Theses on a related topic (having the same keywords):
marketingovy mix, komunikacni mix marketing, swot analyza, produkt, marketing mix, promotion, distribuce, marketing, place, cena, swot analysis, price, productKeywords ordered alphabetically | Keywords ordered by occurrence rate
651.
Šimák, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza reklamní strategie dětské značky Jupík | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza reklamní strategie dětské značky Jupík | Theses on a related topic
652.
Šindler, Milan maiden name: Šindler
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza konkurenční pozice Agrico s.r.o. | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza konkurenční pozice Agrico s.r.o. | Theses on a related topic
653.
Šitra, Martin
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Systém hodnocení zaměstnanců ve společnosti Česká Pošta | Theses on a related topic
Bachelor's thesis defence: Systém hodnocení zaměstnanců ve společnosti Česká Pošta | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Systém hodnocení zaměstnanců ve společnosti Česká Pošta | Theses on a related topic
Bachelor's thesis defence: Systém hodnocení zaměstnanců ve společnosti Česká Pošta | Theses on a related topic
654.
Škrabalová, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Konkurenceschopnost vybraného podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Konkurenceschopnost vybraného podniku | Theses on a related topic
655.
Šlehobrová, Markéta maiden name: Štruncová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Realizace obchodního případu ve vybrané společnosti | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Realizace obchodního případu ve vybrané společnosti | Theses on a related topic
656.
Šlemar, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Reklama a podpora prodeje jako nástroj komunikačního mixu firmy APPLE | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Reklama a podpora prodeje jako nástroj komunikačního mixu firmy APPLE | Theses on a related topic
657.
Šmíd, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Logistika a management)
Bachelor's thesis defence: Racionalizace skladové logistiky ve firmě Gräther - tlakové lití s.r.o. | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Logistika a management)
Bachelor's thesis defence: Racionalizace skladové logistiky ve firmě Gräther - tlakové lití s.r.o. | Theses on a related topic
658.
Šoltová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Mystery shopping ve vybraných maloobchodních jednotkách | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Mystery shopping ve vybraných maloobchodních jednotkách | Theses on a related topic
659.
Šoltová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic
660.
Špinarová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Optimalizace plánování tras ve vybrané společnosti | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Optimalizace plánování tras ve vybrané společnosti | Theses on a related topic
661.
Štanglová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingová situační analýza zvolené maloobchodní jednotky | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingová situační analýza zvolené maloobchodní jednotky | Theses on a related topic
662.
Štěpánková, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Vliv reklamy a podpory prodeje na výši obratu u zvolené firmy | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Vliv reklamy a podpory prodeje na výši obratu u zvolené firmy | Theses on a related topic
663.
Švecová, Sára
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Technology of Transport and Communications / Technology of Transport and Conveyance (combination/specialization: Nákladní doprava)
Bachelor's thesis defence: Návrh dopravního modelu rozvozu potravin ve společnosti Bohemia speed, s. r. o. | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Technology of Transport and Communications / Technology of Transport and Conveyance (combination/specialization: Nákladní doprava)
Bachelor's thesis defence: Návrh dopravního modelu rozvozu potravin ve společnosti Bohemia speed, s. r. o. | Theses on a related topic
664.
Tájková, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza konkurenčního prostředí podniku jako podklad pro návrh obchodní strategie | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza konkurenčního prostředí podniku jako podklad pro návrh obchodní strategie | Theses on a related topic
665.
Toman, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingový plán podniku | Theses on a related topic
666.
Ulbrichová, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Analýza přepravy snadno zkazitelného zboží ve firmě Madeta, a. s. | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Technology and Management Transports / Technology and Management Transports
Bachelor's thesis defence: Analýza přepravy snadno zkazitelného zboží ve firmě Madeta, a. s. | Theses on a related topic
667.
Urbánková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Situační analýza vybraného podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Management dopravy a přepravy)
Bachelor's thesis defence: Situační analýza vybraného podniku | Theses on a related topic
668.
Valenta, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Řízení lidských zdrojů)
Bachelor's thesis defence: Proces řízení, plánování a hodnocení pracovního výkonu ve vybrané organizaci | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Řízení lidských zdrojů)
Bachelor's thesis defence: Proces řízení, plánování a hodnocení pracovního výkonu ve vybrané organizaci | Theses on a related topic
669.
Valentová, Barbora
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Digitální marketing v automobilovém průmyslu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Digitální marketing v automobilovém průmyslu | Theses on a related topic
670.
Vaňková, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Spokojenost zákazníků ve vybraném podnikatelském subjektu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Cestovní ruch)
Bachelor's thesis defence: Spokojenost zákazníků ve vybraném podnikatelském subjektu | Theses on a related topic
671.
Váňová, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurenčního prostředí | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Analýza konkurenčního prostředí | Theses on a related topic
672.
Vašková, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Marketingový rámec nového produktu "eko energie" | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Marketingový rámec nového produktu "eko energie" | Theses on a related topic
673.
Veselá, Barbora
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Tvorba reklamních kampaní reklamní agenturou | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Tvorba reklamních kampaní reklamní agenturou | Theses on a related topic
674.
Veselá, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Význam věrnostních programů v CRM obchodních společností | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Význam věrnostních programů v CRM obchodních společností | Theses on a related topic
675.
Viktorová, Petra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingový výzkum v určité vybrané firmě | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Marketingový výzkum v určité vybrané firmě | Theses on a related topic
676.
Vilímková, Klára
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Propagace jako nástroj pro zvýšení prodeje v Hotelu Alchymy Riverside | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Propagace jako nástroj pro zvýšení prodeje v Hotelu Alchymy Riverside | Theses on a related topic
677.
Vitnerová, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Regionální produkty a jejich využití pro zvýšení tržeb maloobchodní jednotky | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Regionální produkty a jejich využití pro zvýšení tržeb maloobchodní jednotky | Theses on a related topic
678.
Vondráček, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Dopravní logistika)
Master's thesis defence: Problematika distribuce piva ve společnosti DUDÁK – Měšťanský pivovar Strakonice, a.s. | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Dopravní logistika)
Master's thesis defence: Problematika distribuce piva ve společnosti DUDÁK – Měšťanský pivovar Strakonice, a.s. | Theses on a related topic
679.
Votruba, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Etika a morálka v reklamě | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Etika a morálka v reklamě | Theses on a related topic
680.
Vymětalová, Anna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Návrh marketingového mixu ve vybraném dopravním podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Návrh marketingového mixu ve vybraném dopravním podniku | Theses on a related topic
681.
Zábavníková, Gabriela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Účetnictví)
Bachelor's thesis defence: Využití influencerů pro komunikaci firem při prodeji dekorativní kosmetiky | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Účetnictví)
Bachelor's thesis defence: Využití influencerů pro komunikaci firem při prodeji dekorativní kosmetiky | Theses on a related topic
682.
Závodná, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Propagace nových výrobků firmy KANAFAS CZ, s.r.o. a jejich zavádění na trh | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchodní podnikání)
Bachelor's thesis defence: Propagace nových výrobků firmy KANAFAS CZ, s.r.o. a jejich zavádění na trh | Theses on a related topic
683.
Zelenková, Dana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Regionální značky jako nástroj komunikace obchodu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Regionální značky jako nástroj komunikace obchodu | Theses on a related topic
684.
Zeman, Martin
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Internetový marketing vybraného subjektu | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Internetový marketing vybraného subjektu | Theses on a related topic
685.
Zumrová, Sandra
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Podíl reklamy na ekonomickém výsledku podniku Bezreklamky s. r. o. | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Podíl reklamy na ekonomickém výsledku podniku Bezreklamky s. r. o. | Theses on a related topic
686.
Zuntová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Rozvoj cestovního ruchu v dané destinaci | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Rozvoj cestovního ruchu v dané destinaci | Theses on a related topic
687.
Žáček, Petr
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Výrobní logistika)
Master's thesis defence: Racionalizace svozových a rozvozových aktivit ve vybrané společnosti | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Transportation and Communications / Logistics Technology (combination/specialization: Výrobní logistika)
Master's thesis defence: Racionalizace svozových a rozvozových aktivit ve vybrané společnosti | Theses on a related topic
688.
Žitníková, Dominika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finance a účetnictví)
Bachelor's thesis defence: Metoda SWOT jako rozhodovací nástroj řízení podniku | Theses on a related topic
Faculty: Institute of Technology and Business in České Budějovice
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Finance a účetnictví)
Bachelor's thesis defence: Metoda SWOT jako rozhodovací nástroj řízení podniku | Theses on a related topic