Theses on a related topic (having the same keywords):

marketingovy mix, matice efe, osobni prodej, podpora prodeje, sales promotion, efe matrix, swot analyza, porteruv model 5 sil, reklama, matice ife, porter's 5 forces analysis, ife matrix., marketing mix, marketingova komunikace, marketing, personal selling, advertising, internetovy marketing, marketing communication, swot analysis, internet marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

251.
Čiperová, Markéta maiden name: Višňáková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Návrh a implementace etického kodexu v podniku působící v odvětví Stravování a pohostinství | Theses on a related topic Display description

252.
Davidová, Alena
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Obchodní strategie společnost Madeta a vazba na konkurenční prostředí | Theses on a related topic

253.
Divoká, Šárka maiden name: Divoká
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném subjektu | Theses on a related topic

254.
Dobešová, Vendula maiden name: Dobešová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Marketingový plán Joy & Fun 4U | Theses on a related topic

255.
Dolečková, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Logistika a management), Business Administration and Management, Business Administration and Management (combination/specialization: Logistika a management)
Bachelor's thesis defence: Optimalizace logistických procesů ve firmě XXX | Theses on a related topic

256.
Dolénková, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Instagram jako médium pro propagaci prostřednictvím influencer marketingu | Theses on a related topic

257.
Domkářová, Monika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vnitřní konkurenceschopnost obchodních sítí s drogistickým zbožím | Theses on a related topic

258.
Doubek, Marcel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza podnikání malých a středních podniků na konkrétním příkladu | Theses on a related topic

259.
Dragounová, Karolína maiden name: Dragounová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza konkurenční pozice firmy GKN Service Austria GmbH | Theses on a related topic

260.
Draxlerová, Zdeňka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Projekt založení obchodní jednotky - Kavárna a suvenýry U Kláštera | Theses on a related topic

261.
Drozdeková, Iveta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza podnikání malých a středních firem na konkrétním příkladu | Theses on a related topic

262.
Dubová, Andrea
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Optimalizace dopravně-logistických procesů ve firmě XXX | Theses on a related topic
Bachelor's thesis defence: Optimalizace skladové logistiky ve firmě LOGI | Theses on a related topic

263.
Dušek, Josef
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: E-learning jako konkurenční výhoda pro organizace | Theses on a related topic

264.
Dvořák, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Metoda SWOT jako rozhodovací nástroj řízení podniku | Theses on a related topic

265.
Dvořáková, Lenka maiden name: Dvořáková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Ekonomická analýza vybrané společnosti | Theses on a related topic

266.
Dvořáková, Zuzana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingový mix na trhu kosmetických produktů | Theses on a related topic

267.
Dychtlová, Klára
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Účetnictví)
Bachelor's thesis defence: Analýza konkurenčního prostředí | Theses on a related topic

268.
Englová, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Analýza konkurenceschopnosti vybraného podniku. | Theses on a related topic

269.
Ernekerová, Zdeňka maiden name: Jodlová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Zhodnocení webových stránek firmy z hlediska naplnění komunikačního záměru | Theses on a related topic

270.
Exlerová, Sabina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finance podniku)
Bachelor's thesis defence: Konkurenceschopnost vybraného podniku | Theses on a related topic

271.
Fáberová, Natálie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Řízení lidských zdrojů)
Bachelor's thesis defence: Řízení a hodnocení výkonu zaměstnanců ve vybrané organizaci | Theses on a related topic

272.
Filip, Zdeněk
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Komunikační strategie nově zakládaného podniku | Theses on a related topic

273.
Fišáková, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurence na maloobchodním trhu ve zvolené oblasti | Theses on a related topic

274.
Forejtová, Ivana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: CRM- řízení vztahu se zákazníky v praxi | Theses on a related topic

275.
Forgáčová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Privátní značka jako nástroj komunikace obchodu | Theses on a related topic

276.
Fořtová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Motivace a odměňování specifické kategorie pracovníků | Theses on a related topic

277.
Gabrielová, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Dopady ekonomické krize do hospodaření vybraného podniku. | Theses on a related topic

278.
Haiklová, Sabina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza konkurenčního prostředí podniku jako podklad pro návrh obchodní strategie | Theses on a related topic

279.
Hajičová, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Marketingová situační analýza zvolené maloobchodní jednotky | Theses on a related topic

280.
Hajný, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza konkurenčního prostředí podniku jako podklad pro návrh obchodní strategie | Theses on a related topic

281.
Hambergerová, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném subjektu | Theses on a related topic

282.
Hanek, Ladislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Věrnostní programy v retailu | Theses on a related topic
Master's thesis defence: Věrnostní programy v retailu | Theses on a related topic

283.
Hanzlík, Tomáš maiden name: Hanzlík
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Internetový marketing a možnosti jeho využití v marketingovém mixu vybraného podniku | Theses on a related topic

284.
Harazímová, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic

285.
Háse, Petr
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza podnikání malých a středních podniků na konkrétním příkladu | Theses on a related topic

286.
Havelková, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Komunikační audit ve vybrané firmě | Theses on a related topic

287.
Havlíková, Ivana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurence na maloobchodním trhu ve zvolené oblasti | Theses on a related topic

288.
Hercegová, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurenční pozice autoškoly Ivan Herceg | Theses on a related topic

289.
Hirsch, Pavel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza marketingového mixu vybraného sportovního zařízení | Theses on a related topic

290.
Hladíková, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Mezoprostředí a makroprostředí podniků působících v automobilovém průmyslu | Theses on a related topic

291.
Hlaváček, Petr
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Výrobní logistika)
Master's thesis defence: Optimalizace procesu výroby a expedice. | Theses on a related topic

292.
Hodková, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Výrobní logistika)
Master's thesis defence: Racionalizace procesů v oblasti zásobovací logistiky ve vybraném podniku | Theses on a related topic

293.
Holeček, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Propagace nových výrobků a jejich zavádění na trh | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu výrobků společnosti Cake Factory, s.r.o. | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu výrobků společnosti Cake Factory, s.r.o. | Theses on a related topic

294.
Hones, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

295.
Horalíková, Ivana maiden name: Kocourková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurenční pozice obchodu "Papír-Hračky-Drogerie" | Theses on a related topic

296.
Horká, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Regionální produkty a jejich využití pro zvýšení tržeb maloobchodní jednotky | Theses on a related topic

297.
Hošková, Lenka maiden name: Křížová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Ocenění konkrétního podniku | Theses on a related topic

298.
Housková, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Dopravní logistika)
Master's thesis defence: Racionalizace logistických procesů ve vybrané společnosti | Theses on a related topic

299.
Housková, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza marketingového mixu vybraného podniku | Theses on a related topic

300.
Hovorková, Michaela maiden name: Bízková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza konkurenční pozice firmy Jednota SD ve Volyni | Theses on a related topic