Theses on a related topic (having the same keywords):

zakaznik, loyalty program, marketingova komunikace, customer, crm, marketing communication, vernostni program

Keywords ordered alphabetically | Keywords ordered by occurrence rate

201.
Forgáčová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Privátní značka jako nástroj komunikace obchodu | Theses on a related topic Display description

202.
Frišman, Filip
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Formy podpory prodeje ve firmě Milwaukee PC USA | Theses on a related topic

203.
Frühaufová, Eva
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza spokojenosti zákazníků s vybranými potravinářskými produkty ve vybrané prodejní nebo výrobní společnosti | Theses on a related topic

204.
Hančár, Patrik
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu v oblasti maloobchodu s potravinářským zbožím | Theses on a related topic

205.
Hilenková, Monika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Zákaznická zpětná vazba ve vybraném maloobchodním podnikatelském subjektu | Theses on a related topic

206.
Holíková, Gabriela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

207.
Holubjáková, Vendula
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza kupního chování spotřebitele - volba výrobního programu u společnosti TIPO | Theses on a related topic

208.
Housková, Markéta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Analýza vnímání privátních značek na českém trhu | Theses on a related topic

209.
Hubka, Radek
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingová situační analýza zvolené maloobchodní jednotky | Theses on a related topic

210.
Jeglíková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace poskytovatelů internetu v České republice | Theses on a related topic

211.
Jelínek, Adam
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza komunikačních stylů obchodních zástupců ve vybraných odvětvích jako součást firemní kultury | Theses on a related topic

212.
Ježková, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Porovnání věrnostních systémů ve vybraných obchodních jednotkách | Theses on a related topic

213.
Juhaňáková, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace vybraného maloobchodního řetězce | Theses on a related topic

214.
Kalmusová, Romana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

215.
Kaskounová, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného výrobního podniku | Theses on a related topic

216.
Keclík, Radek
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

217.
Klenot, Antonín
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic

218.
Kniežová, Šárka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh marketingové komunikace při uvádění nového produktu na trh | Theses on a related topic

219.
Kochtová, Alžběta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza stávající marketingové komunikace ve vybraném podniku | Theses on a related topic

220.
Koktavá, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingové řízení ve vybrané výrobní firmě | Theses on a related topic

221.
Koláček, Miroslav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Výběr a návrh implementace CRM systému pro podporu obchodně marketingových aktivit firmy | Theses on a related topic

222.
Kolesová, Žaneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurence na maloobchodním trhu ve zvolené oblasti | Theses on a related topic

223.
Koloušková, Iveta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace v odvětví maloobchodu | Theses on a related topic

224.
Komárek, Cyril
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Aplikace nástrojů marketingového mixu ve vybraném subjektu | Theses on a related topic

225.
Kosák, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Kupní smlouva a smlouva o dílo a jejich využití při podnikání | Theses on a related topic

226.
Koudelková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Civil Engineering / Building Management (combination/specialization: Veřejná správa)
Bachelor's thesis defence: Jakost v oblasti řízení pohledávek s cílem zlepšení dodavatelsko-odběratelských vztahů | Theses on a related topic

227.
Koudelová, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingová situační analýza zvolené maloobchodní jednotky | Theses on a related topic

228.
Kremličková, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu | Theses on a related topic

229.
Křížová, Hana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza merchandisingu a nákupní atmosféry vybrané obchodní jednotky | Theses on a related topic

230.
Kubešová, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě a jejich význam pro cestovní ruch | Theses on a related topic

231.
Kučerová, Anna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: CRM- řízení vztahu se zákazníky v praxi | Theses on a related topic

232.
Kysela, Tomáš maiden name: Kysela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Maloobchodní značka jako nástroj komunikace obchodu | Theses on a related topic

233.
Linhová, Zuzana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu | Theses on a related topic

234.
Loudová, Dominika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Hodnota vnímaná zákazníkem ve vybraném podniku | Theses on a related topic

235.
Marková, Ivana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Privátní značka jako nástroj komunikace obchodu | Theses on a related topic

236.
Marková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingová komunikace pro budování identity a reputace ve výrobních podnicích | Theses on a related topic

237.
Mlsová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: E-marketingová komunikace v odvětví potravinářského průmyslu | Theses on a related topic

238.
Nitsche, Michael
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh účinné marketingové komunikace podniku v oblasti služeb | Theses on a related topic

239.
Nohavová, Andrea maiden name: Štěpánková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Vliv jazyků na marketingovou komunikaci ve firmě KAFKA Transport a. s. | Theses on a related topic

240.
Opekarová, Šárka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného podnikatelského subjektu | Theses on a related topic

241.
Oralová, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Typologie spotřebitelů drogistických řetězců v České republice | Theses on a related topic

242.
Pavlíková, Barbora
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybrané společnosti | Theses on a related topic

243.
Polívková, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic

244.
Prasad, Ila
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Administration / Business Administration
Master's thesis defence: The use of gender-sensitive and non-sensitive concepts in marketing communication | Theses on a related topic

245.
Procházka, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Kupní smlouva a smlouva o dílo a jejich využití při podnikání | Theses on a related topic

246.
Pupavová, Jana maiden name: Votrubová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Nákupní chování zákazníků na spotřebitelských trzích | Theses on a related topic
Bachelor's thesis defence: Nákupní chování zákazníků na spotřebitelských trzích | Theses on a related topic

247.
Radinová, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingového mixu vybrané banky | Theses on a related topic

248.
Richtrová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu v oblasti maloobchodu s drogistickým zbožím | Theses on a related topic

249.
Rodová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

250.
Říhová, Bára
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace vybraných destinací v cestovním ruchu | Theses on a related topic