Theses on a related topic (having the same keywords):

spotrebni chovani, social networks, socialni site, marketingova komunikace, generation z, consumer behavior, generace z, marketing communication, influencer marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Votava, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Nákupní chování generace Z a generace Y | Theses on a related topic Display description

2.
Dolénková, Denisa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Instagram jako médium pro propagaci prostřednictvím influencer marketingu | Theses on a related topic

3.
Stulíková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv influencer marketingu na nákupní chování generace Z | Theses on a related topic

4.
Anděrová, Marie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání sociálních sítí u generace Z | Theses on a related topic

5.
Bromová, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace ve službách | Theses on a related topic

6.
Hlaváčik, Sam
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vizuální srozumitelnost reklamního sdělení a její vliv na efektivitu komunikace ve vybraném tržním segmentu | Theses on a related topic

7.
Hones, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

8.
Kříž, Žanet
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace vybraného subjektu | Theses on a related topic

9.
Kubačka, Jan
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Vliv sociálních médií a influencerů na nábor nových policistů v České republice | Theses on a related topic

10.
Michlová, Dáša
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace v MSP se zaměřením na B2C trhy | Theses on a related topic

11.
Nováčková, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace globálních producentů fototechniky | Theses on a related topic

12.
Obselková, Silvie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Marketingová komunikace vybraného podnikatelského subjektu | Theses on a related topic

13.
Oppolzerová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Sociální sítě jako moderní nástroj náboru zaměstnanců | Theses on a related topic

14.
Podhorcová, Jana maiden name: Valentová
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Sociální sítě jako moderní nástroj náboru zaměstnanců | Theses on a related topic

15.
Pochylá, Tereza
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání sociálních sítí u generace Z | Theses on a related topic

16.
Priadkina, Kateryna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv moderních technologií a trendů v marketingu na preference spotřebitelů v segmentu alkoholických nápojů | Theses on a related topic

17.
Rozporka, Vojtěch
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business analyst / Business analyst
Bachelor's thesis defence: Online marketingová komunikace výrobců grafických karet a grafických čipů | Theses on a related topic

18.
Soukupová, Aneta
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace v odvětví maloobchodu | Theses on a related topic

19.
Šejdová, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economy / Business Economy - Product and value management
Master's thesis defence: Marketingová komunikace tuzemských obchodních center | Theses on a related topic

20.
Šídlová, Michaela
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingová komunikace výrobků značky G21 | Theses on a related topic

21.
Šoltová, Lenka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

22.
Tyšerová, Radka
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využití sociálních sítí pro marketingovou komunikaci | Theses on a related topic

23.
Vašíček, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Obchod)
Bachelor's thesis defence: Marketingová komunikace v maloobchodní jednotce New Yorker, s. r. o. | Theses on a related topic

24.
Veverka, Daniel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic

25.
Čertíková, Adéla
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Postoje veřejnosti ke společenské odpovědnosti podniků | Theses on a related topic

26.
Daňková, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Vliv digitálního marketingu na rozhodování při výběru destinace cestovního ruchu | Theses on a related topic

27.
Fejfárková, Eva
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

28.
Hamranová, Vanesa
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Employer branding ve výrobních podnicích/službách | Theses on a related topic

29.
Kelemenová, Simona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Online marketingová komunikace e-shopů se sportovním vybavením v České republice | Theses on a related topic

30.
Kubešová, Kristýna
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě a jejich význam pro cestovní ruch | Theses on a related topic

31.
Kunešová, Hana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economy / Business Economy - Product and value management
Master's thesis defence: Využití sociálních sítí v marketingové komunikaci kosmetických firem | Theses on a related topic

32.
Langmüller, Aleš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Efektivita vybraných nástrojů marketingové komunikace ve vybraném odvětví | Theses on a related topic

33.
Martínková, Leona
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Využívání sociálních sítí u generace Z | Theses on a related topic

34.
Mejta, Erik
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace pivovarů | Theses on a related topic

35.
Mlsová, Kateřina
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: E-marketingová komunikace v odvětví potravinářského průmyslu | Theses on a related topic

36.
Nejedlá, Jana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Business Administration and Management (combination/specialization: Marketing)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného subjektu | Theses on a related topic

37.
Pitrmanová, Lucie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace maloobchodního řetězce v kulturně odlišných prostředích | Theses on a related topic

38.
Podlahová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Digitální marketingová komunikace vybraného podniku | Theses on a related topic

39.
Rada, Daniel
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Sociální sítě jako moderní nástroj náboru zaměstnanců | Theses on a related topic

40.
Rodová, Veronika
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Sociální sítě v marketingové komunikaci významných výrobních firem | Theses on a related topic

41.
Špán, Jiří
Faculty: Institute of Technology and Business in České Budějovice
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace tuzemských knižních e-shopů | Theses on a related topic

42.
Turková, Marie
Faculty: Institute of Technology and Business in České Budějovice
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Marketingová komunikace internetových obchodů | Theses on a related topic

43.
Vanýsek, Vladislav
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingové strategie pro propagaci elektromobilů a jejich efektivita na spotřebitelské chování | Theses on a related topic

44.
Veselý, Tomáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economy / Business Administration
Master's thesis defence: Marketingová komunikace národních značek piva na českém a zahraničním trhu | Theses on a related topic

45.
Wohlgemuth, Lukáš
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economy / Business Economy - Product and value management
Master's thesis defence: Segmentace fotbalových fanoušků a její využití v marketingových strategiích klubů | Theses on a related topic

46.
Bendová, Romana
Faculty: Institute of Technology and Business in České Budějovice
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Civil Engineering / Building Management (combination/specialization: Management)
Bachelor's thesis defence: Marketingové procesy ve stavebnictví aplikované ve vybrané firmě | Theses on a related topic

47.
Bromová, Vendula
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Human Resource Management / Human Resource Management
Bachelor's thesis defence: Role CSR při volbě zaměstnavatele u generace Z | Theses on a related topic

48.
Březina, Michal
Faculty: Institute of Technology and Business in České Budějovice
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Destinační management oblasti Český Krumlov Region | Theses on a related topic

49.
Budil, Jakub
Faculty: Institute of Technology and Business in České Budějovice
Year: 2026, studies under way
Programme/field: Business Economics / Business Economics
Bachelor's thesis defence: Změny na trhu práce optikou generace Z | Theses on a related topic

50.
Burdová, Kamila
Faculty: Institute of Technology and Business in České Budějovice
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Business Economy / Business Administration
Master's thesis defence: Náborové strategie zaměřené na absolventy škol a identifikace jejich potřeb | Theses on a related topic