Theses on a related topic (having the same keywords):

marketingovy mix, event marketing, communication mix, osobni prodej, podpora prodeje, sales promotion, komunikacni mix, reklama, marketing mix, marketingova komunikace, marketing, direct marketing, advertising, personal selling, marketing communication, public relations

Keywords ordered alphabetically | Keywords ordered by occurrence rate

351.
Veverka, Daniel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic Display description

352.
Vilímková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Inovace marketingového komunikačního mixu vybraných podniků z odvětví maloobchodního prodeje kancelářských a školních potřeb v digitálním prostředí | Theses on a related topic

353.
Vilímková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economy / Business Economy - Product and value management
Master's thesis defence: Marketingové a obchodní strategie vybraných značek na trhu školních potřeb v České republice | Theses on a related topic

354.
Vlčková, Jaroslava
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Zakladatelský projekt | Theses on a related topic

355.
Vojč, Petr
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Reklama jako nástroj zvýšení prodeje ve zvoleném podniku | Theses on a related topic

356.
Vošalík, Pavel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic

357.
Voves, Petr
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Návrh marketingového mixu pro vybraný sportovní areál | Theses on a related topic

358.
Vymětalová, Anna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Návrh marketingového mixu ve vybraném dopravním podniku | Theses on a related topic

359.
Vyšínová, Kristína maiden name: Korená
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Účinnost sociálních médií v budování pozitivní identity regionálních producentů | Theses on a related topic

360.
Wohlgemuth, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace českých fotbalových klubů | Theses on a related topic

361.
Wohlgemuth, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economy / Business Economy - Product and value management
Master's thesis defence: Segmentace fotbalových fanoušků a její využití v marketingových strategiích klubů | Theses on a related topic

362.
Zíková, Eliška
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Metody a styly řízení v obchodním řetězci Makro | Theses on a related topic

363.
Ambrožová, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza markertingového mixu vybraného subjektu zaměřujícího se na služby i produkty | Theses on a related topic

364.
Balková, Eliška
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Mystery shopping ve vybraných maloobchodních jednotkách | Theses on a related topic

365.
Baloušková, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh marketingového mixu pro vybraný podnikatelský subjekt | Theses on a related topic

366.
Baronová, Zuzana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Specifika účtování ve vybraném zemědělském podniku | Theses on a related topic
Bachelor's thesis defence: Uplatnění BCG analýzy při zkoumání délky životního cyklu výrobků vybrané společnosti, s.r.o. | Theses on a related topic

367.
Baštýřová, Klára
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online reputace podniků automobilového průmyslu | Theses on a related topic

368.
Baušová, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Tvorba komunikační strategie pro uvedení nového produktu na trh | Theses on a related topic

369.
Bejčková, Sára
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza trhu biopotravin. | Theses on a related topic

370.
Ben Amer, Andrea maiden name: Šticová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

371.
Berka, Fabián
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace na internetu u vybraného podnikatelského subjektu | Theses on a related topic

372.
Bešta, Jiří
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza marketingového mixu vybraného sportovního zařízení | Theses on a related topic

373.
Blažejová, Barbora
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic

374.
Bódyová, Monika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic

375.
Bolf, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Mystery shopping ve vybraných maloobchodních jednotkách | Theses on a related topic

376.
Bouška, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Návrh věrnostního systému v obchodním podniku | Theses on a related topic

377.
Březina, Leoš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Civil Engineering / Building Management (combination/specialization: Management)
Bachelor's thesis defence: Marketingová strategie firmy Heluz | Theses on a related topic

378.
Cabanová, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Postavení biopotravin v současném maloobchodu. | Theses on a related topic

379.
Čekalová, Žaneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném subjektu | Theses on a related topic

380.
Čupitová, Iveta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza marketingového mixu podniku Schindler, a. s. | Theses on a related topic

381.
Danielová, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: CRM- řízení vztahu se zákazníky v praxi | Theses on a related topic

382.
Ducháčková, Iveta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Způsoby komunikace se zákazníkem jako strategie PR ve vybrané firmě | Theses on a related topic

383.
Erben, Stanislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Mobilní aplikace z pohledu marketingu | Theses on a related topic

384.
Gregor, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová situační analýza "Jihočeského Holandska" | Theses on a related topic

385.
Hančár, Patrik
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu v oblasti maloobchodu s potravinářským zbožím | Theses on a related topic

386.
Hanek, Ladislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh online marketingové strategie firmy s ohledem na etické aspekty | Theses on a related topic

387.
Hlaváčková, Jana maiden name: Hlaváčková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Podnikatelský plán vybraného podniku | Theses on a related topic

388.
Hodková, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Spokojenost zákazníků ve vybraném podnikatelském subjektu | Theses on a related topic

389.
Holá, Vendula
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingový výzkum v určité vybrané firmě | Theses on a related topic

390.
Holeček, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Propagace nových výrobků a jejich zavádění na trh | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu výrobků společnosti Cake Factory, s.r.o. | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu výrobků společnosti Cake Factory, s.r.o. | Theses on a related topic

391.
Holíková, Gabriela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

392.
Hollarová, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

393.
Horký, Ondřej
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Vybrané přístupy k řízení reputace společností v oblasti HRM | Theses on a related topic

394.
Hrdličková, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Technology of Transport and Communications / Technology of Transport and Conveyance (combination/specialization: Doprava a přeprava)
Bachelor's thesis defence: Analýza marketingových a propagačních aktivit u organizátorů veřejné dopravy | Theses on a related topic

395.
Hromas, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Možnosti rozvoje japonského festivalu Animefest | Theses on a related topic

396.
Hunalová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Akvizice nových zákazníků ve vybraném podniku | Theses on a related topic

397.
Janás, Štěpán
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Zakladatelský projekt společnosti v oboru 3D tisku | Theses on a related topic

398.
Jandová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

399.
Janků, Miroslava
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Marketing a propagace společnosti poskytující překladatelské služby v ČR. | Theses on a related topic

400.
Jeglíková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace poskytovatelů internetu v České republice | Theses on a related topic