Theses on a related topic (having the same keywords):

marketingovy mix, event marketing, communication mix, osobni prodej, podpora prodeje, sales promotion, komunikacni mix, reklama, produkt, marketing mix, distribution, distribuce, marketing, direct marketing, advertising, personal selling, cena, price, public relations, product

Keywords ordered alphabetically | Keywords ordered by occurrence rate

301.
Kortusová, Zuzana maiden name: Kodýdková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Zpětná vazba od zákazníků ve vybrané společnosti | Theses on a related topic Display description

302.
Kostečka, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Hodnotový řetězec jako nástroj produkčního procesu ve vybrané firmě | Theses on a related topic
Master's thesis defence: Hodnotový řetězec jako nástroj produkčního procesu ve vybrané firmě | Theses on a related topic

303.
Košatková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Návrh nového produktu cestovního ruchu | Theses on a related topic

304.
Koudelka, Martin
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingový mix v sektoru služeb | Theses on a related topic

305.
Koukal, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Building Construction / Building Construction
Bachelor's thesis defence: Veterinární klinika – Optimalizace fasády a klempířských prvků | Theses on a related topic

306.
Kronusová, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Marketingová komunikace vybrané maloobchodní jednotky | Theses on a related topic

307.
Krotil, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Analýza cenotvorby konkrétního produktu na trhu výrobků | Theses on a related topic

308.
Křemenová, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Corporate identity jako nástroj efektivního PR vybraného subjektu | Theses on a related topic

309.
Kubičková, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Civil Engineering / Building Management
Bachelor's thesis defence: Kalkulace cenového rozdílu klasické a pasivní stavby v různém stavebním systému | Theses on a related topic

310.
Kysela, Tomáš maiden name: Kysela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Maloobchodní značka jako nástroj komunikace obchodu | Theses on a related topic

311.
Lhota, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Optimalizace dopravě-logistických procesů ve zvolené společnosti | Theses on a related topic

312.
Lukeš, David maiden name: Lukeš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Civil Engineering / XBuilding Management
Bachelor's thesis defence: Marketingová strategie výrobce stavebních prvků betonových výrobků (volba komunikačního mixu) | Theses on a related topic

313.
Lukšová, Iveta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Manažerství kvality ve vybraném podniku | Theses on a related topic

314.
Madžarová, Dana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání emocí v marketingové komunikaci | Theses on a related topic

315.
Maroušková, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza privátních značek zvoleného maloobchodního řetězce | Theses on a related topic

316.
Maroušková, Žaneta maiden name: Maroušková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Porovnání cenové strategie vybraných obchodních jednotek | Theses on a related topic

317.
Martínková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Inovace nabídky produktů cestovního ruchu ve zvolené oblasti. | Theses on a related topic

318.
Maříková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza reklamy spotřebního družstva Jednota | Theses on a related topic

319.
Máška, Jiří
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic

320.
Matoušková, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finance podniku)
Bachelor's thesis defence: Analýza produktového portfolia vybrané společnosti | Theses on a related topic

321.
Menšíková, Simona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace vybraných podniků z odvětví maloobchodu | Theses on a related topic

322.
Mikliczová, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Dary versus reklama z právního,účetního a daňového hlediska ve vybraném podniku | Theses on a related topic

323.
Mikolášová, Zuzana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Diverzifikace činnosti zemědělského podniku zavedením podnikání v oblasti venkovského cestovního ruchu | Theses on a related topic

324.
Mojhová, Jana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Způsoby komunikace se zákazníkem jako strategie PR ve vybrané firmě | Theses on a related topic

325.
Mrázková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Strategie rozvoje sportovního klubu | Theses on a related topic

326.
Myslíková, Michaela maiden name: Krejčová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Zakladatelský projekt vydavatelství regionálního týdeníku | Theses on a related topic

327.
Myslíková, Michaela maiden name: Krejčová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Dopravní logistika)
Master's thesis defence: Finanční dopad optimalizace logistických procesů ve vybraném podniku | Theses on a related topic

328.
Nejedlá, Jana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného subjektu | Theses on a related topic

329.
Němec, Jiří
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finanční řízení a pojišťovnictví a bankovnictví)
Bachelor's thesis defence: Zakladatelský projekt - Bar | Theses on a related topic

330.
Neubauer, Viktor
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Technology of Transport and Communications / Technology of Transport and Conveyance (combination/specialization: Logistické technologie)
Bachelor's thesis defence: Optimalizace dopravně-logistických procesů ve firmě Pivovar Samson a.s. návrh nového distribučního centra | Theses on a related topic

331.
Nevšímalová, Nikola
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurenčního prostředí podniku jako podklad pro návrh obchodní strategie | Theses on a related topic

332.
Nitsche, Michael
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh účinné marketingové komunikace podniku v oblasti služeb | Theses on a related topic

333.
Novák, Karel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Zakladatelský projekt fitness centra GymForAll | Theses on a related topic

334.
Nováková, Lucie maiden name: Kováčiková
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Dopravní logistika)
Master's thesis defence: Logistika výroby a distribuce dřevěných pelet v ČR | Theses on a related topic

335.
Novotná, Nikola
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza podnikání malých a středních firem na konkrétním příkladu | Theses on a related topic

336.
Opekarová, Šárka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného podnikatelského subjektu | Theses on a related topic

337.
Opplt, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Cena elektrické energie na českém trhu a její odraz v reálné ekonomice | Theses on a related topic

338.
Pávek, Martin
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Dopravní logistika)
Master's thesis defence: Optimalizace rozvozních aktivit ve vybrané společnosti v kontextu City logistiky | Theses on a related topic

339.
Pekárková, Mirka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic

340.
Peško, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Logistics / Logistics
Master's thesis defence: Podnikatelský plán pro založení autodopravy | Theses on a related topic

341.
Pešková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Hospodářský výsledek zemědělského podniku v závislosti na vývoji cen- drůbeží maso | Theses on a related topic

342.
Pešlová, Milena
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Aplikace nástrojů marketingového mixu ve vybraném subjektu | Theses on a related topic

343.
Petráček, Arnošt
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingový mix vybrané neziskové organizace | Theses on a related topic

344.
Petroušková, Markéta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza řízení privátní značky v maloobchodě | Theses on a related topic

345.
Petrová, Anna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Logistics / Logistics
Master's thesis defence: Problematika obalového hospodářství ve výrobním závodě | Theses on a related topic

346.
Pinkasová, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza hospodaření prodejní jednotky- obchod s vínem | Theses on a related topic

347.
Pinta, Martin
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Ekonomická analýza procesu zhotovení výrobku pomocí technologie 3D tisku a vyčíslení reálných nákladů výroby | Theses on a related topic

348.
Pitelková, Klára
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Optimalizace distribuce ve vybrané firmě | Theses on a related topic

349.
Pochylá, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání sociálních sítí u generace Z | Theses on a related topic

350.
Pochylá, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Business Economy / Business Administration
Master's thesis defence: Inovace marketingového mixu vybraných podniků z odvětví papírenského průmyslu | Theses on a related topic