Theses on a related topic (having the same keywords):

purchasing decisions, nakupni rozhodovani, social networks, milenialove, e-commerce, spotrebitelske chovani, socialni site, generation z, consumer behavior, generace z, influencer marketing, millennials

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Mrkvičková, Dominika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání sociálních sítí u generace Z | Theses on a related topic Display description

2.
Daňková, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv digitálního marketingu na rozhodování při výběru destinace cestovního ruchu | Theses on a related topic

3.
Stulíková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv influencer marketingu na nákupní chování generace Z | Theses on a related topic

4.
Anděrová, Marie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání sociálních sítí u generace Z | Theses on a related topic

5.
Čertíková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Postoje veřejnosti ke společenské odpovědnosti podniků | Theses on a related topic

6.
Kubačka, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Vliv sociálních médií a influencerů na nábor nových policistů v České republice | Theses on a related topic

7.
Oppolzerová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Sociální sítě jako moderní nástroj náboru zaměstnanců | Theses on a related topic

8.
Podhorcová, Jana maiden name: Valentová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Sociální sítě jako moderní nástroj náboru zaměstnanců | Theses on a related topic

9.
Pochylá, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání sociálních sítí u generace Z | Theses on a related topic

10.
Dolénková, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Instagram jako médium pro propagaci prostřednictvím influencer marketingu | Theses on a related topic

11.
Hamranová, Vanesa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Employer branding ve výrobních podnicích/službách | Theses on a related topic

12.
Martínková, Leona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání sociálních sítí u generace Z | Theses on a related topic

13.
Priadkina, Kateryna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv moderních technologií a trendů v marketingu na preference spotřebitelů v segmentu alkoholických nápojů | Theses on a related topic

14.
Rada, Daniel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Sociální sítě jako moderní nástroj náboru zaměstnanců | Theses on a related topic

15.
Rozporka, Vojtěch
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business analyst / Business analyst
Bachelor's thesis defence: Online marketingová komunikace výrobců grafických karet a grafických čipů | Theses on a related topic

16.
Benedikt, Vladimír
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Spotřebitelské chování a věrnost zákazníků v odvětví gastronomie | Theses on a related topic

17.
Bromová, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic

18.
Bromová, Vendula
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Role CSR při volbě zaměstnavatele u generace Z | Theses on a related topic

19.
Březina, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Destinační management oblasti Český Krumlov Region | Theses on a related topic

20.
Budil, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Změny na trhu práce optikou generace Z | Theses on a related topic

21.
Burdová, Kamila
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Náborové strategie zaměřené na absolventy škol a identifikace jejich potřeb | Theses on a related topic

22.
Camrdová, Jana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Význam environmentální odpovědnosti podniků při volbě zaměstnavatele | Theses on a related topic

23.
Čalounová, Pavla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Využití sociálních sítí v marketingové komunikaci hotelů v České republice | Theses on a related topic

24.
Dolejšová, Anna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace v MSP se zaměřením na B2C trhy | Theses on a related topic

25.
Dykun, Jaroslav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Green marketing a jeho vliv na nákupní chování generace Z | Theses on a related topic

26.
Gelnar, Tom
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Identifikace faktorů ovlivňujících rozhodování generace Z při obchodování na finančních a kapitálových trzích | Theses on a related topic

27.
Hanzlíčková, Gabriela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Spotřebitelské chování ve vztahu k udržitelnosti | Theses on a related topic

28.
Hlaváčik, Sam
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vizuální srozumitelnost reklamního sdělení a její vliv na efektivitu komunikace ve vybraném tržním segmentu | Theses on a related topic

29.
Hollarová, Martina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

30.
Holubjáková, Vendula
Faculty: Institute of Technology and Business in České Budějovice
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management
Bachelor's thesis defence: Analýza kupního chování spotřebitele - volba výrobního programu u společnosti TIPO | Theses on a related topic

31.
Hones, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

32.
Kaplanova, Beata
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Generace Z a Ústecký kraj: návštěvnost, emoce a marketingová komunikace | Theses on a related topic

33.
Kobanová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Řízení lidských zdrojů)
Bachelor's thesis defence: Využití sociálních sítí pro nábor zaměstnanců ve vybrané firmě | Theses on a related topic

34.
Kronusová, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

35.
Kropíková, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Digitální marketingová komunikace tuzemských e-shopů s módou | Theses on a related topic

36.
Kříž, Žanet
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace vybraného subjektu | Theses on a related topic

37.
Kubešová, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě a jejich význam pro cestovní ruch | Theses on a related topic

38.
Kubinec, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Čínské trhy)
Bachelor's thesis defence: Pracovní preference studentů VŠ ve vybrané oblasti ČLR | Theses on a related topic

39.
Kůrka, Jiří
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Generace Z a její postoje k elektromobilitě | Theses on a related topic

40.
Langer, Jaroslav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace týmů formule 1 | Theses on a related topic

41.
Langmüller, Aleš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Efektivita vybraných nástrojů marketingové komunikace ve vybraném odvětví | Theses on a related topic

42.
Lebeda, Petr
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Faktory ovlivňující mladé generace při výběru zaměstnavatele. | Theses on a related topic

43.
Marklová, Nela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Moderní metody vzdělávání se zaměřením na generaci Z v sektoru služeb | Theses on a related topic

44.
Menšíková, Simona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace vybraných podniků z odvětví maloobchodu | Theses on a related topic

45.
Michlová, Dáša
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace v MSP se zaměřením na B2C trhy | Theses on a related topic

46.
Mlsová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: E-marketingová komunikace v odvětví potravinářského průmyslu | Theses on a related topic

47.
Nachlingerová, Hana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Generace Z a její postoje k elektromobilitě | Theses on a related topic

48.
Nekolová, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Online marketingová komunikace největších řetězců s potravinami v České republice | Theses on a related topic

49.
Nikitenko, Tetiana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Rovnováha mezi pracovním a osobním životem u generace Z | Theses on a related topic

50.
Nováčková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace globálních producentů fototechniky | Theses on a related topic