Theses on a related topic (having the same keywords):

marketingovy mix, komunikacni mix, marketingovy vyzkum, swot analyza, marketing mix, marketing, growth-share matrix, swot analysis, analyza portfolia matice bcg marketing, marketing communication mix, marketing research

Keywords ordered alphabetically | Keywords ordered by occurrence rate

501.
Böhme, Jana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Copywriting jako efektivní nástroj marketingové komunikace vybraného podniku | Theses on a related topic Display description

502.
Bouchalová, Petra maiden name: Souchová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv sociálních médií na nákupní rozhodování spotřebitelů v odvětví obuvnictví | Theses on a related topic

503.
Bouška, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Návrh věrnostního systému v obchodním podniku | Theses on a related topic

504.
Brabec, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Metoda SWOT jako rozhodovací nástroj řízení podniku | Theses on a related topic

505.
Bridziková, Alena
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: CRM- řízení vztahu se zákazníky v praxi | Theses on a related topic

506.
Brych, Daniel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu v oblasti maloobchodu se sportovními potřebami | Theses on a related topic

507.
Březina, Leoš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Civil Engineering / Building Management (combination/specialization: Management)
Bachelor's thesis defence: Marketingová strategie firmy Heluz | Theses on a related topic

508.
Cabanová, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Postavení biopotravin v současném maloobchodu. | Theses on a related topic

509.
Caska, Petr
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza stávající marketingové komunikace Rodinného pivovaru Bernard, a.s. | Theses on a related topic

510.
Cimburek, Petr
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Technology of Transport and Communications / Technology of Transport and Conveyance (combination/specialization: Logistické technologie)
Bachelor's thesis defence: Analýza mezinárodní nákladní dopravy ve vybrané firmě | Theses on a related topic

511.
Codlová, Eva
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza vzdělávacího systému ve vybraném obchodním podniku | Theses on a related topic

512.
Coufal, Filip
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Aplikace nových forem marketingu | Theses on a related topic

513.
Čekalová, Žaneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném subjektu | Theses on a related topic

514.
Čermák, Vojtěch
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Optimalizace dopravně-logistických procesů ve firmě XXX | Theses on a related topic

515.
Čermáková, Šárka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingová situační analýza zvolené maloobchodní jednotky | Theses on a related topic

516.
Čupitová, Iveta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza marketingového mixu podniku Schindler, a. s. | Theses on a related topic

517.
Danielová, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: CRM- řízení vztahu se zákazníky v praxi | Theses on a related topic

518.
Ďorďová, Iveta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Vliv propagace na efektivní rozvoj zvoleného podniku | Theses on a related topic

519.
Dražková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace ve vybraném podniku | Theses on a related topic

520.
Dvořák, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Metoda SWOT jako rozhodovací nástroj řízení podniku | Theses on a related topic

521.
Erben, Stanislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Mobilní aplikace z pohledu marketingu | Theses on a related topic

522.
Faltýnková, Radka maiden name: Faltýnková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingová situační analýza zvolené maloobchodní jednotky | Theses on a related topic

523.
Fejfárková, Eva
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

524.
Fencl, Pavel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného podnikatelského subjektu | Theses on a related topic

525.
Forgáčová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Privátní značka jako nástroj komunikace obchodu | Theses on a related topic

526.
Formanová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Tvorba komunikační strategie pro uvedení nového produktu na trh | Theses on a related topic

527.
Hadrávková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Marketingové řízení ve firmě CCS International s.r.o. | Theses on a related topic

528.
Hajná, Iveta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurenčního prostředí podniku jako podklad pro návrh obchodní strategie | Theses on a related topic

529.
Hajný, Tomáš maiden name: Hajný
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza konkurenční pozice firmy General weld, s. r. o. | Theses on a related topic

530.
Hambergerová, Iva
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza komunikačního mixu se zaměřením na sponzoring u firmy Monto, s.r.o. | Theses on a related topic

531.
Hanek, Ladislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh online marketingové strategie firmy s ohledem na etické aspekty | Theses on a related topic

532.
Hanzlíková, Simona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného subjektu | Theses on a related topic

533.
Hodková, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Spokojenost zákazníků ve vybraném podnikatelském subjektu | Theses on a related topic

534.
Hodková, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Technology of Transport and Communications / Technology of Transport and Conveyance (combination/specialization: Doprava a přeprava)
Bachelor's thesis defence: Analýza dopravní obslužnosti zvoleného regionu | Theses on a related topic

535.
Holeček, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Propagace nových výrobků a jejich zavádění na trh | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu výrobků společnosti Cake Factory, s.r.o. | Theses on a related topic
Bachelor's thesis defence: Analýza marketingového mixu výrobků společnosti Cake Factory, s.r.o. | Theses on a related topic

536.
Hollarová, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

537.
Honsová, Lesja maiden name: Tymyšynová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využití digitálního marketingu pro zvýšení členství a zapojení klientů ve fitness studiích | Theses on a related topic

538.
Horažďovská, Jana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Situační analýza společnosti OM Protivín, a.s. | Theses on a related topic

539.
Horejšová, Markéta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Optimalizace portfolia služeb ve firmě Spirit Company. | Theses on a related topic

540.
Horký, Ondřej
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Vybrané přístupy k řízení reputace společností v oblasti HRM | Theses on a related topic

541.
Hoštáková, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace ve vybraném podnikatelském subjektu | Theses on a related topic

542.
Hromas, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Možnosti rozvoje japonského festivalu Animefest | Theses on a related topic

543.
Hrušková, Renata
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Zakladatelský projekt | Theses on a related topic

544.
Hůlková, Jana maiden name: Píchová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza vzdělávacího systému ve vybraném subjektu | Theses on a related topic

545.
Hunalová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Akvizice nových zákazníků ve vybraném podniku | Theses on a related topic

546.
Chodorová, Marie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace vybraných bankovních produktů v mezinárodní bance | Theses on a related topic

547.
Janků, Miroslava
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Marketing a propagace společnosti poskytující překladatelské služby v ČR. | Theses on a related topic

548.
Janurová, Daniela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného subjektu | Theses on a related topic

549.
Ješová, Dominika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurenčního prostředí podniku jako podklad pro návrh obchodní strategie | Theses on a related topic

550.
Jiranová, Andrea maiden name: Sochorová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Tvorba nabídky produktu pro cestovní kancelář na vybrané segmenty trhu | Theses on a related topic