Theses on a related topic

303.
Fara, Aleš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Využití digitálních náborových nástrojů ve vybraném dopravním podniku | Theses on a related topic

304.
Filip, Zdeněk
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Komunikační strategie nově zakládaného podniku | Theses on a related topic

305.
Forgáčová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Privátní značka jako nástroj komunikace obchodu | Theses on a related topic

306.
Gregor, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová situační analýza "Jihočeského Holandska" | Theses on a related topic

307.
Grospietschová, Natálie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využití sociálních sítí v marketingové komunikaci tetovacích studií v České republice | Theses on a related topic

308.
Hambergerová, Iva
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza komunikačního mixu se zaměřením na sponzoring u firmy Monto, s.r.o. | Theses on a related topic

309.
Hanek, Ladislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh online marketingové strategie firmy s ohledem na etické aspekty | Theses on a related topic

310.
Hanek, Ladislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Věrnostní programy v retailu | Theses on a related topic
Master's thesis defence: Věrnostní programy v retailu | Theses on a related topic

311.
Havrlantová, Simona maiden name: Havrlantová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Vypracování komunikační strategie ve vybrané firmě | Theses on a related topic

312.
Hlaváčik, Sam
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vizuální srozumitelnost reklamního sdělení a její vliv na efektivitu komunikace ve vybraném tržním segmentu | Theses on a related topic

313.
Hlaváčková, Jana maiden name: Hlaváčková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Podnikatelský plán vybraného podniku | Theses on a related topic

314.
Hodková, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Spokojenost zákazníků ve vybraném podnikatelském subjektu | Theses on a related topic

315.
Holá, Vendula
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingový výzkum v určité vybrané firmě | Theses on a related topic

316.
Holeček, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Propagace nových výrobků a jejich zavádění na trh | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu výrobků společnosti Cake Factory, s.r.o. | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu výrobků společnosti Cake Factory, s.r.o. | Theses on a related topic

317.
Holíková, Gabriela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

318.
Hollarová, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

319.
Hones, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

320.
Horká, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Regionální produkty a jejich využití pro zvýšení tržeb maloobchodní jednotky | Theses on a related topic

321.
Horký, Ondřej
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Vybrané přístupy k řízení reputace společností v oblasti HRM | Theses on a related topic

322.
Hrdličková, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Technology of Transport and Communications / Technology of Transport and Conveyance (combination/specialization: Doprava a přeprava)
Bachelor's thesis defence: Analýza marketingových a propagačních aktivit u organizátorů veřejné dopravy | Theses on a related topic

323.
Hromas, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Možnosti rozvoje japonského festivalu Animefest | Theses on a related topic

324.
Hunalová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Akvizice nových zákazníků ve vybraném podniku | Theses on a related topic

325.
Chodorová, Marie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace vybraných bankovních produktů v mezinárodní bance | Theses on a related topic

326.
Jandová, Radka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Způsoby komunikace se zákazníkem jako strategie PR ve vybrané firmě | Theses on a related topic

327.
Janků, Miroslava
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Marketing a propagace společnosti poskytující překladatelské služby v ČR. | Theses on a related topic

328.
Jeglíková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace poskytovatelů internetu v České republice | Theses on a related topic

329.
Jirásková, Markéta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Regionální produkty a jejich využití pro zvýšení tržeb maloobchodní jednotky | Theses on a related topic

330.
Jirků, Pavla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Propagace jako nástroj pro zvýšení obratu firmy Nábytek VASA s. r. o. | Theses on a related topic

331.
Jirmásek, Jindřich
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Zakladatelský projekt pro dopravně-logistickou společnost | Theses on a related topic

332.
Jordan, Marek
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Řízení lidských zdrojů)
Bachelor's thesis defence: Uvedení nového produktu na trh | Theses on a related topic

333.
Joza, Filip
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Spotřebitelské vnímání umělé inteligence v marketingové komunikaci značek | Theses on a related topic

334.
Jungwirth, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Privátní značky používané v retailu | Theses on a related topic

335.
Kabeš, Stanislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Marketingový mix v podniku s prodejem spotřebního zboží | Theses on a related topic

336.
Kamitzová, Eva maiden name: Řezníková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza marketingového mixu vybraného podniku | Theses on a related topic

337.
Kelemenová, Simona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Online marketingová komunikace e-shopů se sportovním vybavením v České republice | Theses on a related topic

338.
Kniežová, Šárka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh marketingové komunikace při uvádění nového produktu na trh | Theses on a related topic

339.
Knob, Filip
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Adaptace marketingového mixu pro vstup na zahraniční trh | Theses on a related topic

340.
Koláček, Miroslav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Výběr a návrh implementace CRM systému pro podporu obchodně marketingových aktivit firmy | Theses on a related topic

341.
Kolesár, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Zakladatelský projekt | Theses on a related topic

342.
Koloušková, Iveta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace v odvětví maloobchodu | Theses on a related topic

343.
Konyariková, Monika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza nástrojů marketingového mixu ve vybraném podniku | Theses on a related topic

344.
Korandová, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Aplikace nových forem marketingu | Theses on a related topic

345.
Kotrlíková, Lucie maiden name: Kotrsová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Regionální produkty a jejich využití pro zvýšení tržeb maloobchodní jednotky | Theses on a related topic

346.
Králíčková, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: SWOT analýza jako součást marketingového řízení ve firmě BDM Stavební a.s. | Theses on a related topic

347.
Kreuzová, Jana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Vliv jazyků na marketingovou komunikaci ve vybrané firmě | Theses on a related topic

348.
Krchová, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza nástrojů marketingového mixu ve vybraném podniku | Theses on a related topic

349.
Kronusová, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

350.
Křemenová, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Corporate identity jako nástroj efektivního PR vybraného subjektu | Theses on a related topic