Theses on a related topic (having the same keywords):
marketingovy mix, event marketing, communication mix, osobni prodej, podpora prodeje, sales promotion, komunikacni mix, reklama, produkt, marketing mix, distribution, distribuce, marketing, direct marketing, advertising, personal selling, cena, price, public relations, productKeywords ordered alphabetically | Keywords ordered by occurrence rate
501.
Stehlík, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Spokojenost zákazníků ve vybraném podnikatelském subjektu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Spokojenost zákazníků ve vybraném podnikatelském subjektu | Theses on a related topic

502.
Sýkora, Zbyněk
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza věrnostních systémů pro zákazníky společnosti E.ON | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza věrnostních systémů pro zákazníky společnosti E.ON | Theses on a related topic
503.
Šedivý, Josef
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Dopravní logistika)
Master's thesis defence: Návrh dopravního modelu rozvozu piva ve společnosti Samson s podporou matematických metod | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Dopravní logistika)
Master's thesis defence: Návrh dopravního modelu rozvozu piva ve společnosti Samson s podporou matematických metod | Theses on a related topic
504.
Šesták, Martin
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Výrobní logistika)
Master's thesis defence: Analýza a optimalizace materiálových toků ve zvolené firmě s důrazem na organizaci expedičních skladů | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Výrobní logistika)
Master's thesis defence: Analýza a optimalizace materiálových toků ve zvolené firmě s důrazem na organizaci expedičních skladů | Theses on a related topic
505.
Šilhavá, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Komunikační audit ve vybrané firmě | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Komunikační audit ve vybrané firmě | Theses on a related topic
506.
Šoltová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Mystery shopping ve vybraných maloobchodních jednotkách | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Mystery shopping ve vybraných maloobchodních jednotkách | Theses on a related topic
507.
Šoltová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic
508.
Špán, Jiří
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace tuzemských knižních e-shopů | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace tuzemských knižních e-shopů | Theses on a related topic
509.
Štědrý, Matyáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv direct marketingu na loajalitu zákazníků dm drogerie | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv direct marketingu na loajalitu zákazníků dm drogerie | Theses on a related topic
510.
Toman, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic
511.
Tomáš, Ondřej
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Technology of Transport and Communications / Technology of Transport and Conveyance (combination/specialization: Osobní doprava)
Bachelor's thesis defence: Návrh nového modelu rozvozu zboží | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Technology of Transport and Communications / Technology of Transport and Conveyance (combination/specialization: Osobní doprava)
Bachelor's thesis defence: Návrh nového modelu rozvozu zboží | Theses on a related topic
512.
Tošnerová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurence na maloobchodním trhu ve zvolené oblasti | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurence na maloobchodním trhu ve zvolené oblasti | Theses on a related topic
513.
Tyšerová, Radka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využití sociálních sítí pro marketingovou komunikaci | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využití sociálních sítí pro marketingovou komunikaci | Theses on a related topic
514.
Vaňková, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Spokojenost zákazníků ve vybraném podnikatelském subjektu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Spokojenost zákazníků ve vybraném podnikatelském subjektu | Theses on a related topic
515.
Vašková, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Marketingový rámec nového produktu "eko energie" | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Marketingový rámec nového produktu "eko energie" | Theses on a related topic
516.
Večerková, Zdeňka maiden name: Bauerová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu v oblasti maloobchodu s drogistickým zbožím | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu v oblasti maloobchodu s drogistickým zbožím | Theses on a related topic
517.
Veselá, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Význam věrnostních programů v CRM obchodních společností | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Význam věrnostních programů v CRM obchodních společností | Theses on a related topic
518.
Viktorová, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingový výzkum v určité vybrané firmě | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingový výzkum v určité vybrané firmě | Theses on a related topic
519.
Vitnerová, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Regionální produkty a jejich využití pro zvýšení tržeb maloobchodní jednotky | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Regionální produkty a jejich využití pro zvýšení tržeb maloobchodní jednotky | Theses on a related topic
520.
Vítů, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Corporate identity jako nástroj efektivního PR vybraného subjektu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Corporate identity jako nástroj efektivního PR vybraného subjektu | Theses on a related topic
521.
Vochozka, Jaroslav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Racionalizace procesů marketingové strategie vybraného podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Racionalizace procesů marketingové strategie vybraného podniku | Theses on a related topic
522.
Vojtek, Filip
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Etické a environmentální aspekty v rozhodování zákazníků | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Etické a environmentální aspekty v rozhodování zákazníků | Theses on a related topic
523.
Volfová, Anne-Marie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv direct marketingu na loajalitu zákazníků dm drogerie | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv direct marketingu na loajalitu zákazníků dm drogerie | Theses on a related topic
524.
Zábavníková, Gabriela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Účetnictví)
Bachelor's thesis defence: Využití influencerů pro komunikaci firem při prodeji dekorativní kosmetiky | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Účetnictví)
Bachelor's thesis defence: Využití influencerů pro komunikaci firem při prodeji dekorativní kosmetiky | Theses on a related topic
525.
Zahálková, Nikola
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Analýza spotřebitelských recenzí e-shopů se zdravou výživou | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Analýza spotřebitelských recenzí e-shopů se zdravou výživou | Theses on a related topic
526.
Zelenková, Dana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Regionální značky jako nástroj komunikace obchodu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Regionální značky jako nástroj komunikace obchodu | Theses on a related topic
527.
Zuntová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Rozvoj cestovního ruchu v dané destinaci | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Rozvoj cestovního ruchu v dané destinaci | Theses on a related topic