Theses on a related topic (having the same keywords):
podnikani, elektronicke obchodovani, marketingovy mix, communication mix, podnik, komunikacni mix business, e-commerce, e-shop, businessman, company, marketing mix, podnikatelKeywords ordered alphabetically | Keywords ordered by occurrence rate
401.
Strumínská, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza komunikačního mixu vybraného podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza komunikačního mixu vybraného podniku | Theses on a related topic
402.
Svrčková, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Zakladatelský projekt | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Zakladatelský projekt | Theses on a related topic
403.
Szolgayová, Barbora
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného podnikatelského subjektu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného podnikatelského subjektu | Theses on a related topic
404.
Šetelová, Vlasta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Privátní značka jako nástroj komunikace obchodu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Privátní značka jako nástroj komunikace obchodu | Theses on a related topic
405.
Šídlová, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingová komunikace výrobků značky G21 | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingová komunikace výrobků značky G21 | Theses on a related topic
406.
Šilhavá, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Komunikační audit ve vybrané firmě | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Komunikační audit ve vybrané firmě | Theses on a related topic
407.
Škardová, Pavla maiden name: Škardová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza komunikačního mixu vybraného subjektu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza komunikačního mixu vybraného subjektu | Theses on a related topic
408.
Škarvadová, Barbara
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Zpracování podnikatelského záměru | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Zpracování podnikatelského záměru | Theses on a related topic
409.
Šlégrová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Administration and Management, Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu v oblasti maloobchodu se sportovními potřebami | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Administration and Management, Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Řízení vztahů se zákazníky ve vybraném podnikatelském subjektu v oblasti maloobchodu se sportovními potřebami | Theses on a related topic
410.
Štein, Jiří
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finanční řízení a pojišťovnictví a bankovnictví)
Bachelor's thesis defence: Podmínky podnikání fyzických osob v České republice v porovnání se zahraničím | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finanční řízení a pojišťovnictví a bankovnictví)
Bachelor's thesis defence: Podmínky podnikání fyzických osob v České republice v porovnání se zahraničím | Theses on a related topic
411.
Štěpnička, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Změny v řízení malých a středních podniků vlivem změn podnikatelského prostředí | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Změny v řízení malých a středních podniků vlivem změn podnikatelského prostředí | Theses on a related topic
412.
Štěpová, Markéta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza firemní kultury v závislosti na stylu komunikace v malých a středních podnicích | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza firemní kultury v závislosti na stylu komunikace v malých a středních podnicích | Theses on a related topic
413.
Švehlová, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném subjektu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném subjektu | Theses on a related topic
414.
Švejdová, Lenka maiden name: Podlahová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Daňové a odvodové zatížení podnikatelů v ČR | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Daňové a odvodové zatížení podnikatelů v ČR | Theses on a related topic
415.
Tácha, Tomáš maiden name: Tácha
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza marketingového mixu ve společnosti Billa s.r.o. | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza marketingového mixu ve společnosti Billa s.r.o. | Theses on a related topic
416.
Timr, Martin
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Reklama a propagace jako nástroj podpory prodeje v konkrétním podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Reklama a propagace jako nástroj podpory prodeje v konkrétním podniku | Theses on a related topic
417.
Tlapák, Matouš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Analýza start-upového ekosystému v Ruské federaci v komparaci s Českou republikou | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Analýza start-upového ekosystému v Ruské federaci v komparaci s Českou republikou | Theses on a related topic
418.
Tománek, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic
419.
Tomšů, Martina maiden name: Slabá
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Volba konkrétní právní formy podnikání pro vybrané druhy podnikatelských činností. | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Volba konkrétní právní formy podnikání pro vybrané druhy podnikatelských činností. | Theses on a related topic
420.
Trávníček, David
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Podmínky podnikání fyzických osob v České republice v porovnání se zahraničím | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Podmínky podnikání fyzických osob v České republice v porovnání se zahraničím | Theses on a related topic
421.
Tůmová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finanční řízení a pojišťovnictví a bankovnictví)
Bachelor's thesis defence: Volba konkrétní právní formy podnikání pro vybrané druhy podnikatelských činností | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finanční řízení a pojišťovnictví a bankovnictví)
Bachelor's thesis defence: Volba konkrétní právní formy podnikání pro vybrané druhy podnikatelských činností | Theses on a related topic
422.
Tůmová, Markéta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Návrh komunikační strategie pro překladatelskou společnost sídlící v Českých Budějovicích s celostátní působností. | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Návrh komunikační strategie pro překladatelskou společnost sídlící v Českých Budějovicích s celostátní působností. | Theses on a related topic
423.
Turková, Marie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic
424.
Vagalová, Nikola
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finanční řízení a pojišťovnictví a bankovnictví)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finanční řízení a pojišťovnictví a bankovnictví)
Bachelor's thesis defence: Analýza marketingového mixu ve vybraném podniku | Theses on a related topic
425.
Venkrbec, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh marketingového mixu pro vybraný podnikatelský subjekt | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Návrh marketingového mixu pro vybraný podnikatelský subjekt | Theses on a related topic
426.
Veselá, Barbora
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Tvorba reklamních kampaní reklamní agenturou | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Tvorba reklamních kampaní reklamní agenturou | Theses on a related topic
427.
Veselá, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finance a účetnictví)
Bachelor's thesis defence: Optimalizace daňového zatížení vybrané firmy | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finance a účetnictví)
Bachelor's thesis defence: Optimalizace daňového zatížení vybrané firmy | Theses on a related topic
428.
Veselý, Luboš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Podmínky podnikání fyzických osob v České republice v porovnání se zahraničím | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Podmínky podnikání fyzických osob v České republice v porovnání se zahraničím | Theses on a related topic
429.
Veverka, Daniel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic
430.
Vlachová, Lenka maiden name: Kučerová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Mechanical Engineering / Mechanical Engineering (combination/specialization: Konstrukční a procesní inženýrství)
Bachelor's thesis defence: Návrh štíhlého způsobu výroby pro výrobu přírub | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Mechanical Engineering / Mechanical Engineering (combination/specialization: Konstrukční a procesní inženýrství)
Bachelor's thesis defence: Návrh štíhlého způsobu výroby pro výrobu přírub | Theses on a related topic
431.
Vondráková, Jaroslava
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Požadavky na jazykovou vzdělanost ve vazbě na jednotlivé funkce podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Požadavky na jazykovou vzdělanost ve vazbě na jednotlivé funkce podniku | Theses on a related topic
432.
Vymětalová, Anna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Návrh marketingového mixu ve vybraném dopravním podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Návrh marketingového mixu ve vybraném dopravním podniku | Theses on a related topic
433.
Vyšín, David
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Vliv e-commerce na rozvoj MSP se specifikací na obchodní modely | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Vliv e-commerce na rozvoj MSP se specifikací na obchodní modely | Theses on a related topic
434.
Zasadilová, Blanka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace Hitrádia Faktor | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Využití nových trendů marketingové komunikace Hitrádia Faktor | Theses on a related topic
435.
Zelenka, Ondřej
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Vliv daňové evidence a účetnictví na hospodářský výsledek ve vybraném podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Vliv daňové evidence a účetnictví na hospodářský výsledek ve vybraném podniku | Theses on a related topic
436.
Zeman, Tomáš maiden name: Zeman
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza nástrojů marketingového mixu ve vybraném podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza nástrojů marketingového mixu ve vybraném podniku | Theses on a related topic
437.
Zerzánová, Hana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finance a účetnictví)
Bachelor's thesis defence: Požadavky na jazykovou vzdělanost ve vazbě na jednotlivé funkce podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finance a účetnictví)
Bachelor's thesis defence: Požadavky na jazykovou vzdělanost ve vazbě na jednotlivé funkce podniku | Theses on a related topic
438.
Žižka, Filip
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Směnka v českém právním řádu a její využití při podnikání | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Směnka v českém právním řádu a její využití při podnikání | Theses on a related topic