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POLLÁK, František; Peter MARKOVIČ and Zuzana DZILSKÁ. An Empirical Investigation into SMEs’ Propensity to Expend Resources on Promotional Activities Within a Catching-Up Market. Online. In Sebastian Kot, Bilal Khalid, Adnan ul Haque. Springer Proceedings in Business and Economics (SPBE): New Challenges of the Global Economy for Business Management, 4th The Global Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2024 (EEEU 2024), 27-29 November 2024, Da Nang, Vietnam. Singapur: Springer Nature, 2025, p. 111-124, 1750 pp. ISSN 2198-7254.URL
RIV: Proceedings paper. English. Singapore.
Pollák, František (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: Marketing communication; Promotion; Small and medium enterprises; Accelerated digitization; Central Europe
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 12/8/2025 08:48. -
POLLÁK, František; Peter MARKOVIČ and Kristián KALAMEN. Digital vs. Traditional: Selected Views on Creating Optimal Marketing Communication Mix. Market-Tržište. 2025, vol. 37, SI, p. 85-97. ISSN 0353-4790.URL
RIV: Article in a journal. English. Croatia.
Pollák, František (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: marketing communication; communication mix; internet; media; customer
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 28/4/2025 11:47. -
KALAMEN, Kristián; František POLLÁK; Roman VAVREK; Petra PÁRTLOVÁ and Mónica GARCÍA-MELÓN. Financial Volatility and Investment Dynamics in the Pharmaceutical Sector: Evidence from the Covid-19 Pandemic. Polish Journal of Management Studies. 2025, vol. 31, No 1, p. 178 - 198. ISSN 2081-7452.URL
RIV: Article in a journal. English. Poland.
Kalamen, Kristián (guarantor) -- Pollák, František (703 Slovakia, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: pharmaceutical sector; covid-19; stock market volatility; investment risk; financial resilience
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 25/7/2025 07:41. -
VAVROVÁ, Katarína; Igor ŠARLINA; Yaroslava KOSTIUK and Michal KONEČNÝ. Smart City 4.0 as the concept of strategically managed sustainable urbanism. Strategic Management. Subotica, Novi Sad, Srbsko: Faculty of Economics in Subotica, University of Novi Sad, Srbsko, 2025, Neuveden, Neuveden, p. nestránkováno, 14 pp. ISSN 1821-3448.URL
Name in Czech: Smart City 4.0 jako koncept strategicky řízeného udržitelného urbanismu
RIV/75081431:_____/25:00002807 Article in a journal. English. Serbia.
Vavrová, Katarína (guarantor) -- Kostiuk, Yaroslava (703 Slovakia, belonging to the institution) -- Konečný, Michal (703 Slovakia, belonging to the institution)
Keywords in English: Smart city 4.0; urbanism; sustainable management; waste management; green economy
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 27/3/2025 08:57. -
POLLÁK, František; Peter MARKOVIČ; Róbert VILÁGI and Michal KONEČNÝ. CORPORATE REPUTATION IN THE CONTEXT OF SUSTAINABLE DEVELOPMENT. Online. Frankfurt am Main: MCDP International UG, neowiss – Europäischer Wissenschaftsverlag, 2024, 267 pp. Wissenschaftsedition. ISBN 978-3-945484-32-6.URL
Name in Czech: FIREMNÍ REPUTACE V KONTEXTU UDRŽITELNÉHO ROZVOJE
RIV/75081431:_____/24:00002795 Book on a specialized topic. English. Germany.
Pollák, František (703 Slovakia, guarantor, belonging to the institution) -- Konečný, Michal (703 Slovakia, belonging to the institution)
Keywords in English: corporate reputation; sustainable development; competitiveness; reputation management
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 24/3/2025 14:45. -
BEČICA, Jiří; Roman VAVREK; Michal KONEČNÝ and Viera PAPCUNOVÁ. COVID-19 as a factor influencing municipal budgets: a case study of Czech conditions. Entrepreneurship and Sustainability Issues. Vilnius, Litva: Entrepreneurship and Sustainability Center (ESC), 2024, vol. 12, No 2, p. 348-363. ISSN 2345-0282.URL
Name in Czech: COVID-19 jako faktor ovlivňující rozpočty obcí: případová studie českých podmínek
RIV/75081431:_____/24:00002794 Article in a journal. English. Lithuania.
Bečica, Jiří (guarantor) -- Konečný, Michal (703 Slovakia, belonging to the institution)
Keywords in English: COVID-19 pandemic; Czech Republic; Expenditures; municipal budgets; revenues
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 24/3/2025 14:22. -
CAHA, Zdeněk; Renata SKÝPALOVÁ and Tomáš MRHÁLEK. CSR as a framework for sustainability in SMEs: The relationship between company size, industrial sector, and triple bottom line activities. Asia Pacific Management Review. Tainan, Taiwan: National Cheng Kung University, 2024, 29/2024, No 4, p. 451-461. ISSN 1029-3132.URL
Name in Czech: CSR jako rámec pro udržitelnost v malých a středních podnicích: Vztah mezi velikostí společnosti, průmyslovým sektorem a aktivitami s trojitým ziskem
RIV/75081431:_____/24:00002778 Article in a journal. English. Taiwan.
Caha, Zdeněk (203 Czech Republic, guarantor, belonging to the institution) -- Skýpalová, Renata (203 Czech Republic, belonging to the institution) -- Mrhálek, Tomáš (203 Czech Republic, belonging to the institution)
Keywords in English: Corporate social responsibility CSR activity; Triple bottom line; TBL; 3BL; SMEs; Company size; Industrial sector
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 10/2/2025 11:07. -
POLLÁK, František; Peter MARKOVIČ; Kristián KALAMEN and Zuzana DZILSKÁ. Empirical Study of Online Reputation Management of Entities in the Field of Supply and Demand Chain in Slovakia in the Context of Interyear Development. Online. In Conference Proceedings of 11th Carpathian Logistics Congress (CLC 2023). 11th ed. Neuveden: TANGER Ltd., 2024, p. 20-25. ISBN 978-80-88365-17-4.URL
Name in Czech: Empirická studie řízení online reputace subjektů v oblasti dodavatelského a poptávkového řetězce na Slovensku v kontextu meziročního vývoje
Name (in English): Empirical Study of Online Reputation Management of Entities in the Field of Supply and Demand Chain in Slovakia in the Context of Interyear Development
English. Czech Republic.
Keywords in English: reputation; reputation management; competitiveness; supply and demand chain management; Slovakia
Type of proceedings: post-proceedings
Changed by: Barbora Kroupová, učo 25655. Changed: 19/8/2024 13:10. -
ANDRONIE, Mihai; Roman BLAZEK; Mariana IATAGAN; Renata SKÝPALOVÁ; Cristian UȚĂ; Adrian DIJMĂRESCU; Maria KOVACOVA; Gheorghe GRECU; Iuliana PÂRVU; Jarmila STRAKOVÁ; Claudia GUNI; Stanislav ZABOJNIK; Claudiu CHIRU; Alena NOVÁK SEDLÁČKOVÁ; Andrej NOVÁK and Irina DIJMĂRESCU. Generative artificial intelligence algorithms in Internet of Things blockchain-based fintech management. Oeconomia Copernicana. 2024, vol. 15, No 4, p. 1349-1381. ISSN 2083-1277.URL
RIV: Article in a journal. English. Poland.
Andronie, Mihai (guarantor) -- Skýpalová, Renata (203 Czech Republic) -- Straková, Jarmila (203 Czech Republic, belonging to the institution)
Keywords in English: generative artificial intelligence; Internet of Things; blockchain; fintech; fraud detection; algorithmic trading
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 9/6/2025 14:29. -
KORENÁ, Kristína; Petra PÁRTLOVÁ; David VYŠÍN; Vít KLUGER and Michal RUSCHAK. Impacts of economic crises on e-commerce in Czech Republic. Entrepreneurship and Sustainability Issues. Vilnius, Lithuania, 2024, vol. 11, No 4, p. 188-204. ISSN 2345-0282.URL
RIV: Article in a journal. English. Lithuania.
Korená, Kristína (703 Slovakia, guarantor, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution) -- Ruschak, Michal (203 Czech Republic)
Keywords in English: digital marketing; advertising campaign; online marketing; e-shop; small and medium enterprises; Meta marketing
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 14/5/2025 13:36. -
PÁRTLOVÁ, Petra; Zuzana HORVÁTHOVÁ and Josef ABRHÁM. International Security and Tourism (Case Study of the Russian-Ukrainian Conflict). Politické vedy. Banská Bystrica, Slovensko, 2024, vol. 27, No 3, p. 112-129. ISSN 1335-2741.URL
Name in Czech: Mezinárodní bezpečnost a turismus (případová studie rusko-ukrajinského konfliktu)
Name (in English): International Security and Tourism (Case Study of the Russian-Ukrainian Conflict)
RIV: Article in a journal. Czech. Slovakia.
Pártlová, Petra (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: security; Russian-Ukrainian conflict; tourism; political instability
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 14/5/2025 13:08. -
BARTEKOVÁ, Mária and Michal KONEČNÝ. Leadership a kreativní průmysl: vysokoškolské učební texty (Leadership and the Creative Industry: College Textbook). České Budějovice: Vysoká škola evropských a regionálních studií, z.ú. (VŠERS), 2024, 90 pp. ISBN 978-80-7556-148-0.URL
Name (in English): Leadership and the Creative Industry: College Textbook
RIV/75081431:_____/24:00002753 Book on a specialized topic. Czech. Czech Republic.
Barteková, Mária (guarantor) -- Konečný, Michal (703 Slovakia, belonging to the institution)
Keywords in English: leadership; creative Industry; leader; work motivation; business goals; corporate hierarchy; corporate culture; strategic planning; managerial decision-making; innovation; managerial ethics
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 13/12/2024 09:15. -
KLUGER, Vít; Kristína VYŠÍNOVÁ and Petra PÁRTLOVÁ. MAPPING SCIENTIFIC TRENDS IN THE SHARING ECONOMY AND SUSTAINABLE DEVELOPMENT: NATIONAL STRATEGIES AND INNOVATION DYNAMICS. Online. In Douček P., Sonntag, M., Nedomová, L. IDIMT 2024: Changes to ICT, Management, and Business Processes through AI - 32nd Interdisciplinary Information Management Talks. 32nd ed. Neuveden: Trauner Verlag Universität, 2024, p. 171-178. ISBN 978-3-99151-527-2.URL
Name in Czech: MAPOVÁNÍ VĚDECKÝCH TRENDŮ V EKONOMICE SDÍLENÍ A UDRŽITELNÉM ROZVOJI: NÁRODNÍ STRATEGIE A INOVAČNÍ DYNAMIKA
Name (in English): MAPPING SCIENTIFIC TRENDS IN THE SHARING ECONOMY AND SUSTAINABLE DEVELOPMENT: NATIONAL STRATEGIES AND INNOVATION DYNAMICS
RIV/75081431:_____/24:00002735 Proceedings paper. English. Czech Republic.
Kluger, Vít (guarantor) -- Vyšínová, Kristína (703 Slovakia, belonging to the institution) -- Pártlová, Petra (203 Czech Republic)
Keywords in English: "sharing economy; sustainable development; bibliometric analysis; VOSviewer; national strategies; CSR (Corporate Social Responsibility)"
Type of proceedings: post-proceedings
Changed by: Barbora Kroupová, učo 25655. Changed: 13/9/2024 09:38. -
ČEJKA, Jiří; Kristína VYŠÍNOVÁ; Petra PÁRTLOVÁ; Zdeněk CAHA; Jakub HORÁK; Jiří KUČERA; Josef ŠEDIVÝ; Květa PAPOUŠKOVÁ; Ladislav BARTUŠKA; Martin TELECKÝ; Tomáš KRULICKÝ; Veronika MACHOVÁ; Veronika ŠANDEROVÁ; Tomáš MRHÁLEK and Petr ŠULEŘ. Metodika pro firemní plány mobility (Methodology for Corporate Mobility Plans). 2024.URL
Name (in English): Methodology for Corporate Mobility Plans
RIV/75081431:_____/24:00002693 Cert., accred., approved methodology, spec. maps, medical, hist. methods. Czech. Czech Republic.
Čejka, Jiří (203 Czech Republic, guarantor, belonging to the institution) -- Vyšínová, Kristína (703 Slovakia, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution) -- Caha, Zdeněk (203 Czech Republic, belonging to the institution) -- Horák, Jakub (203 Czech Republic, belonging to the institution) -- Kučera, Jiří (203 Czech Republic, belonging to the institution) -- Šedivý, Josef (203 Czech Republic, belonging to the institution) -- Papoušková, Květa (203 Czech Republic, belonging to the institution) -- Bartuška, Ladislav (203 Czech Republic, belonging to the institution) -- Telecký, Martin (203 Czech Republic, belonging to the institution) -- Krulický, Tomáš (203 Czech Republic, belonging to the institution) -- Machová, Veronika (203 Czech Republic, belonging to the institution) -- Šanderová, Veronika (203 Czech Republic, belonging to the institution) -- Mrhálek, Tomáš (203 Czech Republic, belonging to the institution) -- Šuleř, Petr (203 Czech Republic, belonging to the institution)
Keywords in English: Methodology; Corporate and school mobility plans; Sustainable urban mobility
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 4/3/2025 08:40. -
ČEJKA, Jiří; Kristína VYŠÍNOVÁ; Petra PÁRTLOVÁ; Zdeněk CAHA; Jakub HORÁK; Jiří KUČERA; Josef ŠEDIVÝ; Květa PAPOUŠKOVÁ; Ladislav BARTUŠKA; Martin TELECKÝ; Tomáš KRULICKÝ; Veronika MACHOVÁ; Veronika ŠANDEROVÁ; Tomáš MRHÁLEK and Petr ŠULEŘ. Metodika pro školní plány mobility (Methodology for school mobility plans). 2024.URL
Name (in English): Methodology for school mobility plans
RIV/75081431:_____/24:00002694 Cert., accred., approved methodology, spec. maps, medical, hist. methods. Czech. Czech Republic.
Čejka, Jiří (203 Czech Republic, guarantor, belonging to the institution) -- Vyšínová, Kristína (703 Slovakia, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution) -- Caha, Zdeněk (203 Czech Republic, belonging to the institution) -- Horák, Jakub (203 Czech Republic, belonging to the institution) -- Kučera, Jiří (203 Czech Republic, belonging to the institution) -- Šedivý, Josef (203 Czech Republic, belonging to the institution) -- Papoušková, Květa (203 Czech Republic, belonging to the institution) -- Bartuška, Ladislav (203 Czech Republic, belonging to the institution) -- Telecký, Martin (203 Czech Republic, belonging to the institution) -- Krulický, Tomáš (203 Czech Republic, belonging to the institution) -- Machová, Veronika (203 Czech Republic, belonging to the institution) -- Šanderová, Veronika (203 Czech Republic, belonging to the institution) -- Mrhálek, Tomáš (203 Czech Republic, belonging to the institution) -- Šuleř, Petr (203 Czech Republic, belonging to the institution)
Keywords in English: Methodology; Corporate and school mobility plans; Sustainable urban mobility
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 4/3/2025 08:56. -
KONEČNÝ, Michal; Yaroslava KOSTIUK; Kristián KALAMEN and Zuzana DZILSKÁ. ONLINE REPUTATION OF AI AND ML SUPPLY CHAIN FIRMS & SOLUTIONS: AN EMPIRICAL STUDY. Online. In Douček P., Sonntag, M., Nedomová, L. IDIMT 2024: Changes to ICT, Management, and Business Processes through AI - 32nd Interdisciplinary Information Management Talks. 32nd ed. Neuveden: Trauner Verlag Universität, 2024, p. 361-368. ISBN 978-3-99151-527-2.URL
Name in Czech: ONLINE REPUTACE FIREM A ŘESENÍ DODAVATELSKÉHO ŘETĚZCE V SOUVISLOSTI S AI A ML: EMPIRICKÁ STUDIE
Name (in English): ONLINE REPUTATION OF AI AND ML SUPPLY CHAIN FIRMS & SOLUTIONS: AN EMPIRICAL STUDY
RIV/75081431:_____/24:00002736 Proceedings paper. English. Czech Republic.
Konečný, Michal (703 Slovakia, guarantor, belonging to the institution) -- Kostiuk, Yaroslava (703 Slovakia, belonging to the institution)
Keywords in English: Corporate reputation; AI; ML; supply chain management; sentimental analysis
Type of proceedings: post-proceedings
Changed by: Barbora Kroupová, učo 25655. Changed: 13/9/2024 10:33. -
POLLÁK, František and Peter MARKOVIČ. ONLINE REPUTATION OF CHATBOTS THROUGH THE LENS OF POST-PANDEMIC ACCELERATED DIGITIZATION IN E-COMMERCE. Online. In Douček P., Sonntag, M., Nedomová, L. IDIMT 2024: Changes to ICT, Management, and Business Processes through AI - 32nd Interdisciplinary Information Management Talks. 32nd ed. Neuveden: Trauner Verlag Universität, 2024, p. 369-376. ISBN 978-3-99151-527-2.URL
Name in Czech: ONLINE REPUTACE CHATBOTŮ Z POHLEDU POSTPANDEMICKÉ ZRYCHLENÉ DIGITALIZACE V ELEKTRONICKÉM OBCHODĚ.
Name (in English): ONLINE REPUTATION OF CHATBOTS THROUGH THE LENS OF POST-PANDEMIC ACCELERATED DIGITIZATION IN E-COMMERCE
RIV/75081431:_____/24:00002737 Proceedings paper. English. Czech Republic.
Pollák, František (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: E-commerce; accelerated digitization; artificial intelligence; supply chain; COVID-19 pandemic; online reputation management
Type of proceedings: post-proceedings
Changed by: Barbora Kroupová, učo 25655. Changed: 13/9/2024 12:40. -
KONEČNÝ, Michal; Kateřina KUTOVÁ; Radim DUŠEK and Daniel CHAMRADA. Online reputation of travel agencies: an empirical study on the Czech market. Entrepreneurship and Sustainability Issues. Vilnius, Litva: Entrepreneurship and Sustainability Center (ESC), 2024, vol. 12, No 2, p. 275-294. ISSN 2345-0282.URL
Name in Czech: Online reputace cestovních kanceláří: empirická studie českém trhu
RIV/75081431:_____/24:00002793 Article in a journal. English. Lithuania.
Konečný, Michal (703 Slovakia, guarantor, belonging to the institution) -- Kutová, Kateřina (203 Czech Republic, belonging to the institution) -- Dušek, Radim (203 Czech Republic, belonging to the institution) -- Chamrada, Daniel (203 Czech Republic, belonging to the institution)
Keywords in English: tourism; online reputation; reviews; travel agencies; key factors
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 24/3/2025 13:56. -
DZILSKÁ, Zuzana; Kristián KALAMEN; František POLLÁK and Michal RUSCHAK. Perspective Chapter: Effective Management of Marketing Communication in Social Media. Online. In František Pollák, Taufiq Choudhry. Management in Marketing Communications. 1. vyd. Londýn: IntechOpen, 2024, p. 103-126. IntechOpen Series: Business, Management and Economics, Volume 22. ISBN 978-0-85466-619-5.URL
Name in Czech: Kapitola o perspektivě: Efektivní řízení marketingové komunikace v sociálních médiích
RIV/75081431:_____/24:00002806 Chapter(s) of a specialized book. English. United Kingdom of Great Britain and Northern Ireland.
Dzilská, Zuzana (guarantor) -- Pollák, František (703 Slovakia, belonging to the institution) -- Ruschak, Michal (203 Czech Republic, belonging to the institution)
Keywords in English: social media; social networks; marketing communication; marketing tools; internet
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 26/3/2025 08:07. -
POLLÁK, František; Peter MARKOVIČ; Michal KONEČNÝ and Mária Kmety BARTEKOVÁ. Reputation Analysis of Selected European and US Brands in the Context of the COVID-19 Pandemic. Online. In Sebastian Kot, Bilal Khalid, Adnan ul Haque. International Conference on Entrepreneurship and Economy in an Era of Uncertainty, EEEU 2023. 3rd ed. Singapur: Springer Nature, 2024, p. 895-915. ISBN 978-981-97-0995-3.URL
Name in Czech: Analýza reputace vybraných evropských a amerických značek v kontextu pandemie COVID-19
Name (in English): Reputation Analysis of Selected European and US Brands in the Context of the COVID-19 Pandemic
RIV/75081431:_____/24:00002748 Proceedings paper. English. Switzerland.
Pollák, František (703 Slovakia, guarantor, belonging to the institution) -- Konečný, Michal (703 Slovakia)
Keywords in English: Online reputation; Premium brands; European market; US market; COVID-19; Triple transition
Type of proceedings: post-proceedings
Changed by: Barbora Kroupová, učo 25655. Changed: 24/10/2024 14:03. -
JADERNÁ, Eva and Alena SRBOVÁ. Significant communication factors for sustainable products with a focus on Czech consumers. Communication Today. Trnava, Slovensko: Univerzita sv. Cyrila a Metoda v Trnave, 2024, vol. 15, No 1, p. 78-97. ISSN 1338-130X.URL
Name in Czech: Významné komunikační faktory pro udržitelné výrobky se zaměřením na české spotřebitele
Name (in English): Significant communication factors for sustainable products with a focus on Czech consumers
RIV/75081431:_____/24:00002715 Article in a journal. English. Slovakia.
Jaderná, Eva (guarantor) -- Srbová, Alena (203 Czech Republic, belonging to the institution)
Keywords in English: consumer behaviour; corporate social responsibility; promotion; sustainability; sustainable product
Changed by: Barbora Kroupová, učo 25655. Changed: 6/6/2024 10:24. -
SRBOVÁ, Alena and Eva JADERNÁ. Sustainable products and their perception by Czech consumers. Entrepreneurship and Sustainability Issues. 2024, vol. 11, No 4, p. 120-134. ISSN 2345-0282.URL
RIV: Article in a journal. English. Lithuania.
Srbová, Alena (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: sustainability; eco-friendly product; fair-trade product; price; certification; supporting the sale
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 11/6/2025 08:53. -
KALAMEN, Kristián; Adrien AUDOIN; Rastislav SOLEJ and František POLLÁK. The market dance between the rhythm of bitcoin prices and the S&P 500 Index. Online. In Davidavičienė, Vida; Skvarciany, Viktorija; Jurevičienė, Daiva; Matuzevičiūtė-Balčiūnienė, Kristina; Lapinskaitė, Indrė; Meidutė-Kavaliauskienė, Ieva; Mačiulytė-Šniukienė, Alma; Korsakienė, Renata; Skačkauskienė, Ilona; Tamošiūnienė, Rima; Bublienė, Raim. International Scientific Conference “Business and Management 2024”: NEW TRENDS IN CONTEMPORARY ECONOMICS, BUSINESS AND MANAGEMENT. 14th ed. Vilnius, Litva: Vilnius Gediminas Technical University, 2024, p. 378-384. ISBN 978-609-476-363-2.URL
Name in Czech: Tržní tanec mezi rytmem cen bitcoinu a indexem S&P 500
Name (in English): The market dance between the rhythm of bitcoin prices and the S&P 500 Index
English. Lithuania.
Keywords in English: bitcoin; S&P 500; COVID-19; correlation; periodic returns
Type of proceedings: post-proceedings
Changed by: Barbora Kroupová, učo 25655. Changed: 24/10/2024 14:51. -
DUŠEK, Radim. Building a career in marketing communication in a sustainable development era: which key competencies are required? Entrepreneurship and Sustainability Issues. Vilnius, Litva: Entrepreneurship and Sustainability Center, 2023, vol. 11, No 2, p. 10-22. ISSN 2345-0282.URL
Name in Czech: Budování kariéry v marketingové komunikaci v éře udržitelného rozvoje: jaké klíčové kompetence jsou potřebné?
Name (in English): Building a career in marketing communication in a sustainable development era: which key competencies are required?
RIV: Article in a journal. English. Lithuania.
Dušek, Radim (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: competency model; marketing communication; reputation; graduates
Changed by: Barbora Kroupová, učo 25655. Changed: 29/4/2024 10:44. -
SRBOVÁ, Alena and Eva JADERNÁ. Differences in sustainable nutrition behaviour of different generations of Czech consumers. Entrepreneurship and Sustainability Issues. Vilnius, Litva: Entrepreneurship and Sustainability Center, 2023, vol. 11, No 2, p. 23-36. ISSN 2345-0282.URL
Name in Czech: Rozdíly v chování různých generací českých spotřebitelů v oblasti udržitelné výživy
Name (in English): Differences in sustainable nutrition behaviour of different generations of Czech consumers
RIV: Article in a journal. English. Lithuania.
Srbová, Alena (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: consumer behavior; sustainable nutrition; generations; byuing behavior; consumer
Changed by: Barbora Kroupová, učo 25655. Changed: 29/4/2024 10:45. -
POLLÁK, František. Editor. IntechOpen, 2023 - 2023. ISSN 2631-8261.URL
Name in Czech: člen ediční rady vydavatelství
Changed by: Barbora Kroupová, učo 25655. Changed: 1/9/2023 09:11. -
SRBOVÁ, Alena and Nikola SAGAPOVA. Fairtrade products in retail chains: Case study in the Czech Republic. Entrepreneurship and Sustainability Issues. Vilnius,Litva: Entrepreneurship and Sustainability Center, 2023, vol. 10, No 4, p. 105-117. ISSN 2345-0282.
English. Lithuania.
Keywords in English: fairtrade products; primary raw materials; retail chains; private labels; Fairtrade in the Czech Republic and Slovakia
Changed by: Barbora Kroupová, učo 25655. Changed: 18/7/2023 14:22. -
PÁRTLOVÁ, Petra. Global envelope method – new trend in determining economic potential of rural areas. Journal of International Studies. Szczecin, Polsko: Centre of Sociological Research, 2023, vol. 16, No 1, p. 160-176. ISSN 2071-8330.URL
RIV/75081431:_____/23:00002557 Article in a journal. English. Poland.
Pártlová, Petra (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: regional development; model of development potential model; the Czech Republic; rural areas
Changed by: Barbora Kroupová, učo 25655. Changed: 8/6/2023 08:11. -
POLLÁK, František; Petr MARKOVIČ; Róbert VILLÁGI; Kristián KALAMEN and Michal KONEČNÝ. Issue of Online Reputation of Electric Vehicles - Selected Views and Perspectives in the Context of Interyear Development. Online. 1st ed. Maribor, Slovinsko: University of Maribor, University Press, 2023, p. 901-918. ISBN 978-961-286-722-5.
English. Slovenia.
Keywords in English: reputation management; lowcarbon economy; sustainable development; emerging markets; Slovakia
Changed by: Barbora Kroupová, učo 25655. Changed: 28/4/2023 12:37. -
POLLÁK, František. Member of Editorial Board. Strategic Management, 2023 - 2023. ISSN 1821-3448.URL
Name in Czech: člen redakční rady odborného periodika
Changed by: Barbora Kroupová, učo 25655. Changed: 1/9/2023 09:11. -
KONEČNÝ, Michal; Michal RUSCHAK and Yaroslava KOSTIUK. Online Reputation of Public Charging Stations Operators: An Empirical Study on the Czech Market. Online. In Doucek P., Sonntag M., Nedomova L. IDIMT-2023 New Challenges for ICT and Management. 31st ed. Linz: Trauner Verlag Universitat, 2023, p. 337-345, 411 pp. ISBN 978-3-99151-176-2.URL
RIV/75081431:_____/23:00002590 Proceedings paper. English. Austria.
Konečný, Michal (703 Slovakia, guarantor, belonging to the institution) -- Ruschak, Michal (203 Czech Republic, belonging to the institution) -- Kostiuk, Yaroslava (703 Slovakia, belonging to the institution)
Keywords in English: corporate reputation; Czech Republic; low-carbon mobility; reputation management; sentimental analysis; sustainable development
Type of proceedings: post-proceedings
Changed by: Barbora Kroupová, učo 25655. Changed: 24/10/2023 14:41. -
POLLÁK, František. Online Reputation of Selected E-Commerce Entities Through the Lens of Pandemic and Post-Pandemic Comparison. Online. In Doucek P., Sonntag M., Nedomova L. IDIMT 2023: New Challenges for ICT and Management. 31st ed. Linz: Trauner Verlag Universitat, 2023, p. 329-336, 411 pp. ISBN 978-3-99151-176-2.URL
RIV/75081431:_____/23:00002591 Proceedings paper. English. Austria.
Pollák, František (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: Accelerated digitization; COVID-19 pandemic; Digital transformation; E-commerce; Online Reputation Management; Supply chain
Type of proceedings: post-proceedings
Changed by: Barbora Kroupová, učo 25655. Changed: 24/10/2023 15:04. -
KALAMEN, Kristián; František POLLÁK and Peter MARKOVIČ. Pandemic Economic Crises. Encyclopedia. Basilej, Švýcarsko: MDPI, 2023, vol. 3, No 4, p. 1489-1497. ISSN 2673-8392.URL
Name in Czech: Pandemické hospodářské krize
Name (in English): Pandemic Economic Crises
English. Switzerland.
Keywords in English: market economy; economic crisis; financial market; pandemic; COVID-19
Changed by: Barbora Kroupová, učo 25655. Changed: 24/10/2024 14:43. -
POLLÁK, František and Peter MARKOVIČ. Reputation Management as a part of Online Branding Infrastructure of luxury hotels on the Adriatic Coast - pre and post Covid-19 perspective. Online. In Transportation Research Procedia - Conference Proceedings of TRANSCOM 2023: 15th International Scientific Conference on Sustainable, Modern and Safe Transport, Mikulov, 29 - 31 May 2023. Transportation Research Procedia - Conference Proceedings of TRANSCOM 2023: 15th International Scientific Conference on Sustainable, Modern and Safe Transport, Mikulov, 29 - 31 May 2023. Volume 74, 2023. Amsterdam: Elsevier B.V., 2023, p. 1546-1553, 1568 pp. ISSN 2352-1457.URL
RIV/75081431:_____/23:00002674 Proceedings paper. English. Netherlands.
Pollák, František (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: online infrastructure; branding; reputation; the Internet; tourism
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 28/2/2024 14:52. -
POLLÁK, František; Peter MARKOVIČ and Helena MAJDÚCHOVÁ. Reputation of Electric Vehicles in the Environment of Carbon Reduction and Accelerated Digitization. Energies. Basel, Switzerland: MDPI, 2023, vol. 16, No 9, p. 1-24. ISSN 1996-1073.URL
RIV/75081431:_____/23:00002558 Article in a journal. English. Switzerland.
Pollák, František (703 Slovakia, guarantor, belonging to the institution) -- Markovič, Peter (703 Slovakia) -- Majdúchová, Helena (703 Slovakia)
Keywords in English: accelerated digitization; automotive; electric vehicle; greenhouse gases reduction; internal combustion engine vehicle; internet; low-carbon mobility; reputation; reputation management
Changed by: Barbora Kroupová, učo 25655. Changed: 29/6/2023 09:17. -
MARKOVIČ, Peter and František POLLÁK. Reputation of Family-Owned Businesses: Parent Companies vs. Their Brands in the Context of Global Pandemic. Online. In Sebastian Kot, Bilal Khalid, Adnan ul Haque. International Conference on Entrepreneurship and Economy in an Era of Uncertainty, EEEU 2023. 3rd ed. Neuveden: Springer Nature, 2023, p. 917-937. ISBN 978-981-97-0995-3.URL
Name in Czech: Pověst rodinných podniků: v kontextu globální pandemie: mateřské společnosti vs. jejich značky
Name (in English): Reputation of Family-Owned Businesses: Parent Companies vs. Their Brands in the Context of Global Pandemic
RIV/75081431:_____/23:00002738 Proceedings paper. English. Thailand.
Markovič, Peter (guarantor) -- Pollák, František (703 Slovakia, belonging to the institution)
Keywords in English: Reputation management; Brand development; Information distribution; Family-owned business; Global pandemic
Type of proceedings: post-proceedings
Changed by: Ing. Barbora Langšádlová, učo 16591. Changed: 31/3/2025 15:19. -
KORENÁ, Kristína and Petra PÁRTLOVÁ. Social Media as a Tool of Building Reputation and Identity of National Parks. Communication Today. Trnava, Slovensko: Univerzita sv. Cyrila a Metoda v Trnave, 2023, vol. 14, No 1, p. 116-134. ISSN 1338-130X.URL
Name in Czech: Sociální média jako nástroj budování pověsti a identity národních parků
Name (in English): Social Media as a Tool of Building Reputation and Identity of National Parks
RIV/75081431:_____/23:00002589 Article in a journal. English. Slovakia.
Korená, Kristína (703 Slovakia, guarantor, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: descriptive analyses; marketing communication; national park; rhetorical analyses; social media; social media platform
Changed by: Ing. Kristína Vyšínová, učo 25936. Changed: 13/11/2023 09:20. -
CAHA, Zdeněk; Michal KONEČNÝ; Milan TALÍŘ and Michal RUSCHAK. The application of CSR in marketing communication and its potential impact on customer perceived value. Entrepreneurship and Sustainability Issues. Vilnius, Litva: Entrepreneurship and Sustainability Center, 2023, vol. 10, No 4, p. 223-244. ISSN 2345-0282.URL
RIV/75081431:_____/23:00002560 Article in a journal. English. Lithuania.
Caha, Zdeněk (203 Czech Republic, guarantor, belonging to the institution) -- Konečný, Michal (703 Slovakia, belonging to the institution) -- Talíř, Milan (203 Czech Republic) -- Ruschak, Michal (203 Czech Republic)
Keywords in English: corporate social responsibility (CSR); customer perceived value (CPV); marketing communication; marketing; value; reputation; performance
Changed by: Barbora Kroupová, učo 25655. Changed: 6/11/2023 13:04. -
TALÍŘ, Milan; Kristína KORENÁ and Lenka DUŠÁKOVÁ. The question of (un)employment - the impact of the coronavirus pandemic on the business model of SMEs. Littera Scripta. České Budějovice: VŠTE, 2023, 16/2023, No 2, p. 112-128. ISSN 1805-9112.URL
English. Czech Republic.
Keywords in English: SME; economic crises; transformation; unemployment; business strategy
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 1/3/2024 09:41. -
CAHA, Zdeněk; Renata SKÝPALOVÁ and Michal RUSCHAK. Analysis of Codes of Ethics in the Transport and Logistics Industry in the Czech Republic. Online. In Rudolf Andoga, Ladislav Főző. 17th International Scientific Conference on New Trends in Aviation Development, NTAD 2022 - Proceedings. 17th ed. Piscataway, New Jersey, USA: IEEE (Institute of Electrical and Electronics Engineers), 2022, p. 27-31. ISBN 979-8-3503-2036-7.URL
Name in Czech: Analýza etických kodexů v dopravě a logistice v ČR
RIV/75081431:_____/22:00002492 Proceedings paper. English. United States of America.
Caha, Zdeněk (203 Czech Republic, guarantor, belonging to the institution) -- Skýpalová, Renata (203 Czech Republic, belonging to the institution) -- Ruschak, Michal (203 Czech Republic, belonging to the institution)
Keywords in English: code of ethics; Czech Republic; logistics; transport
Type of proceedings: post-proceedings
Reviewed: yes
Changed by: Barbora Kroupová, učo 25655. Changed: 10/3/2023 10:43. -
POLLÁK, František; Peter MARKOVIČ; Jan VÁCHAL and Roman VAVREK. Analysis of E-Consumer Behavior During the COVID-19 Pandemic. Online. In Honghao Gao, Jung Yoon Kim, Walayat Hussain, Muddesar Iqbal, Yucong Duan. Intelligent Processing Practices and Tools for E-Commerce Data, Information, and Knowledge. 1st ed. Cham, Switzerland: Springer Nature Switzerland AG, 2022, p. 95-114. Series 15427. ISBN 978-3-030-78303-7.URL
RIV/75081431:_____/22:00002437 Chapter(s) of a specialized book. English. Switzerland.
Pollák, František (703 Slovakia, guarantor, belonging to the institution) -- Váchal, Jan (203 Czech Republic, belonging to the institution)
Keywords in English: E-Commerce; Data; Information and Knowledge
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 10/11/2022 08:38. -
KONEČNÝ, Michal; Róbert VILÁGI; Yaroslava KOSTIUK and František POLLÁK. Analysis of the Czech Advertising Market and its Main Players. Online. In Zdeněk Caha, Michal Ruschak, Vendula Velková. SHS Web of Conferences, Volume 135 (2022): "International Conference on Entrepreneurial Competencies in a Changing World (ECCW 2021)". 1st ed. Les Ulis, France: EDP Sciences, 2022, p. nestránkováno, 6 pp. ISSN 2261-2424.URL
English. France.
Keywords in English: advertising market; investments; internet advertising; strategic management
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 30/6/2022 09:43. -
GONDEK, Martin; Michal KONEČNÝ; Róbert VILÁGI and Bartłomiej HADASIK. Analysis of the video game industry in the Czech Republic in 2016-2020. Littera Scripta. České Budějovice: VŠTE ČB, 2022, 15/2022, No 2, p. 7-16, 16 pp. ISSN 1805-9112.URL
RIV/75081431:_____/22:00002473 Article in a journal. English. Czech Republic.
Gondek, Martin (203 Czech Republic, guarantor, belonging to the institution) -- Konečný, Michal (703 Slovakia, belonging to the institution)
Keywords in English: video games; video game industry; turnover; employment; technology
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 18/1/2023 15:57. -
PÁRTLOVÁ, Petra; Radim DUŠEK and Nikola SAGAPOVA. Building reputation and social media – how effectively do attractive European tourist destinations communicate on them? Entrepreneurship and Sustainability Issues. Vilnius, Litva: Entrepreneurship and Sustainability Center, 2022, 10/2022, No 1, p. 467-482. ISSN 2345-0282.URL
RIV/75081431:_____/22:00002479 Article in a journal. English. Lithuania.
Pártlová, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Dušek, Radim (203 Czech Republic, belonging to the institution) -- Sagapova, Nikola (203 Czech Republic, belonging to the institution)
Keywords in English: Social media; reputation; tourism; destination; marketing communication; index of Social Media Effectiveness
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 30/1/2023 14:53. -
MAREŠ, Matěj; Jan VÁCHAL; Radka VANÍČKOVÁ; Eva HEROLDOVÁ; Jaroslav KOLLMANN; Jarmila STRAKOVÁ; Milan TALÍŘ; Lucie DLOUHÁ; Martin FRÉLICH; Jaroslav SVOBODA; Miloš KŘEPELKA; Helena ÚLOVCOVÁ and Petra PÁRTLOVÁ. Certifikovaná metodika: Rozvojové scénáře pro MSP v návaznosti na situaci spojenou s pandemií COVID-19 (Certified methodology: Development scenarios for SMEs following the situation associated with the COVID-19 pandemic). 2022.URL
Name in Czech: Certifikovaná metodika: Rozvojové scénáře pro MSP v návaznosti na situaci spojenou s pandemií COVID-19
Name (in English): Certified methodology: Development scenarios for SMEs following the situation associated with the COVID-19 pandemic
RIV/75081431:_____/22:00002309 Cert., accred., approved methodology, spec. maps, medical, hist. methods. Czech. Czech Republic.
Mareš, Matěj (guarantor) -- Váchal, Jan (203 Czech Republic, belonging to the institution) -- Vaníčková, Radka (203 Czech Republic, belonging to the institution) -- Heroldová, Eva (203 Czech Republic) -- Kollmann, Jaroslav (203 Czech Republic, belonging to the institution) -- Straková, Jarmila (203 Czech Republic, belonging to the institution) -- Talíř, Milan (203 Czech Republic, belonging to the institution) -- Dlouhá, Lucie (203 Czech Republic) -- Frélich, Martin (203 Czech Republic) -- Svoboda, Jaroslav (203 Czech Republic) -- Křepelka, Miloš (203 Czech Republic) -- Úlovcová, Helena (203 Czech Republic) -- Pártlová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: methodology; development scenarios for SMEs; the COVID-19 pandemic
Changed by: Barbora Kroupová, učo 25655. Changed: 17/3/2023 08:42. -
POLLÁK, František and Peter MARKOVIČ. Customer age as a determinant of preferences for information sources: Empirical analysis of a case from Central Europe. Economics and Sociology. Szczecin, Poland: Centre of Sociological Research, 2022, 15/2022, No 2, p. 296-311. ISSN 2071-789X.URL
RIV/75081431:_____/22:00002421 Article in a journal. English. Poland.
Pollák, František (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: marketing communication; customer; efficiency; competitiveness; innovation
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 21/3/2023 20:17. -
KONEČNÝ, Michal; Róbert VILÁGI; Yaroslava KOSTIUK and František POLLÁK. Empirical study of Online Reputation Management of entities in the field of supply and demand chain in Slovakia. Online. In 10 th CLC 2022 - Carpathian Logistics Congress - Conference Proceedings. 1st ed. Ostrava, Czech Republic: TANGER Ltd., 2022, p. 20-24, 312 pp. ISBN 978-80-88365-08-2.URL
English. Czech Republic.
Keywords in English: Corporate reputation; reputation management; competitiveness; supply and demand chain management; Slovakia
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 2/1/2023 12:48. -
PÁRTLOVÁ, Petra. Financial Health of Enterprises as a Tool of Business Potential of an Area. Online. In Zdeněk Caha, Michal Ruschak, Vendula Velková. SHS Web of Conferences, Volume 135 (2022): "International Conference on Entrepreneurial Competencies in a Changing World (ECCW 2021)", České Budějovice. 1st ed. Les Ulis, France: EDP Sciences, 2022, p. nestránkováno, 11 pp. ISSN 2261-2424.URL
English. France.
Keywords in English: IN Index; cluster; ANOVA method; creditworthiness
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 1/7/2022 09:45. -
POLLÁK, František and Peter MARKOVIČ. Challenges for Corporate Reputation—Online Reputation Management in Times of Global Pandemic. Journal of Risk and Financial Management. Basel, Switzerland: MDPI, 2022, 15/2022, No 6, p. 1-18, 19 pp. ISSN 1911-8074.URL
RIV/75081431:_____/22:00002423 Article in a journal. English. Switzerland.
Pollák, František (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: reputation; pandemic; COVID-19; business performance; reputational risk; market opportunities; e-commerce
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 21/3/2023 20:19. -
POLLÁK, František; Peter MARKOVIČ; Roman VAVREK and Yaroslava KOSTIUK. Impact of Coronavirus Pandemic on Changes in e-Consumer Behaviour: Empirical Analysis of Slovak e-Commerce Market. EKONOMICKÝ ČASOPIS/JOURNAL OF ECONOMICS. Bratislava, Slovakia: Ekonomický ústav SAV, v.v.i. a Prognostický ústav CSPV SAV, v.v.i, 2022, 70/2022, No 4, p. 368-389. ISSN 0013-3035.URL
RIV/75081431:_____/22:00002441 Article in a journal. English. Slovakia.
Pollák, František (703 Slovakia, guarantor, belonging to the institution) -- Kostiuk, Yaroslava (703 Slovakia, belonging to the institution)
Keywords in English: COVID-19; pandemic; e-commerce; Facebook; internet; innovation; business management
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 21/3/2023 20:38. -
VILÁGI, Róbert; Michal KONEČNÝ and Michal RUSCHAK. Impact of selected financial indicators on a company's reputation. Entrepreneurship and Sustainability Issues. Vilnius, Lithuania: VšĮ Entrepreneurship and Sustainability Center, 2022, vol. 2022, No 2, p. 408-417. ISSN 2345-0282.URL
RIV/75081431:_____/22:00002486 Article in a journal. English. Lithuania.
Világi, Róbert (guarantor) -- Konečný, Michal (703 Slovakia, belonging to the institution) -- Ruschak, Michal (203 Czech Republic, belonging to the institution)
Keywords in English: financial management; financial indicators; corporate reputation; board size
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 6/2/2023 08:36. -
DUŠEK, Radim and Nikola SAGAPOVA. Instagram Use among Czech Young Generation during COVID-19 Lockdown Period with Restricted Travel and Services. JOURNAL OF TOURISM AND SERVICES. Praha, Czech Republic: Center for International Scientific Research of VŠO and VŠPP, 2022, 13/2022, No 24, p. 150 - 163. ISSN 1804-5650.URL
RIV/75081431:_____/22:00002395 Article in a journal. English. Czech Republic.
Dušek, Radim (203 Czech Republic, guarantor, belonging to the institution) -- Sagapova, Nikola (203 Czech Republic, belonging to the institution)
Keywords in English: Instagram; social media; young generation; COVID-19 pandemic; Czech Republic; lockdown period; restrictions
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 21/3/2023 18:49. -
POLLÁK, František and Peter MARKOVIČ. Internet Marketing. In František Pollák, Peter Markovič. Brand Management. London, United Kingdom: IntechOpen, 2022, p. 11-33. ISBN 978-1-80356-000-7.URL
RIV/75081431:_____/22:00002444 Chapter(s) of a specialized book. English. United Kingdom of Great Britain and Northern Ireland.
Pollák, František (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: e-marketing; digital marketing; online environment; Internet; marketing communication
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 30/11/2022 12:29. -
SAGAPOVA, Nikola; Radim DUŠEK and Petra PÁRTLOVÁ. Marketing Communication and Reputation Building of Leading European Oil and Gas Companies on Instagram. Energies. Basel, Switzerland: MDPI, 2022, 15/2022, No 22, p. 2-14, 8683 pp. ISSN 1996-1073.URL
RIV/75081431:_____/22:00002461 Article in a journal. English. Switzerland.
Sagapova, Nikola (203 Czech Republic, belonging to the institution) -- Dušek, Radim (203 Czech Republic, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: oil; gas; companies; energy; climate; crisis; reputation; marketing communication; social media
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 22/3/2023 20:51. -
VÍTEK, Martin and Karolína MIKULOVÁ. Marketing communication of a business subject on the consumer electronics market during covid-19 pandemic. Littera Scripta. České Budějovice: VŠTE ČB, 2022, 15/2022, No 1, p. 68-81. ISSN 1805-9112.URL
RIV/75081431:_____/22:00002334 Article in a journal (not reviewed). English. Czech Republic.
Vítek, Martin (203 Czech Republic, guarantor, belonging to the institution) -- Mikulová, Karolína (203 Czech Republic, belonging to the institution)
Keywords in English: marketing communication; e-shop; consumer electronics market; online marketing; online marketing communication tools; Covid19
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 25/5/2022 08:30. -
KOSÍKOVÁ, Michaela; Michal KONEČNÝ; Yaroslava KOSTIUK; Robert VILÁGI and František POLLÁK. Online reputation management of a selected tourism facility. Online. In Tomas Kliestik. 22th International Scientific Conference - Globalization and Its Socio-Economic Consequences. 1st. Zilina, Slovak Republic: UNIVERSITY OF ZILINA, 2022, p. 725-735, 1624 pp. ISBN 978-80-8154-332-6.URL
English. Slovakia.
Keywords in English: reputation management; covid-19; online ratings; reviews; hotel
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 7/3/2023 14:31. -
KUTOVÁ, Kateřina; Michal KONEČNÝ; Yaroslava KOSTIUK; Róbert VILÁGI and Kristián KALAMEN. Online reputation management of Four Seasons Hotel Prague. Online. In Peter Markovič, Miroslav Tóth. EKONOMIKA, FINANCIE A MANAŽMENT PODNIKU XVI. ZBORNÍK VEDECKÝCH STATÍ pri príležitosti Týždňa vedy a techniky (2022). XVI. Bratislava, Slovensko: Ekonomická univerzita v Bratislave, 2022, p. 179-190. ISBN 978-80-225-4992-9.URL
RIV/75081431:_____/22:00002474 Proceedings paper. English. Slovakia.
Kutová, Kateřina (203 Czech Republic, guarantor, belonging to the institution) -- Konečný, Michal (703 Slovakia, belonging to the institution) -- Kostiuk, Yaroslava (703 Slovakia, belonging to the institution)
Keywords in English: tourism; online reputation management; review; reputation; hotel; Four Seasons Hotel Prague
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 23/1/2023 13:28. -
KONEČNÝ, Michal; Yaroslava KOSTIUK and Michal RUSCHAK. ONLINE REPUTATION OF BUSINESS ENTITIES FROM THE FIELD OF SUPPLY CHAIN: AN EMPIRICAL STUDY ON THE CZECH MARKET. In Gerhard Chroust, Petr Doucek, Václav Oškrdal. IDIMT 2022 - Digitalization of Society, Business and Management in a Pandemic: 30th Interdisciplinary Information Management Talks, 2022; Praha, 07. 09. - 09.09. 2022. 51st ed. Linz, Austria: TRAUNER Verlag + Buchservice GmbH, 2022, p. 251-256. ISBN 978-3-99113-758-0.URL
RIV/75081431:_____/22:00002416 Proceedings paper. English. Austria.
Konečný, Michal (703 Slovakia, guarantor, belonging to the institution) -- Kostiuk, Yaroslava (703 Slovakia, belonging to the institution) -- Ruschak, Michal (203 Czech Republic, belonging to the institution)
Keywords in English: Corporate reputation; development; reputation management; competitiveness; supply chain management; Czech Republic
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 17/10/2022 08:47. -
PÁRTLOVÁ, Petra; Kristína KORENÁ and Jan VÁCHAL. Projecting Sustainable Systems of Economy by Means of Ecological Optimization. Energies. Basel, Switzerland: MDPI, 2022, 15/2022, No 22, p. nestránkováno, 13 pp. ISSN 1996-1073.URL
RIV/75081431:_____/22:00002472 Article in a journal. English. Switzerland.
Pártlová, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Korená, Kristína (703 Slovakia, belonging to the institution) -- Váchal, Jan (203 Czech Republic, belonging to the institution)
Keywords in English: landscape; territory; landscape potential; sustainable economy; innovation of projection method; ecological optimization; geo-ecological unit; ecosystem; eco-critical lines; regional development
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 22/3/2023 21:00. -
POLLÁK, František; Peter MARKOVIC; Bozka MALINAK and Katarina BELOVODSKA. Reputation Management in Times of the Pandemic - Empirical Analysis of Selected Health Care Providers Operating in the Slovak Market. Online. In Zdeněk Caha, Michal Ruschak, Vendula Velková. SHS Web of Conferences, Volume 135 (2022): "International Conference on Entrepreneurial Competencies in a Changing World (ECCW 2021)", České Budějovice. 1st ed. Les Ulis, France: EDP Sciences, 2022, p. nestránkováno, 8 pp. ISSN 2261-2424.URL
English. France.
Keywords in English: corporate reputation; reputation management; pandemic; COVID-19; teaching hospital
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 1/7/2022 10:42. -
POLLÁK, František; Peter MARKOVIČ; Roman VAVREK and Michal KONEČNÝ. Return to the New Normal: Empirical Analysis of Changes in E-Consumer Behavior during the COVID-19 Pandemic. Behavioral Sciences. Basel, Switzerland: MDPI, 2022, 12/2022, No 3, p. 1-19, 20 pp. ISSN 2076-328X.URL
RIV/75081431:_____/22:00002420 Article in a journal. English. Switzerland.
Pollák, František (703 Slovakia, guarantor, belonging to the institution) -- Konečný, Michal (703 Slovakia, belonging to the institution)
Keywords in English: consumer behavior; social networks; Facebook; COVID-19; social distancing
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 21/3/2023 19:57. -
POLLÁK, František; Peter MARKOVIČ and Róbert VILÁGI. Selected views on eating habits and lifestyle changes of consumers during the COVID-19 pandemic through the optics of supply chains. In Gerhard Chroust, Petr Doucek, Václav Oškrdal. IDIMT 2022 - Digitalization of Society, Business and Management in a Pandemic: 30th Interdisciplinary Information Management Talks, 2022; Praha, 07. 09. - 09.09. 2022. 51st ed. Linz, Austria: TRAUNER Verlag + Buchservice GmbH, 2022, p. 235-242, 479 pp. ISBN 978-3-99113-758-0.URL
RIV/75081431:_____/22:00002424 Proceedings paper. English. Austria.
Pollák, František (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: pandemic; supply chain; food delivery; e-commerce; low carbon economy; reputation
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 21/10/2022 09:37. -
SAGAPOVA, Nikola. THE BIOPLASTICS MARKETING COMMUNICATION ON SOCIAL MEDIA: PROMOTING SUSTAINABILITY DELIVERED BY INNOVATIVE MATERIALS AND PRODUCTS. Online. In Michael Fafílek. Conference Proceedings DOKBAT 2022 - 18th International Bata Conference for Ph.D. Students and Young Researchers. 1st ed. Zlín, Czech Republic: Tomas Bata University in Zlín, 2022, p. 345-359. ISBN 978-80-7678-101-6.URL
English. Czech Republic.
Keywords in English: bioplastics; marketing; communication; sustainability; social media; CSR
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 8/12/2022 11:38. -
SAGAPOVA, Nikola; Roman BUCHTELE and Radim DUŠEK. The Fashion Industry and its Problematic Consequences in the Green Marketing Era a Review. Online. In Zdeněk Caha, Michal Ruschak, Vendula Velková. SHS Web of Conferences, Volume 135 (2022): "International Conference on Entrepreneurial Competencies in a Changing World (ECCW 2021)". 1st ed. Les Ulis, France: EDP Sciences, 2022, p. nestránkováno, 6 pp. ISSN 2261-2424.URL
English. France.
Keywords in English: green marketing; fashion industry; environment; sustainability; CSR
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 1/7/2022 09:20. -
SAULĪTE, Linda; Deniss ŠČEULOVS and František POLLÁK. The Influence of Non-Product-Related Attributes on Media Brands’ Consumption. Journal of Open Innovation: Technology, Market, and Complexity. Basel, Switzerland: MDPI, 2022, 8/2022, No 3, p. 1-26, 27 pp. ISSN 2199-8531.URL
RIV/75081431:_____/22:00002422 Article in a journal. English. Switzerland.
Saulīte, Linda (guarantor) -- Pollák, František (703 Slovakia, belonging to the institution)
Keywords in English: media branding; news media brands; media brand attributes; consumer-based brand equity
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 20/10/2022 09:56. -
FERNANDES LUZ, Fernanda Giffoni; Ladislav ROZENSKÝ; Zdeněk VRBA; Justin Michael HANSEN; Jan LÍPA; Josef DOLISTA; Martin VÍTEK and Marcus César Avezum ALVES DE CASTRO. Assessment of municipal waste management systems using performance indicators to analyze recycling capacity the case study of Corumbataí basin, São Paulo state, Brazil. Waste Forum. Praha, Česká Republika: Czech Environment Management Center, 2021, vol. 2021, No 2, p. 61-77. ISSN 1804-0195.URL
RIV/75081431:_____/21:00002199 Article in a journal. English. Czech Republic.
Fernandes Luz, Fernanda Giffoni (guarantor) -- Vítek, Martin (203 Czech Republic, belonging to the institution)
Keywords in English: Informal sector; Municipal waste management; Recycling; Waste indicators
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 16/11/2021 09:05. -
DUŠEK, Radim. Generic Competency Model: Business Graduate Key Competencies for Successful Working at Trading Companies-Case Study from the Czech Republic. Global Business and Finance Review. South Korea: People and Global Business Association, 2021, vol. 26, No 4, p. 65-76. ISSN 1088-6931.URL
RIV/75081431:_____/21:00002325 Article in a journal. English. Republic of Korea.
Dušek, Radim (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: Competency Models; Key Competency; Trading Company; Business Graduates; HRM
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 16/5/2022 08:32. -
VÁCHAL, Jan; Daniel LAJČIN; Marek VOCHOZKA; Jarmila STRAKOVÁ; Zdeněk CAHA; Iveta KMECOVÁ; Radka VANÍČKOVÁ; Petra PÁRTLOVÁ; Jan URBAN; Jakub HORÁK; Stanislav BÍLEK; Michal RUSCHAK and Lucie ŠVEHLOVÁ. Souhrnná výzkumná zpráva: Stabilizace a rozvoj malých a středních podniků ve venkovském prostoru (Summary research report: Stabilization and Development of Small and Medium Enterprises in Rural Areas). České Budějovice: VŠTE v Českých Budějovicích, 2021, 90 pp. ISBN 978-80-7468-177-6.
Name in Czech: Souhrnná výzkumná zpráva: Stabilizace a rozvoj malých a středních podniků ve venkovském prostoru
Name (in English): Summary research report: Stabilization and Development of Small and Medium Enterprises in Rural Areas
RIV/75081431:_____/21:00001963 Research report. Czech. Czech Republic.
Váchal, Jan (203 Czech Republic, guarantor, belonging to the institution) -- Lajčin, Daniel (203 Czech Republic, belonging to the institution) -- Vochozka, Marek (203 Czech Republic, belonging to the institution) -- Straková, Jarmila (203 Czech Republic) -- Caha, Zdeněk (203 Czech Republic, belonging to the institution) -- Kmecová, Iveta (703 Slovakia, belonging to the institution) -- Vaníčková, Radka (203 Czech Republic, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution) -- Urban, Jan (203 Czech Republic, belonging to the institution) -- Horák, Jakub (203 Czech Republic, belonging to the institution) -- Bílek, Stanislav (203 Czech Republic, belonging to the institution) -- Ruschak, Michal (203 Czech Republic, belonging to the institution) -- Švehlová, Lucie (203 Czech Republic, belonging to the institution)
Keywords in English: "Small and medium enterprises; rural area; financial management; strategic management and decision making; innovation potential; human resources of SME; legislation and administration of SME"
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 26/4/2021 10:40. -
SAGAPOVA, Nikola and Radim DUŠEK. THE EFFECT OF THE FIRST WAVE OF THE COVID-19 GLOBAL PANDEMIC ON SUMMER HOLIDAY PLANS IN 2020 - CASE STUDY FROM THE CZECH REPUBLIC. AD ALTA-JOURNAL OF INTERDISCIPLINARY RESEARCH. HRADEC KRALOVE, CZEH REPUBLIC: MAGNANIMITAS, 2021, vol. 11, No 1, p. 271-277, 8 pp. ISSN 1804-7890.URL
RIV/75081431:_____/21:00002119 Article in a journal. English. Czech Republic.
Sagapova, Nikola (203 Czech Republic, guarantor, belonging to the institution) -- Dušek, Radim (203 Czech Republic, belonging to the institution)
Keywords in English: COVID-19 pandemic; Hospitality and Tourism Industry; Destination; Accommodation Facilities; Marketing Mix; the Czech Republic
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 18/8/2021 15:28. -
DUŠEK, Radim. A decision-making method based on consumer spending data. Online. In J. Horák, J. Vrbka and Z. Rowland (Eds.). SHS Web of Conferences. Volume 73. Les Ulis, Francie: EDP Sciences, 2020, p. nestránkováno, 5 pp. ISBN 978-2-7598-9094-1.URL
RIV/75081431:_____/20:00002060 Proceedings paper. English. France.
Dušek, Radim (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: decision-making method; geomarketing; consumer spending; GIS software; SMEs
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 10/6/2021 14:43. -
MARTÍŠKOVÁ, Petra and Roman ŠVEC. Digital Era and Consumer Behavior on the Internet. Online. In Svetlana Igorevna Ashmarina, Marek Vochozka, Valentina Vyacheslavovna Mantulenko. Digital Age: Chances, Challenges and Future. Basel, Switzerland: Springer, 2020, p. 92-100. ISSN 2367-3370. Available from: https://doi.org/10.1007/978-3-030-27015-5_12.
Name in Czech: Digitální éra a chování spotřebitelů na internetu
RIV/75081431:_____/20:00001586 Proceedings paper. English. Switzerland.
Martíšková, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Švec, Roman (203 Czech Republic, belonging to the institution)
Keywords in English: Digital era; Internet consumer behavior; Data privacy concerns
Type of proceedings: post-proceedings
Changed by: Mgr. Milada Šanderová, učo 25742. Changed: 20/9/2019 09:21. -
VOCHOZKA, Marek; Jan VÁCHAL; Zdeněk CAHA; Jarmila STRAKOVÁ; Petra PÁRTLOVÁ; Iveta KMECOVÁ; Radka VANÍČKOVÁ; Michal RUSCHAK and Daniel LAJČIN. Praktická konference "Stabilizace a rozvoj malých a středních podniků ve venkovském prostoru 2020" (Practical conference "Stabilization and development of small and medium-sized enterprises in rural areas 2020"). 2020.
Name in Czech: Praktická konference "Stabilizace a rozvoj malých a středních podniků ve venkovském prostoru 2020"
Name (in English): Practical conference "Stabilization and development of small and medium-sized enterprises in rural areas 2020"
RIV/75081431:_____/20:00001985 Organization of a conference. Czech. Czech Republic.
Vochozka, Marek (203 Czech Republic, guarantor, belonging to the institution) -- Váchal, Jan (203 Czech Republic, belonging to the institution) -- Caha, Zdeněk (203 Czech Republic, belonging to the institution) -- Straková, Jarmila (203 Czech Republic, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution) -- Kmecová, Iveta (703 Slovakia, belonging to the institution) -- Vaníčková, Radka (203 Czech Republic, belonging to the institution) -- Ruschak, Michal (203 Czech Republic, belonging to the institution) -- Lajčin, Daniel (203 Czech Republic, belonging to the institution)
Keywords in English: "Small and medium enterprises; rural area; financial management; strategic management and decision making; innovation potential; human resources of SME; legislation and administration of SME"
Changed by: Mgr. Milada Šanderová, učo 25742. Changed: 8/1/2021 11:00. -
VOCHOZKA, Marek; Jan VÁCHAL; Zdeněk CAHA; Jarmila STRAKOVÁ; Petra PÁRTLOVÁ; Iveta KMECOVÁ; Radka VANÍČKOVÁ; Michal RUSCHAK and Daniel LAJČIN. Praktický workshop "Malé a střední podniky – současnost a vize 2020" (Practical workshop "Small and medium-sized enterprises – present and vision 2020"). 2020.
Name in Czech: Praktický workshop "Malé a střední podniky – současnost a vize 2020"
Name (in English): Practical workshop "Small and medium-sized enterprises – present and vision 2020"
RIV/75081431:_____/20:00001986 Organization of a workshop. Czech. Czech Republic.
Vochozka, Marek (203 Czech Republic, guarantor, belonging to the institution) -- Váchal, Jan (203 Czech Republic, belonging to the institution) -- Caha, Zdeněk (203 Czech Republic, belonging to the institution) -- Straková, Jarmila (203 Czech Republic, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution) -- Kmecová, Iveta (703 Slovakia, belonging to the institution) -- Vaníčková, Radka (203 Czech Republic, belonging to the institution) -- Ruschak, Michal (203 Czech Republic, belonging to the institution) -- Lajčin, Daniel (203 Czech Republic, belonging to the institution)
Keywords in English: "Small and medium enterprises; rural area; financial management; strategic management and decision making; innovation potential; human resources of SME; legislation and administration of SME"
Changed by: Mgr. Milada Šanderová, učo 25742. Changed: 8/1/2021 11:26. -
NOVACKÁ, Ľudmila; Kamil PÍCHA; Josef NAVRÁTIL; Cafer TOPALOGLU and Roman ŠVEC. Adopting environmentally friendly mechanisms in the hotel industry: A perspective of hotel managers in Central and Eastern European countries. INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT. Bingley, Velká Británie: Emerald Group Publishing Limited, 2019, vol. 31, No 6, p. 2488 - 2508. ISSN 0959-6119.URL
RIV/75081431:_____/19:00002061 Article in a journal. English. United Kingdom of Great Britain and Northern Ireland.
Novacká, Ľudmila (guarantor) -- Švec, Roman (203 Czech Republic, belonging to the institution)
Keywords in English: Central and Eastern Europe; Environmental management; Hotel management; Multivariate analyses; Perception; Sustainability
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 11/6/2021 12:16. -
CAHA, Zdeněk; Johann FALTERMEIER; Jan GREGOR; Xenia JUSTUS; Alena KAJANOVÁ; Jiří MÁCHA; Veronika MACHOVÁ; Petra MARTÍŠKOVÁ; Lukáš POLANECKÝ; Michal RUSCHAK; Sean Patrick SASSMANNSHAUSEN; Marie SLABÁ; František STELLNER; Jarmila STRAKOVÁ; Michal ŠUTA; Roman ŠVEC; Jan URBAN; Jan VÁCHAL; Velková VENDULA and Marek VOKOUN. Handbuch für Unternehmensgründer (Handbook for entrepreneurs). 1. vyd. České Budějovice, Czech Republic: Vysoká škola technická a ekonomická v Českých Budějovicích, 2019, 64 pp. ISBN 978-80-7468-140-0.
Name in Czech: Příručka pro podnikatele
Name (in English): Handbook for entrepreneurs
German. Czech Republic.
Keywords in English: business establishment; financing; registration; business; Czech Republic; Germany; handbook
Changed by: Mgr. Milada Šanderová, učo 25742. Changed: 13/9/2019 11:12. -
MARTÍŠKOVÁ, Petra and Michaela KOUBKOVÁ. Jak dostat produkt mezi zákazníky: přímé a nepřímé vstupy na trh (How to get the product between customers: direct and indirect market entry). In Ing. Vendula Velková. Sborník příspěvků z 2. mezinárodní vědecké konference ,,Podnikatelské kompetence a řízení lidských zdrojů ve 21. století", České Budějovice, 24. - 25. září 2019. 1st ed. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2019, p. 78-86. ISBN 978-80-7468-143-1.
Name (in English): How to get the product between customers: direct and indirect market entry
Czech. Czech Republic.
Keywords in English: distribution; direct market entry; indirect market entry
Type of proceedings: post-proceedings
Changed by: Ing. Anna Palokha, učo 18083. Changed: 3/12/2019 15:23. -
CAHA, Zdeněk; Johann FALTERMEIER; Jan GREGOR; Xenia JUSTUS; Alena KAJANOVÁ; Jiří MÁCHA; Veronika MACHOVÁ; Petra MARTÍŠKOVÁ; Lukáš POLANECKÝ; Michal RUSCHAK; Patrick Sean SASSMANNSHAUSEN; Marie SLABÁ; František STELLNER; Jarmila STRAKOVÁ; Michal ŠUTA; Roman ŠVEC; Jan URBAN; Jan VÁCHAL; Velková VENDULA and Marek VOKOUN. Lexikon pojmů z oblasti podnikatelských kompetencí (Lexicon of entrepreneurial competences terms). 1st ed. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2019, 102 pp. ISBN 978-80-7468-138-7.
Name in Czech: Lexikon pojmů z oblasti podnikatelských kompetencí
Name (in English): Lexicon of entrepreneurial competences terms
Czech. Czech Republic.
Keywords in English: lexicon; entrepreneurial competences; trilingual;
Changed by: Mgr. Milada Šanderová, učo 25742. Changed: 17/7/2019 09:38. -
MARTÍŠKOVÁ, Petra; Roman ŠVEC and Marie SLABÁ. Online Shopping and Reading E-Shops’ Terms and Conditions. Online. In Khalid S. Soliman. Education Excellence and Innovation Management through Vision 2020, Proceedings of the 33rd International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2019, p. 682-690. ISBN 978-0-9998551-2-6.
Name in Czech: Online nákupování a čtení obchodních podmínek e-shopů
English. United States of America.
Keywords in English: online shopping; reading e-shops’ terms and conditions
Type of proceedings: post-proceedings
Changed by: Ing. Anna Palokha, učo 18083. Changed: 5/12/2019 08:46. -
SLABÁ, Marie; Petra MARTÍŠKOVÁ and Roman ŠVEC. Stakeholder Identification and Selection – Two Steps of Stakeholder Analysis For Management Strategic Decision-Making. Online. In Khalid S. Soliman. Education Excellence and Innovation Management through Vision 2020, Proceedings of the 33rd International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2019, p. 1556-1564. ISBN 978-0-9998551-2-6.
Name in Czech: Identifikace a výběr stakeholderů - dva kroky analýzy stakeholderů pro strategické rozhodování managementu
English. United States of America.
Keywords in English: stakeholder; stakeholder analysis; stakeholder selection; strategic decision-making
Type of proceedings: post-proceedings
Changed by: Ing. Anna Palokha, učo 18083. Changed: 9/12/2019 09:16. -
KRASNOKUTSKA, Natalia; Olena V. KRUHLOVA; Victoria KOZUB and Petra MARTÍŠKOVÁ. Transparency of the enterprise: From theory to practice of evaluation (on the example of retail networks). Economic Annals-XXI. Kyiv, Ukraine: Institute of Society Transformation, 2019, XXI/2019, 1-2, p. 58 - 62. ISSN 1728-6220. Available from: https://doi.org/10.21003/ea.V175-10.URL
Name in Czech: Transparentnost podniku: Od teorie k praxi hodnocení (na příkladu maloobchodních sítí)
RIV/75081431:_____/19:00001605 Article in a journal. English. Ukraine.
Krasnokutska, Natalia (804 Ukraine, guarantor) -- Kruhlova, Olena V. (804 Ukraine) -- Kozub, Victoria (804 Ukraine) -- Martíšková, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: "Transparency; Enterprise; Evaluation; Efficiency of Activity; Retail Network; Retail Chain; Profitability; Disclosure "
Changed by: Ing. Anna Palokha, učo 18083. Changed: 22/4/2020 14:51. -
SLABÁ, Marie; Petra MARTÍŠKOVÁ and Roman ŠVEC. Advertising at Media Market – Evidence from the Czech Republic. Online. In Khalid S. Soliman. Vision 2020: Sustainable Economic Development and Application of Innovation Management from Regional expansion to Global Growth, Proceedings of the 32nd International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2018, p. 1808-1816. ISBN 978-0-9998551-1-9.
Name in Czech: Reklama na mediálním trhu - Příklady z České republiky
English. United States of America.
Keywords in English: marketing; media market; internet; TV
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 9/5/2019 12:03. -
HUMLEROVÁ, Veronika and Petra PÁRTLOVÁ. Blahobyt ve vybraných regionech zemí V4 (Well-being in Selected Regions of V4 Countries). Regionální rozvoj mezi teorií a praxí. Praha: Vysoká škola regionálního rozvoje, 2018, vol. 2018, No 2. ISSN 1805-3246.
Name (in English): Well-being in Selected Regions of V4 Countries
Czech. Czech Republic.
Keywords in English: region; well-being; quality of life; V4 countries
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 27/6/2018 08:18. -
ŠVEC, Roman; Petra MARTÍŠKOVÁ and Marie SLABÁ. Comparison of Asian Tourists’ Preferences on the Basis of Their Destination in the Czech Republic. Online. In Khalid S. Soliman. Vision 2020: Sustainable Economic Development and Application of Innovation Management from Regional expansion to Global Growth, Proceedings of the 32nd International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2018, p. 8336-8344. ISBN 978-0-9998551-1-9.
Name in Czech: Srovnání preferencí asijských turistů na základě jejich místa pobytu v České republice
English. United States of America.
Keywords in English: Tourism; Asian tourists; preferences; Czech Republic; Český Krumlov; Praha
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 9/5/2019 12:03. -
HUMLEROVÁ, Veronika. Czech-Chinese Business Cooperation Case Study. Online. In Khalid S. Soliman. Innovation Management and Education Excellence through Vision 2020; Proceedings of The 31st International Business Information Management Association Conference (IBIMA). 1st ed. Milan, Italy: Internationa Business Information Management Association (IBIMA), 2018, p. 3185-3193. ISBN 978-0-9998551-0-2.
Name in Czech: Případová studie česko-čínské spolupráce
English. Italy.
Keywords in English: People's Republic of China; Czech Republic; trade; export; business cooperation
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 2/4/2019 12:38. -
ŠVEC, Roman; Marie SLABÁ and Petra MARTÍŠKOVÁ. DIFFERENCE IN GUESTS’ PREFERENCES OF GLOBALLY OPERATING AND LOCAL ACCOMMODATION FACILITIES. Online. In prof. Ing. Tomas Kliestik, Ph.D. GLOBALIZATION AND ITS SOCIO-ECONOMIC CONSEQUENCES. 1st edition. Zilina, Slovakia: ZU – UNIVERSITY OF ZILINA, 2018, p. 390-397, 2926 pp. ISBN 978-80-8154-249-7.URL
RIV/75081431:_____/18:00002159 Proceedings paper. English. Slovakia.
Švec, Roman (203 Czech Republic, guarantor, belonging to the institution) -- Slabá, Marie (203 Czech Republic, belonging to the institution) -- Martíšková, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: guests’ preferences; large accommodation facilities; small accommodation facilities
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 8/10/2021 12:18. -
SLABÁ, Marie; Petra MARTÍŠKOVÁ and Roman ŠVEC. E-commerce and online purchasing in the Czech Republic. Online. In Khalid S. Soliman. Vision 2020: Sustainable Economic Development and Application of Innovation Management from Regional expansion to Global Growth, Proceedings of the 32nd International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2018, p. 7015-7023. ISBN 978-0-9998551-1-9.
Name in Czech: Elektronické obchodování a online nakupování v České republice
English. United States of America.
Keywords in English: digitální trh; elektronické obchodování; online nákup; internet
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 9/5/2019 12:03. -
PÁRTLOVÁ, Petra and Veronika HUMLEROVÁ. Economic potential of SMEs in the regional context of the Czech republic. Online. In Dvoulety, O; Lukes, M; Misar, J. Proceedings of 6th International Conference on Innovation Management, Entrepreneurship and Sustainability (IMES 2018). 1st ed. Praha, Česká republika: Oeconomica, Praha, 2018, p. 867-877. ISBN 978-80-245-2274-6.
Name in Czech: Ekonomický potenciál MSP v regionálním kontextu České republiky
RIV/75081431:_____/18:00001538 Proceedings paper. English. Czech Republic.
Pártlová, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Humlerová, Veronika (203 Czech Republic, belonging to the institution)
Keywords in English: SMEs; structural funds; regional development; self-employment
Type of proceedings: post-proceedings
Changed by: Mgr. Milada Šanderová, učo 25742. Changed: 13/6/2019 14:20. -
PÁRTLOVÁ, Petra and Veronika HUMLEROVÁ. ERASMUS European Programme as a Tool for Multicultural and Intercultural Education. Online. In Staníčková, M. et al. PROCEEDINGS OF THE 4TH INTERNATIONAL CONFERENCE ON EUROPEAN INTEGRATION 2018 (ICEI 2018), PTS 1-3. 1st ed. Ostrava: VŠB - Technical University of Ostrava, 2018, p. 1147 - 1153. ISBN 978-80-248-4169-4.
Name in Czech: Evropský program ERASMUS jako nástroj multikulturního a interkulturního vzdělávání
RIV/75081431:_____/18:00001503 Proceedings paper. English. Czech Republic.
Pártlová, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Humlerová, Veronika (203 Czech Republic, belonging to the institution)
Keywords in English: Evropský program ERASMUS; interculturní komunikace; multikulturní vzdělávání
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 3/6/2019 13:03. -
SLABÁ, Marie; Petra MARTÍŠKOVÁ and Roman ŠVEC. Factors Influencing Customer Loyalty towards Private Labels. Online. In Khalid S. Soliman. Vision 2020: Sustainable Economic Development and Application of Innovation Management from Regional expansion to Global Growth, Proceedings of the 32nd International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2018, p. 2150-2159. ISBN 978-0-9998551-1-9.
Name in Czech: Faktory ovlivňující loajalitu zákazníků vůči soukromým značkám
English. United States of America.
Keywords in English: customer loyalty; consumer behaviour; consumer satisfaction; price and price sensitivity; consumer experience
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 9/5/2019 12:04. -
SLABÁ, Marie; Petra MARTÍŠKOVÁ; Roman ŠVEC and Michaela KOUBKOVÁ. Faktory ovlivňující využívání internetového bankovnictví pro stanovení profilu cílového segmentu internetového bankovnictví (Factors influencing the use of internet banking to determine the profile of the target segment of internet banking). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2018, vol. 6, No 4, p. 115-121. ISSN 1339-3189.
Name (in English): Factors influencing the use of internet banking to determine the profile of the target segment of internet banking
Czech. Slovakia.
Keywords in English: internet banking; factors influencing use of internet banking; customer
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 6/8/2018 11:35. -
ŠVEC, Roman; Petra MARTÍŠKOVÁ and Marie SLABÁ. Guests' Preferences of Local Accommodation Facilities in Relation to the Preference of Other Guests. Online. In Khalid S. Soliman. Vision 2020: Sustainable Economic Development and Application of Innovation Management from Regional expansion to Global Growth, Proceedings of the 32nd International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2018, p. 6502-6508. ISBN 978-0-9998551-1-9.
Name in Czech: Preference hostů místních ubytovacích zařízení ve srovnání k preferencím ostatních hostů
English. United States of America.
Keywords in English: preference; services; accommodation; guests
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 9/5/2019 12:04. -
MARTÍŠKOVÁ, Petra; Roman ŠVEC and Marie SLABÁ. PERCEIVED SENSITIVITY OF PERSONAL DATA IN THE GLOBALISED WORLD: COMMON PERSONAL DATA AND HEALTH-RELATED DATA. Online. In prof. Ing. Tomas Kliestik, Ph.D. GLOBALIZATION AND ITS SOCIO-ECONOMIC CONSEQUENCES. 1st edition. Zilina, Slovakia: ZU – UNIVERSITY OF ZILINA, 2018, p. 2229-2236, 2926 pp. ISBN 978-80-8154-249-7.URL
RIV/75081431:_____/18:00002160 Proceedings paper. English. Slovakia.
Martíšková, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Švec, Roman (203 Czech Republic, belonging to the institution) -- Slabá, Marie (203 Czech Republic, belonging to the institution)
Keywords in English: data protection; sensitive data; personal data; GDPR
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 11/10/2021 13:09. -
HUMLEROVÁ, Veronika; Roman ŠVEC and Petra MARTÍŠKOVÁ. Povědomí české společnosti o Čínské lidové republice (Czech People Awareness About The People's Republic China). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2018, vol. 6, No 5, p. 52-58. ISSN 1339-3189.
Name (in English): Czech People Awareness About The People's Republic China
Czech. Slovakia.
Keywords in English: People`s Republic of China; Czech-Chinese Relations
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 11/12/2018 10:53. -
ŠVEC, Roman; Veronika HUMLEROVÁ and Petra MARTÍŠKOVÁ. Preference hostů lokálních ubytovacích zařízení ve vztahu k preferencím ostatních hostů (Preferences of Local Accommodation Hosts in Relation to the Preference of other Guests). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2018, vol. 6, No 5, p. 114-121. ISSN 1339-3189.
Name (in English): Preferences of Local Accommodation Hosts in Relation to the Preference of other Guests
Czech. Slovakia.
Keywords in English: preference; services; accommodation; guests.
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 11/12/2018 10:53. -
ŠVEC, Roman; Petra MARTÍŠKOVÁ and Michaela KOUBKOVÁ. PREFERENCE RODIN S DĚTMI PŘI VÝBĚRU AKTIVIT A ATRAKTIVIT CESTOVNÍHO RUCHU (PREFERENCES OF FAMILIES WITH CHILDREN IN THE SELECTION OF ATTRACTIVENESS IN TOURISM). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2018, vol. 6, No 2, p. 1-13, 14 pp. ISSN 1339-3189.
Name (in English): PREFERENCES OF FAMILIES WITH CHILDREN IN THE SELECTION OF ATTRACTIVENESS IN TOURISM
Czech. Slovakia.
Keywords in English: preference; family; tourism; factors
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 17/4/2018 11:42. -
ŠVEC, Roman; Petra MARTÍŠKOVÁ; Marie SLABÁ and Valentýna ŠKRABÁLKOVÁ. Preference seniorů na trhu cestovního ruchu (Seniors' preferences in the tourism market). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2018, vol. 6, No 4, p. 104-114. ISSN 1339-3189.
Name (in English): Seniors' preferences in the tourism market
Czech. Slovakia.
Keywords in English: senior tourism market; seniors’ preferences; seniors’ travelling
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 6/8/2018 11:45. -
PÍCHA, Kamil; Josef NAVRÁTIL and Roman ŠVEC. Preference to Local Food vs. Preference to “National” and Regional Food. Journal of Food Products Marketing. Ohio: Taylor & Francis, 2018, vol. 24, No 2, p. 125-145. ISSN 1045-4446.
Name in Czech: Preference místních potravin v porovnání s upřednostňováním potravin národních a regionálních
RIV/75081431:_____/18:00001283 Article in a journal. English. United States of America.
Pícha, Kamil (guarantor) -- Navrátil, Josef (203 Czech Republic) -- Švec, Roman (203 Czech Republic, belonging to the institution)
Keywords in English: Consumer’s attitude; consumer’s perception; food origin; local food
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 30/8/2018 08:55. -
KOUBKOVÁ, Michaela and Roman ŠVEC. Preferences of Tourism Participants in the Area of Animation Programs. In Khalid S. Soliman. Innovation Management and Education Excellence through Vision 2020, Proceedings of the 31st International Business Information Management Association Conference (IBIMA). 1st ed. Milan, Italy: International Business Information Management Association (IBIMA), 2018, p. 5877-5886. ISBN 978-0-9998551-0-2.
Name in Czech: Preference účastníků cestovního ruchu v oblasti animačních programů
English. Italy.
Keywords in English: Tourism; leisure; animation; animation program
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 2/4/2019 12:43. -
MARTÍŠKOVÁ, Petra; Marie SLABÁ and Roman ŠVEC. REKLAMA KOLEM NÁS POHLEDEM PREZENČNÍCH STUDENTŮ VYSOKÝCH A VYŠŠÍCH ODBORNÝCH ŠKOL V ČESKÉ REPUBLICE (ADVERTISING AROUND US FROM THE POINT OF VIEW OF FULL-TIME UNIVERSITY AND HIGHER VOCATIONAL SCHOOL STUDENTS FROM THE CZECH REPUBLIC). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2018, vol. 6, No 2, p. 91-103. ISSN 1339-3189.
Name (in English): ADVERTISING AROUND US FROM THE POINT OF VIEW OF FULL-TIME UNIVERSITY AND HIGHER VOCATIONAL SCHOOL STUDENTS FROM THE CZECH REPUBLIC
Czech. Slovakia.
Keywords in English: advertising; advertising as a source of information; advertising saturation; irritation of the placement of advertising messages; full-time university and higher vocational school students; Czech Republic
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 17/4/2018 11:53. -
HUMLEROVÁ, Veronika. Rozvoj venkovských obcí v Jihočeském kraji prostřednictvím externích finančních zdrojů (Development of Rural Municipalities in South Bohemian Region using external financial resources). Acta Sting. Brno: AKADEMIE STING, o.p.s., 2018, vol. 2018, No 1, 13 pp. ISSN 1805-6873.
Name (in English): Development of Rural Municipalities in South Bohemian Region using external financial resources
Czech. Czech Republic.
Keywords in English: rural areas; rural development financial sources; municipalities
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 12/6/2018 13:16. -
HUMLEROVÁ, Veronika and Petra PÁRTLOVÁ. Sustainable development of municipalities and smart cities concept in the Czech Republic. Online. In Anatolij V. Kovrov, Oleg A. Popov, Anita Ceh Casni. Economic and Social Development (Book of Proceedings). 23rd ed. Varazdin, Chorvatsko: Varazdin Development and Entrepreneurship Agency, 2018, p. 44-50, 400 pp. ISSN 1849-6903.URL
RIV/75081431:_____/18:00002203 Proceedings paper. English. Croatia.
Humlerová, Veronika (203 Czech Republic, guarantor, belonging to the institution) -- Pártlová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: Human Capital; Local Agenda 21; Smart Cities; Sustainable Development
Type of proceedings: post-proceedings
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 24/11/2021 12:31. -
HUMLEROVÁ, Veronika. The Impact of Human Potential on the Economic Success of Rural Municipalities. Online. In Khalid S. Soliman. Innovation Management and Education Excellence through Vision 2020; Proceedings of The 31st International Business Information Management Association Conference (IBIMA). vol. 2018. Milan, Italy: International Business Information Management Association (IBIMA), 2018, p. 3485 - 3493. ISBN 978-0-9998551-0-2.
Name in Czech: Vliv lidského potenciálu na ekonomický úspěch venkovských obcí
English. Italy.
Keywords in English: rural development; index of human potential; EU financial support; small municipalities
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 2/4/2019 12:45. -
MARTÍŠKOVÁ, Petra; Roman ŠVEC and Marie SLABÁ. The Impact of the Consumers’ Limited Time on the Character of Their Decision: Theoretical Point of View on the Rationality of the Decision. Online. In Khalid S. Soliman. Vision 2020: Sustainable Economic Development and Application of Innovation Management from Regional expansion to Global Growth, Proceedings of the 32nd International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2018, p. 2402-2411. ISBN 978-0-9998551-1-9.
Name in Czech: Dopad omezeného času spotřebitelů na charakter jejich rozhodnutí: Teoretický pohled na racionalitu rozhodnutí
English. United States of America.
Keywords in English: decision-making; consumer; behaviour; rationality; bounded rationality; limited available time time
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 9/5/2019 12:04. -
SLABÁ, Marie; Petra MARTÍŠKOVÁ and Roman ŠVEC. The Impact of the Economic Crisis on the Development of the Number of Accommodation Establishments in V4 Countries. Online. In Khalid S. Soliman. Innovation Management and Education Excellence through Vision 2020, Proceedings of the 31st International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2018, p. 4796-4803. ISBN 978-0-9998551-0-2.
Name in Czech: Vliv hospodářské krize na vývoj počtu ubytovacích zařízení v zemích V4
English. United States of America.
Keywords in English: economic crisis; tourism; accommodation establishment; V4 countries
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 28/5/2019 10:17. -
MARTÍŠKOVÁ, Petra; Roman ŠVEC and Marie SLABÁ. Theoretical Point of View on (UN) Conscious Decision-Making, Decision Quality and Decision Costs. Online. In Khalid S. Soliman. Vision 2020: Sustainable Economic Development and Application of Innovation Management from Regional expansion to Global Growth, Proceedings of the 32nd International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2018, p. 7511-7519. ISBN 978-0-9998551-1-9.
Name in Czech: Teoretický pohled na (ne)vědomé rozhodování, kvalitu rozhodování a náklady na rozhodování
English. United States of America.
Keywords in English: decision-making; consumer; behaviour; conscious decision-making; unconscious decision-making; limited available time
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 9/5/2019 12:04. -
ŠVEC, Roman; Petra MARTÍŠKOVÁ and Marie SLABÁ. Tourist Preferences in Cesky Krumlov (Czech Republic) Depending on the Country of Their Origin. In Khalid S. Soliman. Innovation Management and Education Excellence through Vision 2020, Proceedings of the 31st International Business Information Management Association Conference (IBIMA). 1st ed. Milan, Italy: Internationa Business Information Management Association (IBIMA), 2018, p. 4322-4331. ISBN 978-0-9998551-0-2.
Name in Czech: Preference turistů v Českém Krumlově (Česká republika) v závislosti na zemi jejich původu
English. Italy.
Keywords in English: tourism; Asian tourists; German tourists; preferences; perception; requirements; service quality; Czech Republic
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 2/4/2019 12:45. -
SLABÁ, Marie; Petra MARTÍŠKOVÁ and Roman ŠVEC. Usage of Urgency Variable in Marketing Communication of Colleges. Online. In Khalid S. Soliman. Innovation Management and Education Excellence through Vision 2020, Proceedings of the 31st International Business Information Management Association Conference (IBIMA). 1st ed. Norristown, USA: International Business Information Management Association (IBIMA), 2018, p. 4804-4810. ISBN 978-0-9998551-0-2.
Name in Czech: Využití veličiny urgence v marketingové komunikaci vysokých škol
English. United States of America.
Keywords in English: Urgency; college; Stakeholder Circle Methodology; marketing communication
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 28/5/2019 10:18. -
SLABÁ, Marie. Vliv ekonomické krize na vývoj prodejní ceny cukrové čepy jako základního nástroje marketingového mixu (The Effect of the Economic Crisis on the Development of the Selling Price of Sugar Wrap as a Basic Tool of the Marketing Mix). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2018, vol. 6, No 5, p. 187-193, 6 pp. ISSN 1339-3189.
Name (in English): The Effect of the Economic Crisis on the Development of the Selling Price of Sugar Wrap as a Basic Tool of the Marketing Mix
Czech. Slovakia.
Keywords in English: global financial and economic crisis; marketing; price; factors affecting price; sugar beet
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 11/12/2018 10:49. -
MARTÍŠKOVÁ, Petra; Roman ŠVEC; Marie SLABÁ and Jana ŘÍHOVÁ. Vnímaná citlivost vybraných osobních údajů: údaje o sociokulturních faktorech a osobní ekonomické situaci (Perceived sensitivity of selected personal data: socio-cultural data and personal economic situation data). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2018, vol. 6, No 4, p. 95-103. ISSN 1339-3189.
Name (in English): Perceived sensitivity of selected personal data: socio-cultural data and personal economic situation data
Czech. Slovakia.
Keywords in English: socio-cultural factors; personal economic data; sensitive personal data
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 6/8/2018 11:53. -
MARTÍŠKOVÁ, Petra; Roman ŠVEC and Veronika HUMLEROVÁ. Vnímání významu pojmů "družstvo" a "družstevnictví" (Perceived Meaning of the Terms "Co-operative" and "Co-operative movement"). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2018, vol. 6, No 5, p. 103-113. ISSN 1339-3189.
Name (in English): Perceived Meaning of the Terms "Co-operative" and "Co-operative movement"
Czech. Slovakia.
Keywords in English: co-operative; co-operative movement; cooperative system; the European Cooperative Society
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 11/12/2018 10:54. -
HUMLEROVÁ, Veronika. Analýza meziobecní spolupráce v Jihočeském kraji (Analysis of inter-municipal cooperation in southbohemian region). Mladá veda (Young Science). Prešov, Slovensko: Vydavateľstvo UNIVERSUM, 2017, Roč. piaty, číslo 3, p. 26-36. ISSN 1339-3189.URL
Name (in English): Analysis of inter-municipal cooperation in southbohemian region
RIV/75081431:_____/17:00002022 Article in a journal. Management, administration and clerical work. Czech. Slovakia.
Humlerová, Veronika (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: Municipalities; Intermunicipal cooperation; European Union; Development
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 28/4/2022 07:22. -
SLABÁ, Marie. APLIKACE STAKEHOLDER MANAGEMENTU A TEORIE STAKEHOLDER SALIENCE V MANAGEMENTU VYSOKÝCH ŠKOL (APLICATION OF STAKEHOLDER MANAGEMENT A STAKEHOLDER SALIENCE THEORY IN UNIVERSITY MANAGEMENT). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 3, p. 101-110. ISSN 1339-3189.
Name (in English): APLICATION OF STAKEHOLDER MANAGEMENT A STAKEHOLDER SALIENCE THEORY IN UNIVERSITY MANAGEMENT
Economics. Czech. Slovakia.
Keywords in English: stakeholder theory; stakeholder salience theory; university management
Reviewed: yes
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 18/4/2018 08:10. -
LIŽBETINOVÁ, Lenka. Attitude college students in South Bohemian Region to opportunities of increasing employability in the labour market. Online. In Klimova, V; Zitek, V. Conference: 20th International Colloquium on Regional Sciences. 1st ed. Brno: Masarykova univerzita, 2017, p. 296-302. ISBN 978-80-210-8586-2.
Name in Czech: Postoj vysokoškolských studentů Jihočeského kraje k možnostem zvyšování uplatnění na trhu práce
RIV/75081431:_____/17:00001257 Proceedings paper. English. Czech Republic.
Ližbetinová, Lenka (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: college students; qualifications; skills; unemployment among graduates
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 19/6/2018 13:02. -
HITKA, Miloš; Silvia LORINCOVÁ; Lenka LIŽBETINOVÁ; Gabriela BARTÁKOVÁ and Martina MERKOVÁ. Cluster Analysis Used as the Strategic Advantage of Human Resource Management in Small and Medium-sized Enterprises in the Wood-processing Industry. BioResources. Raleigh, USA: North Carolina State University,, 2017, vol. 12, No 4, p. 7884-7897. ISSN 1930-2126.
Name in Czech: Použití shlukové analýzy jako strategické výhody řízení lidských zdrojů v malých a stŕedních podnicích v dřevospracujúcím průmyslu
RIV/75081431:_____/17:00001442 Article in a journal. English. United States of America.
Hitka, Miloš (203 Czech Republic, guarantor) -- Lorincová, Silvia (703 Slovakia) -- Ližbetinová, Lenka (203 Czech Republic, belonging to the institution) -- Bartáková, Gabriela (703 Slovakia) -- Merková, Martina (703 Slovakia)
Keywords in English: Employee motivation; Motivational program; CLUA; Tukeys HSD test; SMEs
Changed by: Ing. Anna Palokha, učo 18083. Changed: 14/10/2019 08:59. -
ŠTARCHOŇ, Peter; Dagmar WEBEROVÁ and Lenka LIŽBETINOVÁ. Clustering Czech Consumers According to Their Spontaneous Awareness of Foreign Brands. Online. In Khalid S. Soliman. Education Excellence and Innovation Managemenet through Vision 2020: From Regional Development Sustainability to Global Economic Growth. 1st edition. Vienna, Austria: International Business Information Management Association (IBIMA), 2017, p. 1719-1730. ISBN 978-0-9860419-7-6.
Name in Czech: Clustering českých spotřebitelů dle jejch spontánní znalosti zahraničních značek
RIV/75081431:_____/17:00001131 Proceedings paper. Management, administration and clerical work. English. Austria.
Štarchoň, Peter (703 Slovakia) -- Weberová, Dagmar (203 Czech Republic) -- Ližbetinová, Lenka (703 Slovakia, belonging to the institution)
Keywords in English: brand; brand awareness; cluster; cluster members; consumers; foreign brands; respondents
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 13/11/2017 09:07. -
LIŽBETINOVÁ, Lenka. Clusters of Czech Consumers with Focus On Domestic Brands. Online. In Khalid S. Soliman. Education Excellence and Innovation Managemenet through Vision 2020: From Regional Development Sustainability to Global Economic Growth. 1st edition. Vienna, Austria: International Business Information Management Association (IBIMA), 2017, p. 1703-1716. ISBN 978-0-9860419-7-6.
Name in Czech: Clustering českých spotřebitelů se zaměřením se na domácí značky
RIV/75081431:_____/17:00001129 Proceedings paper. Management, administration and clerical work. English. Austria.
Ližbetinová, Lenka (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: brand; Czech brands; cluster; cluster members; consumers
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 13/11/2017 09:06. -
WEBEROVÁ, Dagmar; Peter ŠTARCHOŇ and Lenka LIŽBETINOVÁ. Comparison of motivational preferences of university students and employees. Online. In Khalid S. Soliman. Proceedings of the 30th International Business Information Management Association Conference, IBIMA 2017 - Vision 2020: Sustainable Economic development, Innovation Management, and Global Growth. Madrid, Spain: International Business Information Management Association, IBIMA, 2017, p. 4184-4193. ISBN 978-0-9860419-9-0.
Name in Czech: Srovnání motivačních preferencí studentů univerzit a zaměstnanců
RIV/75081431:_____/17:00001292 Proceedings paper. English. Spain.
Weberová, Dagmar (203 Czech Republic, guarantor) -- Štarchoň, Peter (703 Slovakia) -- Ližbetinová, Lenka (203 Czech Republic, belonging to the institution)
Keywords in English: Employees; Gender; Motivation; Motivational factors; University students
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 19/9/2018 08:37. -
HITKA, Miloš; Dagmar WEBEROVÁ; Lenka LIŽBETINOVÁ and Milota VERTÁKOVÁ. Comparison of the motivation level of manufacturing enterprises employees in V4 countries. Online. In Khalid S. Soliman. Proceedings of the 30th International Business Information Management Association Conference, IBIMA 2017 - Vision 2020: Sustainable Economic development, Innovation Management, and Global Growth. Madrid, Spain: International Business Information Management Association (IBIMA), 2017, p. 436-448. ISBN 978-0-9860419-9-0.
Name in Czech: Srovnání motivační úrovně zaměstnanců výrobních podniků v krajinách V4
RIV/75081431:_____/17:00001293 Proceedings paper. English. Spain.
Hitka, Miloš (703 Slovakia, guarantor) -- Weberová, Dagmar (203 Czech Republic) -- Ližbetinová, Lenka (203 Czech Republic, belonging to the institution) -- Vertáková, Milota (203 Czech Republic)
Keywords in English: Czech Republic; Motivation of employees; Republic of Hungary; Republic of Poland; Slovak Republic; Tukey's HSD test
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 19/9/2018 08:46. -
PÁRTLOVÁ, Petra and Veronika HUMLEROVÁ. Comparison of Transport Services in Rural Municipalities of South Bohemia. Online. In Ondřej Stopka. MATEC Web of Conferences: 18th International Scientific Conference - LOGI 2017. 1st ed. Les Ulis (France): Curran Associates, Inc., 2017, p. nestránkováno, 8 pp. ISBN 978-1-5108-5191-7.
Name in Czech: Srovnání dopravních služeb ve venkovských obcích jižních Čech
RIV/75081431:_____/17:00001186 Proceedings paper. Economics. English. France.
Pártlová, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Humlerová, Veronika (203 Czech Republic, belonging to the institution)
Keywords in English: transport services; region; regional development; municipalities; subsidies
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 29/1/2018 13:39. -
HITKA, Miloš; Silvia LORINCOVÁ and Lenka LIŽBETINOVÁ. Comparison of using social networks for seeking employment in Italy and Slovakia. Online. In Khalid S. Soliman. Proceedings of the 30th International Business Information Management Association Conference, IBIMA 2017 - Vision 2020: Sustainable Economic development, Innovation Management, and Global Growth. Madrid, Spain: International Business Information Management Association (IBIMA), 2017, p. 1579-1586. ISBN 978-0-9860419-9-0.
Name in Czech: Srovnání využití sociálních sítí pro hledání zaměstnání v Itálii a na Slovensku
RIV/75081431:_____/17:00001294 Proceedings paper. English. Spain.
Hitka, Miloš (703 Slovakia) -- Lorincová, Silvia (703 Slovakia) -- Ližbetinová, Lenka (203 Czech Republic, belonging to the institution)
Keywords in English: Employee recruitment; Employee search; HRM; Social networking
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 19/9/2018 08:52. -
LIŽBETINOVÁ, Lenka. Competences of University Graduates in Field of Transport and Logistics. Online. In Khalid S. Soliman. Education Excellence and Innovation Managemenet through Vision 2020: From Regional Development Sustainability to Global Economic Growth. 1st edition. Vienna, Austria: International Business Information Management Association (IBIMA), 2017, p. 3662-3667. ISBN 978-0-9860419-7-6.
Name in Czech: Kompetence absolventů vysokých škol v zaměření dopravy a logistiky
RIV/75081431:_____/17:00001130 Proceedings paper. Management, administration and clerical work. English. Austria.
Ližbetinová, Lenka (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: competences; graduates; transport and logistics; transport companies; the competence of graduates; labor market
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 13/11/2017 09:06. -
MARTÍŠKOVÁ, Petra and Roman ŠVEC. E-shops and customer feedback: experience by Czech B2C customers. Littera Scripta. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2017, vol. 10, No 1, p. 72-83. ISSN 1805-9112.
Name in Czech: E-shopy a zákaznická zpětná vazba: zkušenosti českých B2C zákazníků
Management, administration and clerical work. English. Czech Republic.
Keywords in English: e-shops; Czech B2C customers; customer feedback; reply to customer feedback
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 18/4/2018 08:28. -
HUMLEROVÁ, Veronika and Petra MARTÍŠKOVÁ. EVALUACE KARIÉRNÍCH KOTEV STUDENTŮ BAKALÁŘSKÉHO STUDIA EKONOMICKÉHO ZAMĚŘENÍ (AN EVALUATION OF CAREER ANCHORS OF BBA STUDENTS IN BUSINESS). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 6, p. 39-44. ISSN 1339-3189.
Name (in English): AN EVALUATION OF CAREER ANCHORS OF BBA STUDENTS IN BUSINESS
Economics. Czech. Slovakia.
Keywords in English: career planning; career anchors; individual career management; self-management
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 18/4/2018 08:27. -
XU, Yan; Yougui WANG; Xiaobo TAO and Lenka LIŽBETINOVÁ. Evidence of Chinese income dynamics and its effects on income scaling law. Physica A: Statistical Mechanics and its Applications. Raleigh, USA: North Carolina State University,, 2017, vol. 487, December, p. 143-152. ISSN 0378-4371.
Name in Czech: Evidence dynamiky čínské příjmy a její vliv na klasifikaci příjmů zákonem.
RIV/75081431:_____/17:00001443 Article in a journal. English. United States of America.
Xu, Yan (156 China, guarantor) -- Wang, Yougui (156 China) -- Tao, Xiaobo (156 China) -- Ližbetinová, Lenka (203 Czech Republic, belonging to the institution)
Keywords in English: Chinese income distribution; Gibrat s law; Income dynamics; Income growth rate; Power law distribution
Changed by: Ing. Anna Palokha, učo 18083. Changed: 14/10/2019 09:05. -
BŘEZINOVÁ, Monika and Marie SLABÁ. EXTERNAL COMMUNICATION OF SMALL AND MEDIUM-SIZED ENTERPRISES IN THE REGION OF SOUTH BOHEMIA. Mladá veda (Young Science). Prešov, Slovensko: Vydavateľstvo UNIVERSUM, 2017, Roč. piaty, číslo 3, p. 1-8, 9 pp. ISSN 1339-3189.
Name in Czech: VNĚJŠÍ KOMUNIKACE MALÝCH A STŘEDNÍCH FIREM V JIHOČESKÉM REGIONU
Economics. English. Slovakia.
Keywords in English: Communication; SME; process; channels
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 18/4/2018 08:21. -
KUČERA, Lukáš. FAKTORY OVLIVŇUJÍCÍ ZÁKAZNICKOU LOAJALITU (FACTORS INFLUENCING CUSTOMERS LOYALTY). Mladá veda (Young Science). Prešov, Slovensko: Vydavateľstvo UNIVERSUM, 2017, Roč. piaty, číslo 3, p. 38-44. ISSN 1339-3189.
Name (in English): FACTORS INFLUENCING CUSTOMERS LOYALTY
Economics. Czech. Slovakia.
Keywords in English: brand loyalty; brand; customer satisfaction
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 18/4/2018 08:20. -
HUMLEROVÁ, Veronika and Petra PÁRTLOVÁ. Financování rozvoje venkovských obcí v Jihočeském kraji (Financing the Development of Rural Municipalities in the South Bohemian Region). Geografické informácie (Geographical Information). Nitra: Univerzita Konštantína Filozofa v Nitre, 2017, vol. 21, No 1, p. 26-36. ISSN 1337-9453.
Name (in English): Financing the Development of Rural Municipalities in the South Bohemian Region
Economics. Czech. Slovakia.
Keywords in English: rural development; European subsidies; Human Development Index; Index of Human Potential
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 18/4/2018 08:19. -
WEBEROVÁ, Dagmar. INTERNÁ KOMUNIKÁCIA ČLENOV PROJEKTOVÝCH TÍMOV NA PRÍKLADE NADNÁRODNEJ SPOLOČNOSTI (INTERNAL COMMUNICATION OF PROJECT TEAM MEMBERS ON THE EXAMPLE OF A MULTINATIONAL COMPANY). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 6, p. 75-83, 14 pp. ISSN 1339-3189.
Name in Czech: INTERNÍ KOMUNIKACE ČLENŮ PROJEKTOVÝCH TÝMŮ NA PŘÍKLADU NADNÁRODNÍ SPOLEČNOSTI
Name (in English): INTERNAL COMMUNICATION OF PROJECT TEAM MEMBERS ON THE EXAMPLE OF A MULTINATIONAL COMPANY
Management, administration and clerical work. Slovak. Slovakia.
Keywords in English: communication; communication barriers; cultural differences; project; international project team
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 18/4/2018 08:03. -
SLABÁ, Marie. Komparace postoje firem A JEJICH ZÁKAZNÍKŮ K CSR AKTIVITÁM (comparison of attitude of companies and their customers to CORPORATE SOCIAL RESPONSIBILITY). Mladá veda (Young Science). Prešov, Slovensko: Vydavateľstvo UNIVERSUM, 2017, vol. 5, No 1, p. 105-112. ISSN 1339-3189.
Name (in English): comparison of attitude of companies and their customers to CORPORATE SOCIAL RESPONSIBILITY
Management, administration and clerical work. Czech. Slovakia.
Keywords in English: Corporate Social Responsibility (CSR); CSR dimensions; customers
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 18/4/2018 07:58. -
MARTÍŠKOVÁ, Petra; Marie SLABÁ and Roman ŠVEC. KONTROVERZNÍ TÉMATA V REKLAMĚ Z POHLEDU PREZENČNÍCH STUDENTŮ VYSOKÝCH A VYŠŠÍCH ODBORNÝCH ŠKOL V ČESKÉ REPUBLICE (CONTROVERSIAL TOPICS IN ADVERTISING FROM THE POINT OF VIEW OF FULL-TIME UNIVERSITIY AND HIGHER VOCATIONAL SCHOOL STUDENTS FROM THE CZECH REPUBLIC). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 6, p. 12-23. ISSN 1339-3189.
Name (in English): CONTROVERSIAL TOPICS IN ADVERTISING FROM THE POINT OF VIEW OF FULL-TIME UNIVERSITIY AND HIGHER VOCATIONAL SCHOOL STUDENTS FROM THE CZECH REPUBLIC
Economics. Czech. Slovakia.
Keywords in English: advertising; controversial topics in advertising; full-time university and higher vocational school students; Czech Republic
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 18/4/2018 07:40. -
KAMPF, Rudolf; Lenka LIŽBETINOVÁ and Kamila TIŠLEROVÁ. Management of Customer Service in Terms of Logistics Information Systems. Open Engineering -formerly Central European Journal of Engineering. Germany: DE GRUYTER, 2017, vol. 7, No 1, p. 26-29. ISSN 2391-5439. Available from: https://doi.org/10.1515/eng-2017-0006.
Name in Czech: Řízení zákaznických služeb v oblasti logistických informačních systémů
RIV/75081431:_____/17:00001103 Article in a journal. Land transport systems and equipment. English. Germany.
Kampf, Rudolf (203 Czech Republic, guarantor, belonging to the institution) -- Ližbetinová, Lenka (703 Slovakia, belonging to the institution) -- Tišlerová, Kamila (203 Czech Republic, belonging to the institution)
Keywords in English: e-commerce; preference of customers; logistics; knowledge base; logistics information systems
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 12/3/2018 15:13. -
HITKA, Miloš; Silvia LORINCOVÁ and Lenka LIŽBETINOVÁ. MANAGER´S DATA IN HUMAN RESOURCE MANAGEMENT FROM THE PERSPECTIVE OF THE WORK POSITION. Acta Oeconomica Universitatis Selye. Komárno: Univerzita J. Selyeho, 2017, vol. 6, No 2, p. 69-80. ISSN 1338-6581.
Name in Czech: Manažerská data v řízení lidských zdrojů z perspektivy pracovního zařazení
English. Slovakia.
Keywords in English: employee motivation; managers; white collar workers; blue collar workers; the Chisquare test
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 18/4/2018 07:36. -
BŘEZINOVÁ, Monika. MARKETINGOVÁ KOMUNIKACE MINIPIVOVARŮ V ČR (MARKETING COMMUNICATION OF MICRO-BREWERYS IN CZECH REPUBLIC). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 6, p. 24-29. ISSN 1339-3189.
Name (in English): MARKETING COMMUNICATION OF MICRO-BREWERYS IN CZECH REPUBLIC
Management, administration and clerical work. Czech. Slovakia.
Keywords in English: Marketing communication; micro brewery; social networks; small and medium side companies
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 18/4/2018 07:35. -
ŠVEC, Roman; Veronika HUMLEROVÁ and Petra MARTÍŠKOVÁ. MOTIVACE PRACOVNÍKŮ V CESTOVNÍM RUCHU. Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 6, p. 84-96. ISSN 1339-3189.
Name (in English): MOTIVACE PRACOVNÍKŮ V CESTOVNÍM RUCHU
Economics. Czech. Slovakia.
Keywords in English: accommodation facility; preference; questioning
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 17/4/2018 15:53. -
LIŽBETINOVÁ, Lenka; Miloš HITKA and Rudolf KAMPF. Motivace zaměstnanců z hlediska vybraných atributů v prostředí českých a slovenských dopravních a logistických podniků (Motivation of employees from the view of selected atributes in environmental of Czech and Slovak transport and logisticks enterprises). 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2017, 167 pp. ISBN 978-80-7468-107-3.
Name (in English): Motivation of employees from the view of selected atributes in environmental of Czech and Slovak transport and logisticks enterprises
RIV/75081431:_____/17:00001215 Book on a specialized topic. Czech. Czech Republic.
Ližbetinová, Lenka (203 Czech Republic, guarantor, belonging to the institution) -- Hitka, Miloš (203 Czech Republic) -- Kampf, Rudolf (203 Czech Republic, belonging to the institution)
Keywords in English: motivation; motivational factor; transport; logistics
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 12/4/2018 09:32. -
LIŽBETINOVÁ, Lenka. MOTIVÁCIA ŠTUDENTOV K VOĽBE ŠTUDOVAŤ NA VYSOKEJ ŠKOLE (Motiavion of Students to Choose Study at an College). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 3, p. 46-53. ISSN 1339-3189.URL
Name (in English): Motiavion of Students to Choose Study at an College
RIV/75081431:_____/17:00002024 Article in a journal. Management, administration and clerical work. Czech. Slovakia.
Ližbetinová, Lenka (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: university students; reasons for study; education; motivation
Changed by: Mgr. Nikola Petříková, učo 28324. Changed: 28/4/2022 07:26. -
ŠVEC, Roman and Petra MARTÍŠKOVÁ. Motivation for Travelling As a Determining Condition In The Case Of Asian Tourists. Online. In Khalid S. Soliman. Education Excellence and Innovation Management trough Vision 2020: From Regional Development Sustainability to Global Economic Growth; Proceedings of the 29th International Business Information Management Association Conference. 1st ed. Vienna, Austria: Internationa Business Information Management Association (IBIMA), 2017, p. 1891 - 1900. ISBN 978-0-9860419-7-6.
Name in Czech: Motivace pro cestování jako určující podmínka v případě asijských turistů
Name (in English): Motivation for Travelling As a Determining Condition In The Case Of Asian Tourists
RIV/75081431:_____/17:00001319 Proceedings paper. English. Austria.
Švec, Roman (203 Czech Republic, guarantor, belonging to the institution) -- Martíšková, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: Tourism; Asian tourists; preferences; Czech Republic; Český Krumlov
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 30/11/2018 09:30. -
KAMPF, Rudolf; Silvia LORINCOVÁ; Larisa KAPUSTINA and Lenka LIŽBETINOVÁ. MOTIVATION LEVEL AND ITS COMPARISON BETWEEN SENIOR MANAGERS AND BLUE COLLAR WORKERS IN SLOVAK SMALL AND MEDIUM-SIZED TRANSPORT ENTERPRISES. Communications. Žilina: Žilinská univerzita v Žilině, EDIS, 2017, vol. 19, No 4, p. 43-49. ISSN 1335-4205.
Name in Czech: Porovnání motivační úrovně u manažérů a THP pracovníky v slovenských dopravních MSP
RIV/75081431:_____/17:00001316 Article in a journal. English. Slovakia.
Kampf, Rudolf (203 Czech Republic, guarantor, belonging to the institution) -- Lorincová, Silvia (703 Slovakia) -- Kapustina, Larisa (643 Russian Federation) -- Ližbetinová, Lenka (203 Czech Republic, belonging to the institution)
Keywords in English: employee motivation; motivation program; job satisfaction; work position; Student two sample t test
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 29/11/2018 10:14. -
LIŽBETINOVÁ, Lenka; Miloš HITKA; Li CHENGUANG and Zdeněk CAHA. Motivation of employees of transport and logistics companies in the Czech Republic and in a Selected Region of the PRC. Online. In Ondrej Stopka. MATEC Web of Conferences, Volume 134, 18th International Scientific Conference, LOGI 2017. České Budějovice: EDP Sciences, 2017, p. nestránkováno, 8 pp. ISSN 2261-236X. Available from: https://doi.org/10.1051/matecconf/201713400032.
Name in Czech: Motivace zaměstnanců dopravních a logistických firem v České republice a ve vybraném regionu ČLR
RIV/75081431:_____/17:00001152 Proceedings paper. Management, administration and clerical work. English. Czech Republic.
Ližbetinová, Lenka (703 Slovakia, guarantor, belonging to the institution) -- Hitka, Miloš (203 Czech Republic) -- Chenguang, Li (156 China) -- Caha, Zdeněk (203 Czech Republic, belonging to the institution)
Keywords in English: Kulturní zázemí; Česká republika; Výkon zaměstnanců; Logistická společnost; Motivační faktory
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 14/12/2017 11:08. -
HITKA, Miloš; Silvia LORINCOVÁ; Lenka LIŽBETINOVÁ and Jarmila SCHMIDTOVÁ. Motivation Preferences of Hungarian and Slovak Employees are Significantly Different. Periodica Polytechnica Social and Management Sciences. Budapest, Hungary: Budapest University of Technology and Economics, 2017, vol. 25, No 2, p. 117-126. ISSN 1416-3837.URL
Name in Czech: Motivační preference maďarských a slovenských zaměstnanců jsou signifikantně odlišné
RIV/75081431:_____/17:00001501 Article in a journal. English. Hungary.
Hitka, Miloš (703 Slovakia, guarantor) -- Lorincová, Silvia (703 Slovakia) -- Ližbetinová, Lenka (203 Czech Republic, belonging to the institution) -- Schmidtová, Jarmila (703 Slovakia)
Keywords in English: employee motivation; motivation factors; Hungary; Slovakia
Changed by: Ing. Anna Palokha, učo 18083. Changed: 22/4/2020 15:40. -
HRUŠKOVÁ, Lenka and Gabriela MÁDLOVÁ. Natural language processing the efficiency of early learning of foreign languages (empirical study). Online. In Khalid S. Soliman. Proceedings of the 29th International Business Information Management Association Conference - Education Excellence and Innovation Management through Vision 2020: From Regional Development Sustainability to Global Economic Growth. Vienna: International Business Information Management Association (IBIMA), 2017, p. 1124-1132. ISBN 978-0-9860419-7-6.
Name in Czech: Efektivita jazykového vzdělávání v raném věku v přirozeném jazyce (empirická studie)
RIV/75081431:_____/17:00001160 Proceedings paper. Pedagogy and education. English. Austria.
Hrušková, Lenka (203 Czech Republic, guarantor, belonging to the institution) -- Mádlová, Gabriela (203 Czech Republic, belonging to the institution)
Keywords in English: Efficiency; Foreign language; Language learning; Lessons
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 13/12/2017 15:01. -
MARTÍŠKOVÁ, Petra; Veronika HUMLEROVÁ and Antónia ŠTENSOVÁ. NOVÝ ZPŮSOB OCHRANY OSOBNÍCH ÚDAJŮ V PODOBĚ „GDPR“ OČIMA VEŘEJNOSTI (NEW WAY OF DATA PROTECTION IN THE FORM OF„GDPR“ FROM THE POINT OF VIEW OF THE PUBLIC). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 6, p. 1-11. ISSN 1339-3189.
Name (in English): NEW WAY OF DATA PROTECTION IN THE FORM OF„GDPR“ FROM THE POINT OF VIEW OF THE PUBLIC
Economics. Czech. Slovakia.
Keywords in English: GDPR; General Data Protection Regulation; content analysis of opinions
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 17/4/2018 15:32. -
MARTÍŠKOVÁ, Petra. PERSONIFIKACE PRODUKTU JAKO ZPŮSOB NAVÁZÁNÍ AUTENTIČTĚJŠÍHO VZTAHU SE ZÁKAZNÍKEM (PERSONIFICATION OF THE PRODUCT AS A WAY TO ESTABLISH MORE AUTHENTIC RELATIONSHIPS WITH CUSTOMERS). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 3, p. 55-71. ISSN 1339-3189.
Name (in English): PERSONIFICATION OF THE PRODUCT AS A WAY TO ESTABLISH MORE AUTHENTIC RELATIONSHIPS WITH CUSTOMERS
Economics. Czech. Slovakia.
Keywords in English: personification; marketing communication campaign; CRM; Facebook; YouTube; Instagram; Fidorka biscuit; Mondelez International
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 17/4/2018 15:28. -
WEBEROVÁ, Dagmar. POSTOJE MLADŠEJ GENERÁCIE ŽIEN K OSOBNÝM MOTOROVÝM VOZIDLÁM V ČESKEJ REPUBLIKE A RUSKEJ FEDERÁCII (THE ATTITUDES OF YOUNGER GENERATION OF WOMEN TOWARDS VEHICLES IN THE CZECH REPUBLIC AND THE RUSSIAN FEDERATION). Mladá veda (Young Science). Prešov, Slovensko: Vydavateľstvo UNIVERSUM, 2017, Roč. piaty, číslo 3, p. 147-154. ISSN 1339-3189.
Name in Czech: POSTOJE MLADŠEJ GENERÁCIE ŽIEN K OSOBNÝM MOTOROVÝM VOZIDLÁM V ČESKEJ REPUBLIKE A RUSKEJ FEDERÁCII
Name (in English): THE ATTITUDES OF YOUNGER GENERATION OF WOMEN TOWARDS VEHICLES IN THE CZECH REPUBLIC AND THE RUSSIAN FEDERATION
Economics. Slovak. Slovakia.
Keywords in English: attitudes; vehicles; women; single; married
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 17/4/2018 15:19. -
ŠVEC, Roman. PREFERENCE STRAVOVÁNÍ SENIORŮ JAKO MOŽNÝ PRVEK ROZVOJE CESTOVNÍHO RUCHU (SENIORS‘ CATERING PREFERENCES AS AN ELEMENT OF TOURISM DEVELOPMENT). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 3, p. 112-127. ISSN 1339-3189.
Name (in English): SENIORS‘ CATERING PREFERENCES AS AN ELEMENT OF TOURISM DEVELOPMENT
Economics. Czech. Slovakia.
Keywords in English: tourism; gastronomy; seniors; catering facilities; preferences.
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 17/4/2018 15:02. -
ŠVEC, Roman and Petra MARTÍŠKOVÁ. PREFERENCE ZÁKAZNÍKŮ PŘI VÝBĚRU POTRAVINÁŘSKÝCH PRODEJEN (CUSTOMER PREFERENCES WHEN CHOOSING A FOOD STORE). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 3, p. 128-138. ISSN 1339-3189.
Name (in English): CUSTOMER PREFERENCES WHEN CHOOSING A FOOD STORE
Economics. Czech. Slovakia.
Keywords in English: customer preferences; choice of retail store; food store; Czech Republic
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 17/4/2018 15:02. -
ŠVEC, Roman; Petra MARTÍŠKOVÁ and Antónia ŠTENSOVÁ. PREFERENCE ZÁKAZNÍKŮ PŘI VÝBĚRU UBYTOVACÍHO ZAŘÍZENÍ A JEJICH VZAH K PR FIREM (CUSTOMER 'S PREFERENTIES IN SELECTION OF ACCOMMODATION ESTABLISHMENTS AND THEIR RELATIONSHIP TO THE COMPANY PR). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 6, p. 97-112. ISSN 1339-3189.
Name (in English): CUSTOMER 'S PREFERENTIES IN SELECTION OF ACCOMMODATION ESTABLISHMENTS AND THEIR RELATIONSHIP TO THE COMPANY PR
Economics. Czech. Slovakia.
Keywords in English: accommodation; preference; questioning
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 17/4/2018 15:01. -
LIŽBETINOVÁ, Lenka; Pavel FÁBERA; Tsolmon JAMBAL and Zdeněk CAHA. Road tax as an economic tool of the support for the development of multimodal transport in selected EU states. Online. In Ondrej Stopka. MATEC Web of Conferences, Volume 134, 18th International Scientific Conference, LOGI 2017. České Budějovice: EDP Sciences, 2017, p. nestránkováno, 6 pp. ISSN 2261-236X. Available from: https://doi.org/10.1051/matecconf/201713400032.
Name in Czech: Cestní daň jako ekonomický nástroj pro podporu a rozvoj multimodální přepravy v státech EU
RIV/75081431:_____/17:00001153 Proceedings paper. Management, administration and clerical work. English. Czech Republic.
Ližbetinová, Lenka (703 Slovakia, guarantor, belonging to the institution) -- Fábera, Pavel (203 Czech Republic) -- Jambal, Tsolmon (496 Mongolia, belonging to the institution) -- Caha, Zdeněk (203 Czech Republic, belonging to the institution)
Keywords in English: Ecological approaches; Economic tools; Motor vehicle; Multimodal transport; Road tax; Road transports
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 14/12/2017 11:07. -
HUMLEROVÁ, Veronika. ROZVOJ VENKOVSKÝCH OBCÍ PODPOROVANÝ EVROPSKOU UNIÍ V OBDOBÍ 2007 - 2015 (RURAL MUNICIPALITIES DEVELOPMENT SUPPORTED BY THE EUROPEAN UNION IN THE PERIOD OF 2007-2015). In Ing. Viktorie KLÍMOVÁ, Ph.D., doc. Ing. Vladimír ŽÍTEK, Ph.D. (eds.). XX. mezinárodní kolokvium o regionálních vědách. Sborník příspěvků. Brno: Masarykova univerzita, 2017, p. 802-809. ISBN 978-80-210-8586-2.
Name (in English): RURAL MUNICIPALITIES DEVELOPMENT SUPPORTED BY THE EUROPEAN UNION IN THE PERIOD OF 2007-2015
RIV/75081431:_____/17:00001230 Proceedings paper. Czech. Czech Republic.
Humlerová, Veronika (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: rural development; EU subsidies
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 5/4/2018 14:44. -
HUMLEROVÁ, Veronika. Rural municipalities in the context of local economic development in the Czech Republic. Online. In Khalid S. Soliman. Proceedings of the 29th International Business Information Management Association Conference. Vienna: International Business Information Management Association (IBIMA), 2017, p. 1503-1510. ISBN 978-0-9860419-7-6.
Name in Czech: Venkovské obce v kontextu místního ekonomického rozvoje v České republice
RIV/75081431:_____/17:00001091 Proceedings paper. Management, administration and clerical work. English. Austria.
Humlerová, Veronika (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: human capital; local economic development; municipalities
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 11/10/2017 09:54. -
HUMLEROVÁ, Veronika and Roman ŠVEC. SELF-MARKETING A OSOBNÍ BRANDING JAKO NUTNÁ DOVEDNOST ABSOLVENTŮ VYSOKÝCH ŠKOL (SELF-MARKETING AND PERSONAL BRANDING AS NECESSARY SKILLS OF UNIVERSITY GRADUATES). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 6, p. 45-51. ISSN 1339-3189.
Name (in English): SELF-MARKETING AND PERSONAL BRANDING AS NECESSARY SKILLS OF UNIVERSITY GRADUATES
Economics. Czech. Slovakia.
Keywords in English: self-marketing; personal branding; skills; university graduates
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 17/4/2018 14:35. -
MARTÍŠKOVÁ, Petra; Marie SLABÁ and Roman ŠVEC. SPOLEČENSKÁ ROLE REKLAMY OČIMA PREZENČNÍCH STUDENTŮ VYSOKÝCH A VYŠŠÍCH ODBORNÝCH ŠKOL V ČESKÉ REPUBLICE (SOCIAL ROLE OF ADVERTISING FROM THE POINT OF VIEW OF FULL-TIME UNIVERSITIY AND HIGHER VOCATIONAL SCHOOL STUDENTS FROM THE CZECH REPUBLIC). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 3, p. 72-85. ISSN 1339-3189.
Name (in English): SOCIAL ROLE OF ADVERTISING FROM THE POINT OF VIEW OF FULL-TIME UNIVERSITIY AND HIGHER VOCATIONAL SCHOOL STUDENTS FROM THE CZECH REPUBLIC
Economics. Czech. Slovakia.
Keywords in English: advertising; social role of advertising; full time university and higher vocational school students; Czech Republic
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 17/4/2018 14:33. -
MARTÍŠKOVÁ, Petra and Roman ŠVEC. Stimulation of customer feedback in B2C e-shops. Online. In Khalid S. Soliman. Education Excellence and Innovation Management trough Vision 2020: From Regional Development Sustainability to Global Economic Growth; Proceedings of the 29th International Business Information Management Association Conference. 1st ed. Vienna, Austria: International Business Information Management Association (IBIMA), 2017, p. 2060-2074. ISBN 978-0-9860419-7-6.
Name in Czech: Stimulace zpětné vazby zákazníků v e-shopech B2C
RIV/75081431:_____/17:00001322 Proceedings paper. English. Austria.
Martíšková, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Švec, Roman (203 Czech Republic, belonging to the institution)
Keywords in English: customer feedback; B2C e-shops; CRM; customer relationship management
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 30/11/2018 09:30. -
HITKA, Miloš; Silvia LORINCOVÁ; Gabriela BARTÁKOVÁ; Lenka LIŽBETINOVÁ; Peter ŠTARCHOŇ; Chenguang LI; Elena ZABOROVÁ; Tatiana MARKOVÁ; Jarmila SCHMIDTOVÁ and Ladislav MURA. Strategic Tools of Human Resource Management for Operation of SMEs in the Wood-processing Indrustry. BioResources. Raleigh, USA: North Carolina State University,, 2017, vol. 13, No 2, p. 2759-2774. ISSN 1930-2126.
Name in Czech: Strategické nástroje HRM pro provoz malých a středních podniků v oblasti dřevospracujícího průmyslu.
RIV/75081431:_____/17:00001244 Article in a journal. English. United States of America.
Hitka, Miloš (203 Czech Republic, guarantor) -- Lorincová, Silvia (703 Slovakia) -- Bartáková, Gabriela (703 Slovakia) -- Ližbetinová, Lenka (203 Czech Republic, belonging to the institution) -- Štarchoň, Peter (703 Slovakia) -- Li, Chenguang (156 China) -- Zaborová, Elena (703 Slovakia) -- Marková, Tatiana (703 Slovakia) -- Schmidtová, Jarmila (203 Czech Republic) -- Mura, Ladislav (703 Slovakia)
Keywords in English: Wood processing industry; SME; Europe; Asia; ANOVA; Tukeys HSD test; Human resource management; Corporate culture
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 24/4/2018 09:27. -
HUMLEROVÁ, Veronika. Strategy of Regional Development and Rural Development supported by the EU and their implementation in the Czech Republic (case study). Online. In Khalid S. Soliman. Proceedings of the 29th International Business Information Management Association Conference. Vienna: International Business Information Management Association (IBIMA), 2017, p. 1512-1519. ISBN 978-0-9860419-7-6.
Name in Czech: Strategie regionálního rozvoje a rozvoje venkova podporovaný EU a jejich implementace v České republice (případová studie)
RIV/75081431:_____/17:00001092 Proceedings paper. Management, administration and clerical work. English. Austria.
Humlerová, Veronika (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: rural; regions; subsidies; Human Development Index; quality of life
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 11/10/2017 09:55. -
MARTÍŠKOVÁ, Petra and Roman ŠVEC. What Influences Guests’ Total Evaluation of Five-Star Hotels. Online. In Khalid S. Soliman. Education Excellence and Innovation Management trough Vision 2020: From Regional Development Sustainability to Global Economic Growth; Proceedings of the 29th International Business Information Management Association Conference. 1st ed. Vienna, Austria: Internationa Business Information Management Association (IBIMA), 2017, p. 2533-2545. ISBN 978-0-9860419-7-6.
Name in Czech: Co ovlivňuje celkové hodnocení hostů pětihvězdičkových hotelů
RIV/75081431:_____/17:00001321 Proceedings paper. English. Austria.
Martíšková, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Švec, Roman (203 Czech Republic, belonging to the institution)
Keywords in English: online hotel reviews; hotel customer feedback; five-star hotels; Booking.com; Germany
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 30/11/2018 09:29. -
SLABÁ, Marie and Petra MARTÍŠKOVÁ. ZNAČKY JAKO KLÍČOVÁ SOUČÁST MARKETINGOVÉ KOMUNIKACE A JEJICH VÝVOJ V KONTEXTU MEZINÁRODNÍCH ŽEBŘÍČKŮ (BRANDS AS A KEY PART OF MARKETING COMMUNICATION AND THEIR DEVELOPEMENT IN THE CONTEXT OF INTERNATIONAL RANKINGS). Mladá veda. Prešov: Vydavateľstvo UNIVERSUM, spol. s r. o., 2017, vol. 5, No 6, p. 113-121. ISSN 1339-3189.
Name (in English): BRANDS AS A KEY PART OF MARKETING COMMUNICATION AND THEIR DEVELOPEMENT IN THE CONTEXT OF INTERNATIONAL RANKINGS
Economics. Czech. Slovakia.
Keywords in English: brand; promotion; Interbrand; BrandZ; Brand Finance Global 500
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 17/4/2018 12:54. -
SLABÁ, Marie. Analýza marketingových aktivit a řízení vztahů se stakeholdery malých a středních podniků (Analysis of Marketing Activities and Management of Relationships with Stakeholders of Small and Medium Enterprises). In Jihočeský kraj v globální ekonomice. 1. vydání. Praha: SETOUTBOOKS.CZ, 2016, p. 169-178. ISBN 978-80-86277-82-0.
Name (in English): Analysis of Marketing Activities and Management of Relationships with Stakeholders of Small and Medium Enterprises
RIV/75081431:_____/16:00000679 Chapter(s) of a specialized book. Economics. Czech. Czech Republic.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: stakeholder; marketing; SMEs
Changed by: Věra Kostková, učo 6173. Changed: 21/7/2016 12:01. -
ŠTARCHOŇ, Peter; Lenka LIŽBETINOVÁ and Dagmar WEBEROVÁ. Clustering in Relation to Brand Perception: An Example Based on Czech Consumers. In Khalid S. Soliman. Vision 2020: Innovation Management, Development Sustainability, and Competitive Economic Growth. Seville, Spain: nternational Business Information Management Association, 2016, p. 2271-2284, 15 pp. ISBN 978-0-9860419-8-3.
Name in Czech: Clustering ve vztahu k vnímání značky: příklad u českých spotřebitelů
RIV/75081431:_____/16:00001059 Proceedings paper. Management, administration and clerical work. English. Italy.
Štarchoň, Peter (703 Slovakia) -- Ližbetinová, Lenka (703 Slovakia, belonging to the institution) -- Weberová, Dagmar (203 Czech Republic)
Keywords in English: attitude; brand; country of origin; respondents
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 23/8/2017 09:17. -
SLABÁ, Marie. Comparative analysis of stakeholder groups in selected sectors. Online. In Khalid S. Soliman. Vision 2020: Innovation Management, Development Sustainability, and Competitive Economic Growth, Proceedings of The 28th International Business Information Management Association Conference (IBIMA). 1st ed. Seville, Spain: International Business Information Management Association (IBIMA), 2016, p. 3822-3839. ISBN 978-0-9860419-8-3.
Name in Czech: Komparativní analýza skupin stakeholderů ve vybraných sektorech
English. Spain.
Keywords in English: Stakeholder; tourism; education; healthcare; construction industry; stakeholder analysis
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 25/4/2019 10:02. -
WEBEROVÁ, Dagmar and Lenka LIŽBETINOVÁ. Consumer Attitudes towards Brands in Relation to Price. In Khalid S. Soliman. Innovation Management and Education Excellence Vision 2020: Regional Development to Global Economic Growth. Milan, Italy: International Business Information Management Association (IBIMA), 2016, p. 1850-1857. ISBN 978-0-9860419-6-9.
Name in Czech: Postoje spotřebitelů k značkám ve vztahu k ceně
RIV/75081431:_____/16:00000956 Proceedings paper. Management, administration and clerical work. English. Italy.
Weberová, Dagmar (203 Czech Republic) -- Ližbetinová, Lenka (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: attitude; brand; price; respondents
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 28/2/2017 15:18. -
SOLAROVÁ, Petra and Roman ŠVEC. Customer relationship management (CRM) in small brick-and-mortar retail shops: Back to the essence of CRM. In Khalid S. Soliman. Innovation Management and Education Excellence Vision 2020: From Regional Development Sustainability to Global Economic Growth. 1. vydání. Norristown, USA: International Business Information Management Association (IBIMA), 2016, p. 1279-1286. ISBN 978-0-9860419-6-9.
Name in Czech: Řízení vztahů se zákazníky (CRM) v malých kamenných maloobchodních prodejnách: Zpátky k podstatě CRM
RIV/75081431:_____/16:00000946 Proceedings paper. Management, administration and clerical work. English. United States of America.
Solarová, Petra (203 Czech Republic, belonging to the institution) -- Švec, Roman (203 Czech Republic, belonging to the institution)
Keywords in English: customer relationship management; CRM; B2C; retail
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 23/2/2017 09:21. -
HRUŠKOVÁ, Lenka and Gabriela MÁDLOVÁ. Employees Teaching Strategy from the Perspective of Gender Differences. In Khalid S. Soliman. Vision 2020: Innovation Management, Development Sustainability, and Competitive Economic Growth. Anglie: International Business Information Management Association (IBIMA), 2016, p. 3059-3063. ISBN 978-0-9860419-8-3.
Name in Czech: STRATEGIE VYUČOVÁNÍ Z POHLEDU GENDEROVÉ DIFERENCIACE
RIV/75081431:_____/16:00000932 Proceedings paper. Pedagogy and education. English. United Kingdom of Great Britain and Northern Ireland.
Hrušková, Lenka (203 Czech Republic, belonging to the institution) -- Mádlová, Gabriela (203 Czech Republic, belonging to the institution)
Keywords in English: gender identity; teaching strategies; learning style; corporate education
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 7/4/2017 11:17. -
HITKA, Milos; Lenka LIŽBETINOVÁ; Zdeněk CAHA and Yan XU. Facility management - Instrument for the management of support processes for HRM outsourcing. Communications : scientific letters of the University of Žilina. Žilina: University of Zilina, 2016, Vol. 18, No 2, p. 38-44. ISSN 1335-4205.
Name in Czech: Facility management - Nástroj koordinace řízení podpůrných procesů v oblasti HRM outsourcingu
RIV/75081431:_____/16:00000686 Article in a journal. Management, administration and clerical work. English. Slovakia.
Hitka, Milos (703 Slovakia) -- Ližbetinová, Lenka (703 Slovakia, belonging to the institution) -- Caha, Zdeněk (203 Czech Republic, belonging to the institution) -- Xu., Yan (156 China)
Keywords in English: Facility management; support processes management; motivational program; T- test
Reviewed: yes
Changed by: Hana Dlouhá, učo 19800. Changed: 2/9/2016 11:09. -
ŠVEC, Roman and Petra SOLAROVÁ. Food Tourism as an Opportunity of Promoting Local Gastronomy. In Khalid S. Soliman. Innovation Management and Education Excellence Vision 2020: From Regional Development Sustainability to Global Economic Growth. 1. vydání. Norristown, USA: International Business Information Management Association (IBIMA), 2016, p. 1995-2004. ISBN 978-0-9860419-6-9.
Name in Czech: Food Tourism jako příležitost propagace lokální gastronomie
RIV/75081431:_____/16:00001001 Proceedings paper. Management, administration and clerical work. English. United States of America.
Švec, Roman (203 Czech Republic, belonging to the institution) -- Solarová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: Food Tourism; gastronomy; catering establishments; preferences; statement; regional food; local production
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 7/4/2017 11:01. -
SOLAROVÁ, Petra. Chinese e-shops from the Czech B2C customers’ point of view. In North China University Of Technology. Innovative Economic Symposium 2016: Trade and economic relations between China and Central Europe. China: Neuveden, 2016, p. 1-11, 12 pp. ISBN 978-7-5103-1428-5.
Name in Czech: Čínské e-shopy z pohledu českých B2C zákazníků
Economics. English. China.
Keywords in English: Chinese e-shops; on-line shopping; e-commerce; B2C; Czech customers
Type of proceedings: pre-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 16/3/2017 10:26. -
ŠVEC, Roman. Chinese tourists’ perception of service quality in Český Krumlov (Czech Republic). In North China University Of Technology. Innovative Economic Symposium 2016: Trade and economic relations between China and Central Europe. China: Neuveden, 2016, p. 40-50. ISBN 978-7-5103-1428-5.
Name in Czech: Vnímání kvality služeb v Českém Krumlově čínskými turisty
Economics. English.
Keywords in English: Tourism; Chinese; Tourists; preferences; perception; requirements; service quality; Czech Republic
Type of proceedings: pre-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 15/3/2017 13:55. -
SLABÁ, Marie. Identification of Stakeholder Profile for Developing Targeted Communication. Online. In Khalid S. Soliman. Innovation Management and Education Excellence through Vision 2020: From Regional Development Sustainability to Global Economic Growth, Proceedings of The 27th International Business Information Management Association Conference (IBIMA). 1st ed. Milan, Italy: Internationa Business Information Management Association (IBIMA), 2016, p. 3301-3311. ISBN 978-0-9860419-6-9.
Name in Czech: Identifikace profilu zainteresovaných stran pro rozvoj cílené komunikace
RIV/75081431:_____/16:00001385 Proceedings paper. English. Italy.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: stakeholder; Stakeholder Circle Methodology; Stakeholder Profile; marketing communication; urgency; power
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 15/1/2019 09:41. -
SLABÁ, Marie and Ivana ČERTICKÁ. Katedra cestovního ruchu a marketingu (Department of Tourism and Marketing). In M. Vochozka, J. Váchal, F. Stellner. Deset let Vysoké školy technické a ekonomické v Českých Budějovicích. 1. vydání. Praha: Setoutbooks, 2016, p. 179-190. ISBN 978-80-86277-83-7.
Name (in English): Department of Tourism and Marketing
RIV/75081431:_____/16:00000857 Chapter(s) of a specialized book. Pedagogy and education. Czech. Czech Republic.
Slabá, Marie (203 Czech Republic, belonging to the institution) -- Čertická, Ivana (203 Czech Republic, belonging to the institution)
Keywords in English: Department of Tourism and Marketing; Institute of Technology and Business in České Budějovice
Changed by: Hana Dlouhá, učo 19800. Changed: 20/12/2016 10:04. -
LIŽBETINOVÁ, Lenka and Věra FARKAŠOVÁ. Librarians Competencies in the Global Environment. In prof. Ing. Tomáš Klieštik, PhD. Globalization and Its Socio-Economics Consequences. Žilina, SR: ZU - University of Žilina, 2016, p. 1204-1210. ISBN 978-80-8154-191-9.
Name in Czech: Kompetence knihovníků v prostředí Globalizace
RIV/75081431:_____/16:00001007 Proceedings paper. Management, administration and clerical work. English. Slovakia.
Ližbetinová, Lenka (703 Slovakia, belonging to the institution) -- Farkašová, Věra (703 Slovakia)
Keywords in English: competencies; library services; personal management; graduates; globalization
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 20/4/2017 11:37. -
LIŽBETINOVÁ, Lenka and Dagmar WEBEROVÁ. Managing Attitudes of Consumers towards Brands and Quality. In Khalid S. Soliman. Innovation Management and Education Excellence Vision 2020: Regional Development to Global Economic Growth. Milan, Italy: Internationa Business Information Management Association, 2016, p. 2147-2154. ISBN 978-0-9860419-6-9.
Name in Czech: Řízení postojů spotŕebitelů vzhledem k značkám a kvalitě
RIV/75081431:_____/16:00000955 Proceedings paper. Management, administration and clerical work. English. Italy.
Ližbetinová, Lenka (703 Slovakia, belonging to the institution) -- Weberová, Dagmar (203 Czech Republic)
Keywords in English: consumer behavior; consumer; brand; brand perception; quality
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 28/2/2017 15:18. -
TIŠLEROVÁ, Kamila. Marketing Strategy for Effective Customer Relationship Management (Marketingová strategie pro efektivní řízení vztahů se zákazníky). In Khalid S. Soliman. Proceedings of the 27th International Business Information Management Association Conference - Innovation Management and Education Excellence Vision 2020: From Regional Development Sustainability to Global Economic Growth, IBIMA 2016. Norristown (USA): International Business Information Management Association, IBIMA, 2016, p. 875-879. ISBN 978-0-9860419-6-9.
Name (in English): Marketingová strategie pro efektivní řízení vztahů se zákazníky
RIV/75081431:_____/16:00000806 Proceedings paper. Management, administration and clerical work. English. United States of America.
Tišlerová, Kamila (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: CRM; marketing strategy; customer; efficiency; competitive advantage
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 22/9/2016 08:38. -
TIŠLEROVÁ, Kamila. Methodological Approaches to Customer Satisfaction Measurement. In Khalid S. Soliman. Proceedings of the 27th International Business Information Management Association Conference - Innovation Management and Education Excellence Vision 2020: From Regional Development Sustainability to Global Economic Growth, IBIMA 2016. Norristown (USA): International Business Information Management Association, IBIMA, 2016, p. 880-887. ISBN 978-0-9860419-6-9.
Name in Czech: Metodické přístupy k měření spokojenosti zákazníků
RIV/75081431:_____/16:00000807 Proceedings paper. Management, administration and clerical work. English. United States of America.
Tišlerová, Kamila (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: customer satisfaction; satisfaction measurement; academic sphere
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 22/9/2016 08:45. -
ŠVEC, Roman and Petra SOLAROVÁ. Motivace k cestě jako determinující podmínka úspěšné marketingové komunikace podniků a institucí cestovního ruchu (Motivation for the journey as a determining condition for successful marketing communication of tourism enterprises and institutions). In Jihočeský kraj v globální ekonomice. 1. vydání. Praha: SETOUTBOOKS.CZ, 2016, p. 102-114. ISBN 978-80-86277-82-0.
Name (in English): Motivation for the journey as a determining condition for successful marketing communication of tourism enterprises and institutions
RIV/75081431:_____/16:00000675 Chapter(s) of a specialized book. Economics. Czech. Czech Republic.
Švec, Roman (203 Czech Republic, belonging to the institution) -- Solarová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: tourism attractiveness; infrastructure for tourism; South Bohemian Region
Changed by: Věra Kostková, učo 6173. Changed: 21/7/2016 11:15. -
MARTÍŠKOVÁ, Petra and Roman ŠVEC. Obtaining Customer Feedback: Experience of “Staffino” from the Managerial Point of View. Online. In Khalid S. Soliman. Vision 2020: Innovation Management, Development Sustainability, and Competitive Economic Growth; Proceedings of the 28th International Business Information Management Association Conference (IBIMA). 1st ed. Seville, Španělsko: Internationa Business Information Management Association (IBIMA), 2016, p. 657-670. ISBN 978-0-9860419-8-3.
Name in Czech: Získání zpětné vazby od zákazníků: zkušenost "Staffino" z manažerského pohledu
RIV/75081431:_____/16:00001318 Proceedings paper. English. Spain.
Martíšková, Petra (203 Czech Republic, guarantor, belonging to the institution) -- Švec, Roman (203 Czech Republic, belonging to the institution)
Keywords in English: customer feedback; online customer feedback tool; Staffino; customer value; customer relationship management
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 30/11/2018 09:29. -
SLABÁ, Marie. Perception of Chinese brands in the Czech Republic. In North China University Of Technology. Innovative Economic Symposium 2016: Trade and economic relations between China and Central Europe. China: Neuveden, 2016, p. 21-29. ISBN 978-7-5103-1428-5.
Name in Czech: Vnímání čínských značek v České republice
Management, administration and clerical work. English. China.
Keywords in English: brand; brand perception; Chinese brands
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 16/3/2017 10:28. -
DOLEŽALOVÁ, Hana; Kamil PÍCHA; Josef NAVRÁTIL; Mihaela VESELÁ and Roman ŠVEC. Perception of Quality in Decision Making regarding Purchase of Organic Food. Calitatea. Bucuresti, Romania: SRAC - Societatea Romana Pentru Asigurarea Calitatii, 2016, vol. 17, No 153, p. 86-91. ISSN 1582-2559.
Name in Czech: Vnímání kvality při rozhodování ohledně nákupu biopotravin
RIV/75081431:_____/16:00000948 Article in a journal. Management, administration and clerical work. English. Romania.
Doležalová, Hana (203 Czech Republic) -- Pícha, Kamil (203 Czech Republic) -- Navrátil, Josef (203 Czech Republic) -- Veselá, Mihaela (203 Czech Republic) -- Švec, Roman (203 Czech Republic, belonging to the institution)
Keywords in English: Perception; Quality; Decision Making; purchase of Organic Food
Changed by: Hana Dlouhá, učo 19800. Changed: 27/2/2017 09:45. -
ŠVEC, Roman and Petra MARTÍŠKOVÁ. Perception of the Service Quality in the Senior Tourism Market. Online. In Khalid S. Soliman. Vision 2020: Innovation Management, Development Sustainability, and Competitive Economic Growth; Proceedings of the 28th International Business Information Management Association Conference (IBIMA). 1st ed. Seville, Španělsko: Internationa Business Information Management Association (IBIMA), 2016, p. 741 - 757. ISBN 978-0-9860419-8-3.
Name in Czech: Vnímání kvality služeb na seniorském trhu cestovního ruchu
RIV/75081431:_____/16:00001320 Proceedings paper. English. Spain.
Švec, Roman (203 Czech Republic, guarantor, belonging to the institution) -- Martíšková, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: senior tourism market; seniors´ preferences; seniors´ travelling
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 30/11/2018 09:28. -
BARTUŠKA, Ladislav; Jiří HANZL and Lenka LIŽBETINOVÁ. Possibilities of Using the Data for Planning the Cycling Infrastructure. Online. In M. Drusa, I. Yilmaz, M. Marschalko, E. Coisson, A. Segalini. Procedia Engineering. Neuveden: Elsevier Ltd., 2016, p. 282-289. ISSN 1877-7058.
Name in Czech: Možnosti využití dat pro plánování cyklistické infrastruktury
RIV/75081431:_____/16:00000864 Proceedings paper. Municipal, regional and transportation planning. English. Netherlands.
Bartuška, Ladislav (203 Czech Republic, belonging to the institution) -- Hanzl, Jiří (203 Czech Republic, belonging to the institution) -- Ližbetinová, Lenka (703 Slovakia, belonging to the institution)
Keywords in English: cycling transport survey; cycle track; cycling infrastructure planning; path for pedestrians and cyclists; bike lanes
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 22/12/2016 08:40. -
WEBEROVÁ, Dagmar; Peter ŠTARCHOŇ and Lenka LIŽBETINOVÁ. Product Information and its Impact on Consumer Brand Perception. In Khalid S. Soliman. Proceedings of the 28th International Business Information Management Association Conference. Seville, Spain: Internationa Business Information Management Association, 2016, p. 1964-1973. ISBN 978-0-9860419-8-3.
Name in Czech: Informace o produktu ajejich vliv na vnímání značky zákazníkem
RIV/75081431:_____/16:00001050 Proceedings paper. Management, administration and clerical work. English. Spain.
Weberová, Dagmar (203 Czech Republic) -- Štarchoň, Peter (203 Czech Republic) -- Ližbetinová, Lenka (703 Slovakia, belonging to the institution)
Keywords in English: attitude; brand; country of origin; respondents
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 29/6/2017 07:55. -
ŠVEC, Roman and Petra SOLAROVÁ. Regionální potraviny jako jeden z prvků moderní gastronomie (Regional food as one of the elements of modern gastronomy). In Jihočeský kraj v globální ekonomice. 1. vydání. Praha: SETOUTBOOKS.CZ, 2016, p. 93-101. ISBN 978-80-86277-82-0.
Name (in English): Regional food as one of the elements of modern gastronomy
RIV/75081431:_____/16:00000674 Chapter(s) of a specialized book. Economics. Czech. Czech Republic.
Švec, Roman (203 Czech Republic, belonging to the institution) -- Solarová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: regional food; modern gastronomy; catering services; catering facilities; South Bohemian Region
Changed by: Věra Kostková, učo 6173. Changed: 21/7/2016 11:12. -
LIŽBETINOVÁ, Lenka and Miloš HITKA. Selection of Most Suitable Candidates for the Talent Pool in a Furniture Manufacturing Company. DRVNA INDUSTRIJA. Zagreb, Croatia: Zabreb University, 2016, vol. 67, No 4, p. 333-340. ISSN 0012-6772. Available from: https://doi.org/10.5552/drind.2016.1601.URL
Name in Czech: Výběr nejvhodnějších kandidátů na Talent Pool v nábytkářské společnosti
RIV/75081431:_____/16:00001542 Article in a journal. English. Croatia.
Ližbetinová, Lenka (203 Czech Republic, guarantor, belonging to the institution) -- Hitka, Miloš (703 Slovakia)
Keywords in English: talent; talent pool; furniture industry; multicriteria decision; talent management
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 22/4/2020 14:43. -
SLABÁ, Marie. STAKEHOLDER POWER-INTEREST MATRIX AND STAKEHOLDER-RESPONSIBILITY MATRIX IN CORPORATE SOCIAL RESPONSIBILITY. Online. In Tomáš Löster, Tomáš Pavelka. The 8th International Days of Statistics and Economis. Neuveden: Melandrium, 2016, p. 1366-1374. ISBN 978-80-87990-02-5.
Name in Czech: Matice stakeholder power-interest a stakeholder-responsibility ve společenské odpovědnosti firem
RIV/75081431:_____/16:00000826 Proceedings paper. Management, administration and clerical work. English. Czech Republic.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: corporate social responsibility; stakeholder; stakeholder-responsibility matrix; stakeholder power-interest matrix
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 27/10/2016 10:35. -
SLABÁ, Marie. Stakeholder profile and stakeholder mapping of SMEs. Littera Scripta. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2016, Vol. 9, No 1, p. 124-139. ISSN 1805-9112.
Name in Czech: Stakeholder profil a mapování stakeholderů malých a středních podniků
RIV/75081431:_____/16:00000685 Article in a journal. Economics. English. Czech Republic.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: stakeholder; stakeholder identification; stakeholder profile; stakeholder prioritisation; stakeholder mapping
Changed by: Věra Kostková, učo 6173. Changed: 21/7/2016 10:39. -
SLABÁ, Marie. Students as a Specific Segment of Banking Sector - Case Study. Online. In Khalid S. Soliman. Innovation Management and Education Excellence Vision 2020: From Regional Development Sustainability to Global Economic Growth; Proceedings of The 27th International Business Information Management Association Conference (IBIMA). 1st ed. Milan, Italy: International Business Information Management Association (IBIMA), 2016, p. 3290-3300. ISBN 978-0-9860419-6-9.
Name in Czech: Studenti jako specifický segment bankovního sektoru - případová studie
RIV/75081431:_____/16:00001317 Proceedings paper. English. Italy.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: segment; segmentation; students; banking sector
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 29/11/2018 10:33. -
LIŽBETINOVÁ, Lenka; Silvia LORINCOVÁ and Zdeněk CAHA. The application of the Organizational Culture Assesment Instrument (OCAI) to Logistics Enterprises. Nase More. Dubrovnik: University of Dubrovnik, 2016, Vol. 63, No. 3, p. 170-176. ISSN 0469-6255.
Name in Czech: Aplikace OCAI do logistických společností
RIV/75081431:_____/16:00000805 Article in a journal. Management, administration and clerical work. English. Croatia.
Ližbetinová, Lenka (703 Slovakia, belonging to the institution) -- Lorincová, Silvia (703 Slovakia) -- Caha, Zdeněk (203 Czech Republic, belonging to the institution)
Keywords in English: organizational culture; OCAI; logistics enterprises
Changed by: Hana Dlouhá, učo 19800. Changed: 23/9/2016 07:57. -
LIŽBETINOVÁ, Lenka; Dagmar WEBEROVÁ and Peter ŠTARCHOŇ. The Importance and Influence of Country-of-Origin on Consumer Brand Perception. In Khalid S. Soliman. Proceedings of the 28th International Business Information Management Association Conference. Seville, Spain: Internationa Business Information Management Association, 2016, p. 1710-1720. ISBN 978-0-9860419-8-3.
Name in Czech: Důležitost a vliv krajiny původu na vnímání značky zákazníkem
RIV/75081431:_____/16:00001049 Proceedings paper. Management, administration and clerical work. English. Italy.
Ližbetinová, Lenka (703 Slovakia, belonging to the institution) -- Weberová, Dagmar (203 Czech Republic) -- Štarchoň, Peter (703 Slovakia)
Keywords in English: attitude; brand; country of origin; respondents
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 28/6/2017 15:34. -
ŠVEC, Roman and Petra SOLAROVÁ. The importance of accommodation establishments in tourism and their localization: the case of the chosen area in the Czech Republic. Online. In Khalid S. Soliman. The 27th International Business Information Management Association Conference. Milan, Italy: International Business Information Management Association (IBIMA), 2016, p. 1454-1467. ISBN 978-0-9860419-6-9.
Name in Czech: Význam ubytovacích zařízeních cestovního ruchu a jejich lokalizace na případu vybrané oblasti v České republice
RIV/75081431:_____/16:00000833 Proceedings paper. Economics. English. Italy.
Švec, Roman (203 Czech Republic, belonging to the institution) -- Solarová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: Food Tourism; gastronomy; catering establishments; preferences; regional products
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 8/11/2016 13:10. -
SLABÁ, Marie. The Importance of Stakeholders in Services case study in the Czech market. Online. In Khalid S. Soliman. Vision 2020: Innovation Management, Development Sustainability, and Competitive Economic Growth, Proceedings of The 28th International Business Information Management Association Conference (IBIMA). 1st ed. Seville, Spain: International Business Information Management Association (IBIMA), 2016, p. 3808-3821. ISBN 978-0-9860419-8-3.
Name in Czech: Případová studie k významu zainteresovaných stran ve službách na českém trhu
English. Spain.
Keywords in English: zainteresovaná strana; služby; analýza zúčastněných stran
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 11/4/2019 09:18. -
LIŽBETIN, Ján; Petr VEJS; Zdeněk CAHA; Lenka LIŽBETINOVÁ and Philip MICHALK. The Possibilities of Dynamic Shipment weighing in Rail Freight Transport. Communications : scientific letters of the University of Žilina. Žilina: The University of Žilina, 2016, Volume 18, No 2, p. 113-117. ISSN 1335-4205.
Name in Czech: Možnosti dynamického vážení v železniční nákladní přepravě
RIV/75081431:_____/16:00000697 Article in a journal. Land transport systems and equipment. English. Slovakia.
Ližbetin, Ján (703 Slovakia, belonging to the institution) -- Vejs, Petr (203 Czech Republic) -- Caha, Zdeněk (203 Czech Republic, belonging to the institution) -- Ližbetinová, Lenka (703 Slovakia, belonging to the institution) -- Michalk, Philip (276 Germany)
Keywords in English: Rail transport; vehicle weighing; interoperability
Reviewed: yes
Changed by: Hana Dlouhá, učo 19800. Changed: 2/9/2016 11:11. -
ŠVEC, Roman and Petra SOLAROVÁ. Traditional folk event with national importance: The impact of visitors’ age. Deturope - Central European Journal of Regional Development and Tourism. Serbia: Regional Science Association of Subotica, 2016, roč. 8, No 1, p. 78-91. ISSN 1821-2506.
Name in Czech: Tradiční hudební akce s celostátního významu: Vliv věku návštěvníků
RIV/75081431:_____/16:00000652 Article in a journal. Economics. English. Serbia.
Švec, Roman (203 Czech Republic, belonging to the institution) -- Solarová, Petra (203 Czech Republic, belonging to the institution)
Keywords in English: Cultural tourism; music festival; age categories of visitors; Czech Republic
Changed by: Hana Dlouhá, učo 19800. Changed: 14/2/2017 15:22. -
SLABÁ, Marie. Advertising in Chinese Markets. Online. In Khalid S. Soliman. Proceedings of the 26th International Business Information Management Association Conference. 1st ed. Norristown: International Business Information Management Association (IBIMA), 2015, p. 941-951. ISBN 978-0-9860419-5-2.
Name in Czech: Reklama na čínských trzích
RIV/75081431:_____/15:00001226 Proceedings paper. English. United States of America.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: advertising; media; marketing communication; Chinese markets
Type of proceedings: post-proceedings
Changed by: Mgr. Blanka Mikšíková, učo 22534. Changed: 4/4/2018 10:41. -
SLABÁ, Marie and Hudečková QI. Analysis of development of the most valuable brands in the world and the most valuable brands in China. Littera Scripta. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, roč. 8, No 1, p. 49-59. ISSN 1805-9112.
Name in Czech: Analýza vývoje nejhodnotnějších značek světa a nejhodnotnějších značek v Číně
RIV/75081431:_____/15:00000491 Article in a journal. Management, administration and clerical work. English. Czech Republic.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution) -- Qi, Hudečková (156 China)
Keywords in English: brand; brand value; Brandz
Changed by: Mgr. Václav Karas, učo 10752. Changed: 2/7/2015 08:32. -
SOLAROVÁ, Petra. Customer feedback in B2C e-shops. Online. In Soliman, KS. 26th International-Business-Information-Management-Association Conference Location. 1. vyd. Norristown (USA): INT BUSINESS INFORMATION MANAGEMENT ASSOC-IBIMA, 2015, p. 321-330. ISBN 978-0-9860419-5-2.
Name in Czech: Zpětná vazba od zákazníků v e-shopech B2C
RIV/75081431:_____/15:00000589 Proceedings paper. Management, administration and clerical work. English. United States of America.
Solarová, Petra (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: customer feedback; e-shops; B2C; retail industry
Changed by: Mgr. Václav Karas, učo 10752. Changed: 24/2/2016 17:49. -
TIŠLEROVÁ, Kamila. Customer-centric Approach in Terms of Online Marketing. Online. In Soliman, KS. 26th International-Business-Information-Management-Association Conference Location. 1. vyd. Norristown (USA): INT BUSINESS INFORMATION MANAGEMENT ASSOC-IBIMA, 2015, p. 2730-2738. ISBN 978-0-9860419-5-2.
Name in Czech: Zákaznicky orientovaný přístup v podmínkách online marketingu
RIV/75081431:_____/15:00000591 Proceedings paper. Management, administration and clerical work. English. United States of America.
Tišlerová, Kamila (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: Customer-centric approach; Internet shopping; Customers' preferences; Perceived value; Segmentation
Changed by: Mgr. Václav Karas, učo 10752. Changed: 26/2/2016 13:56. -
SOLAROVÁ, Petra. Electronic records of sales in retail. In Innovative Economic Symposium 2015. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, p. 1-9, 10 pp. ISSN 2464-6369.
Name in Czech: Elektronická evidence tržeb v maloobchodě
Management, administration and clerical work. English. Czech Republic.
Keywords in English: Electronic records of sales; Retail; E-shops; Czech Republic
Changed by: Mgr. Václav Karas, učo 10752. Changed: 4/2/2016 10:29. -
LIŽBETINOVÁ, Lenka and Qi. HUDEČKOVÁ. Etika a obchodní jednání na čínských trzích. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, 98 pp. ISBN 978-80-7468-094-6.
Economics. Czech. Czech Republic.
Changed by: Věra Kostková, učo 6173. Changed: 7/4/2016 15:15. -
SLABÁ, Marie. Internet Banking as a Factor of Customer Loyalty: Case Study of the Internet Banking Users. Online. In Khalid S. Soliman. Proceedings of the 26th International Business Information Management Association Conference. INNOVATION MANAGEMENT AND SUSTAINABLE ECONOMIC COMPETITIVE ADVANTAGE: FROM REGIONAL DEVELOPMENT TO GLOBAL GROWTH. Norristown: International Business Information Management Association (IBIMA), 2015, p. 932-940. ISBN 978-0-9860419-5-2.
Name in Czech: Internetové bankovnictví jako faktor loajality zákazníků: Případová studie uživatelů internetového bankovnictví
RIV/75081431:_____/15:00001234 Proceedings paper. English. United States of America.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: internet banking; bank; customer loyalty
Type of proceedings: post-proceedings
Changed by: Mgr. Eva Hynešová, učo 23116. Changed: 12/4/2018 13:30. -
SOLAROVÁ, Petra. Loyalty programmes of selective grocery retailers in the Czech Republic. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensin. 2015, 63(2), p. 617-625.
Changed by: Ing. Ivana Čertická, učo 7889. Changed: 10/9/2015 09:53.
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TIŠLEROVÁ, Kamila. Marketing strategy of SME´s operating in civil engineering. In Innovative Economic Symposium 2015. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, p. 85-92. ISSN 2464-6369.
Name in Czech: Marketinová strategie malých a středních podniků ve stavebnictví
Management, administration and clerical work. English. Czech Republic.
Keywords in English: SME; Marketing strategy; Civil Engineering; Competition Advantage; Partnering; Education in Marketing; Marketing Competences
Changed by: Mgr. Václav Karas, učo 10752. Changed: 4/2/2016 10:33. -
SLABÁ, Marie. Multidimensional maps in Stakeholder Circle Methodology: case study in the tertiary education in the Czech Republic. In Khalid S. Soliman. Innovation Management and Education Excellence Vision 2020: From Regional Development Sustainability to Global Economic Growth. 1. vydání. Norristown, USA: International Business Information Management Association (IBIMA), 2015, p. 557-564. ISBN 978-0-9860419-4-5.
Name in Czech: Multidimenzionální mapy v Stakeholder Circle Methodology: case study terciárního vzdělávání v České republice
RIV/75081431:_____/15:00001012 Proceedings paper. Management, administration and clerical work. English. Netherlands.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: Stakeholder Circle Methodology; stakeholder; multidimensional maps; stakeholders visualization
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 27/4/2017 16:47. -
OUBRECHTOVÁ, Marie and Lukáš KUČERA. Obchodní činnost. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, 86 pp. ISBN 978-80-7468-079-3.
Economics. Czech. Czech Republic.
Changed by: Mgr. Václav Karas, učo 10752. Changed: 9/7/2015 11:33. -
TIŠLEROVÁ, Kamila. Perceived advantages and disadvantages of Internet Shopping. Littera Scripta. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, roč. 8, No 2, p. 125-135. ISSN 1805-9112.
Name in Czech: Vnímané výhody a nevýhody nakupování prostřednictvím internetu
RIV/75081431:_____/15:00000576 Article in a journal. Economics. English. Czech Republic.
Tišlerová, Kamila (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: Internet shopping; e-commerce; value-creation; segmentation; perceived advantages
Changed by: Mgr. Václav Karas, učo 10752. Changed: 17/2/2016 11:23. -
NAVRÁTIL, Josef and Roman ŠVEC. Perception of the "Cheap Accommodation" in the Youth Tourism Market. In 25th International Business Information Management Association Conference - Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth, IBIMA 2015. 1. vyd. Norristown (USA): INT BUSINESS INFORMATION MANAGEMENT ASSOC-IBIMA, 2015, p. 944-954. ISBN 978-0-9860419-4-5.
Name in Czech: Vnímání levného ubytování na trhu cestovního ruchu mladých
RIV/75081431:_____/15:00000546 Proceedings paper. Economics. English. United States of America.
Navrátil, Josef (203 Czech Republic, guarantor, belonging to the institution) -- Švec, Roman (203 Czech Republic, belonging to the institution)
Keywords in English: Backpackers; Cheap accommodation; Perception; Youth tourism
Changed by: Mgr. Václav Karas, učo 10752. Changed: 15/12/2015 12:04. -
SLABÁ, Marie. Podnikové řízení I. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, 133 pp. ISBN 978-80-7468-077-9.
Management, administration and clerical work. Czech. Czech Republic.
Changed by: Mgr. Václav Karas, učo 10752. Changed: 9/7/2015 11:36. -
ŠVEC, Roman and Marie SLABÁ. Podniky cestovního ruchu 1 : vysokoškolská učebnice. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, 145 pp. ISBN 978-80-7468-086-1.
Economics. Czech. Czech Republic.
Changed by: Mgr. Václav Karas, učo 10752. Changed: 6/5/2015 09:40. -
ŠVEC, Roman; Marie SLABÁ and Petra SOLAROVÁ. Podniky cestovního ruchu 2 : Vysokoškolská učenice. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015. ISBN 978-80-7468-096-0.
Economics. Czech. Czech Republic.
Changed by: Mgr. Václav Karas, učo 10752. Changed: 16/2/2016 10:12. -
LIŽBETINOVÁ, Lenka. Possibility of increasing the quality of communication in public administration. Littera Scripta. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, roč. 8, No 1, p. 40-48. ISSN 1805-9112.
Name in Czech: Možnost zvýšení kvality komunikace ve veřejné správě
RIV/75081431:_____/15:00000490 Article in a journal. Management, administration and clerical work. English. Czech Republic.
Ližbetinová, Lenka (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: communication; quality; public administration; public participation; communication strategies
Changed by: Mgr. Václav Karas, učo 10752. Changed: 1/7/2015 09:51. -
SLABÁ, Marie; Roman ŠVEC; Qi. HUDEČKOVÁ and Lukáš KUČERA. Postavení Číny v mezinárodním obchodě : vysokoškolská učebnice. 2., rozšířené vydání. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, 177 pp. ISBN 978-80-7468-091-5.
Economics. Czech. Czech Republic.
Changed by: Mgr. Václav Karas, učo 10752. Changed: 13/10/2015 12:48. -
KUČERA, Lukáš and Roman ŠVEC. Postavení Číny v mezinárodním obchodě : vysokoškolská učebnice. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, 137 pp. ISBN 978-80-7468-085-4.
Economics. Czech. Czech Republic.
Changed by: Mgr. Václav Karas, učo 10752. Changed: 6/5/2015 09:22. -
LIŽBETINOVÁ, Lenka. Potential of Talent Management for SMEs. In Innovative Economic Symposium 2015. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, p. 65-75, 21 pp. ISSN 2464-6369.
Name in Czech: Potenciál talent manažmentu pro malé a střední podniky
Management, administration and clerical work. English. Czech Republic.
Keywords in English: Talent management; Management; HRM; SMEs
Changed by: Mgr. Václav Karas, učo 10752. Changed: 4/2/2016 10:33. -
SLABÁ, Marie. Projekt 1. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, 143 pp. ISBN 978-80-7468-078-6.
Economics. Czech. Czech Republic.
Changed by: Mgr. Václav Karas, učo 10752. Changed: 9/7/2015 11:28. -
LIŽBETINOVÁ, Lenka. Quality evaluation of internal communication in logistics companies. Logi. České Budějovice: Institute of Technology and Business in České Budějovice, 2015, Neuveden, No 1, p. 80-89. ISSN 1804-3216.
Name in Czech: Hodnocení kvality interní komunikace v logistických společnostech
RIV/75081431:_____/15:00000472 Article in a journal. Management, administration and clerical work. English. Czech Republic.
Ližbetinová, Lenka (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: Logistics; internal communication; quality of communication
Changed by: Mgr. Václav Karas, učo 10752. Changed: 19/2/2016 15:49. -
TIŠLEROVÁ, Kamila. Segmentace kupujících podle vnímané hodnoty v podmínkách e-commerce. Ekonomické listy. 2015, 6(1), 14-33. ISSN 1804-4166.
Changed by: Ing. Ivana Čertická, učo 7889. Changed: 10/9/2015 10:09.
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SLABÁ, Marie. Stakeholder Groups of Public and Private Universities in the Czech Republic - Identification, Categorization and Prioritization. Review of Economic Perspectives. Berlín: De Gruyter Open Ltd, 2015, vol 15., No 3, p. 305-326. ISSN 1213-2446. Available from: https://doi.org/10.1515/revecp-2015-0022.
Name in Czech: Skupiny stakeholderů veřejných a soukromých škol v České republice - identifikace, kategorizace a prioritizace
RIV/75081431:_____/15:00000544 Article in a journal. Management, administration and clerical work. English. Germany.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: stakeholder; stakeholder group; stakeholder management; university
Changed by: Mgr. Václav Karas, učo 10752. Changed: 16/11/2015 11:36. -
SLABÁ, Marie. Strategický management. 1. vyd. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2015, 162 pp. ISBN 978-80-7468-076-2.
Management, administration and clerical work. Czech. Czech Republic.
Changed by: Mgr. Václav Karas, učo 10752. Changed: 9/7/2015 11:43. -
KUČERA, Lukáš. The Analysis of Czech Customers Attitude to Modern Technologies in Retail. Online. In 25th International Business Information Management Association Conference - Innovation Vision 2020: From Regional Development Sustainability to Global Economic Growth, IBIMA 2015. 1. vyd. Norristown (USA): International Business Information Management Association, IBIMA, 2015, p. 571-583. ISBN 978-0-9860419-4-5.
Name in Czech: Analýza postoje českých spotřebitelů k moderním technologiím v obchodě
RIV/75081431:_____/15:00000563 Proceedings paper. Economics. English. United States of America.
Kučera, Lukáš (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: Retailing; Customers; Modern technologies; Research
Changed by: Mgr. Václav Karas, učo 10752. Changed: 16/2/2016 14:18. -
LIŽBETINOVÁ, Lenka. The Evaluation of Internal Communication Flows of Companies. Logos polytechnikos. Jihlava: Vysoká škola polytechnická Jihlava, 2015, roč. 6, No 3, p. 152-163. ISSN 1804-3682.
Name in Czech: Hodnocení interních komunikačních toků v podniku
RIV/75081431:_____/15:00000525 Article in a journal. Management, administration and clerical work. English. Czech Republic.
Ližbetinová, Lenka (703 Slovakia, guarantor, belonging to the institution)
Keywords in English: internal communication; evaluation of communication flows; communication tool kit
Changed by: Mgr. Václav Karas, učo 10752. Changed: 1/4/2016 23:10. -
KAMPF, Rudolf and Lenka LIŽBETINOVÁ. The identification and development of talents in the environment of logistics companies. Nase More. Dubrovnik: University of Dubrovnik, 2015, vol. 62, Special Issue, p. 139-142. ISSN 0469-6255. Available from: https://doi.org/10.17818/NM/2015/SI9.
Name in Czech: Identifikace a vývoj schopností v prostředí logistických společností
RIV/75081431:_____/15:00000554 Article in a journal. Land transport systems and equipment. English. Croatia.
Kampf, Rudolf (203 Czech Republic, guarantor, belonging to the institution) -- Ližbetinová, Lenka (703 Slovakia, belonging to the institution)
Keywords in English: Logistic companies; Management competences; Saaty’s pairwise comparison method; Talent management
Changed by: Mgr. Václav Karas, učo 10752. Changed: 1/4/2016 23:14. -
SOLAROVÁ, Petra. Zákazníci jako spolupracovníci v maloobchodním podnikání. Studentská vědecká a odborná činnost Ekonomické fakulty JU v ČB: SVOČ 2015, 23.4.2015 (v tisku). České Budějovice: Czechia, 2015.
Changed by: Ing. Ivana Čertická, učo 7889. Changed: 10/9/2015 10:01.
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ŠTARCHOŇ, Peter; Martina JUŘÍKOVÁ; Olga JURÁŠKOVÁ; Dagmar WEBEROVÁ; Josef KOCOUREK; Lenka LIŽBETINOVÁ; Lucia VILČEKOVÁ and Kristýna KOVÁŘOVÁ. Značky a český zákazník (The brands and Czech customer). 1. vydání. Zlín: VeRBum, 2015, 104 pp. ISBN 978-80-87500-76-7.
Name (in English): The brands and Czech customer
RIV/75081431:_____/15:00000687 Book on a specialized topic. Economics. Czech. Czech Republic.
Štarchoň, Peter (703 Slovakia) -- Juříková, Martina (203 Czech Republic) -- Jurášková, Olga (203 Czech Republic) -- Weberová, Dagmar (703 Slovakia, belonging to the institution) -- Kocourek, Josef (203 Czech Republic) -- Ližbetinová, Lenka (703 Slovakia, belonging to the institution) -- Vilčeková, Lucia (703 Slovakia) -- Kovářová, Kristýna (203 Czech Republic)
Keywords in English: brand; customer; domestic product; marketing
Changed by: Věra Kostková, učo 6173. Changed: 21/7/2016 09:27. -
SLABÁ, Marie. Analýza webových stran vybraného hotelu v českých budějovicích – případová studie (Analysis of websites of selected hotel in české budějovice – Case study). In Nové trendy v gastronomii, hotelnictví a cestovním ruchu : sborník příspěvků. 1. vyd. Brno: Vysoká škola obchodní a hotelová Brno, 2014, p. 195-203. ISBN 978-80-87300-56-5.
Name (in English): Analysis of websites of selected hotel in české budějovice – Case study
Economics. Czech. Czech Republic.
Keywords in English: Marketing; marketing communication; websites; hotel; internet; social network
Changed by: Mgr. Václav Karas, učo 10752. Changed: 23/6/2014 08:14. -
SLABÁ, Marie and Roman FIALA. Application of power-interest matrix and influence-attitude matrix in stakeholder mapping of universities (Využití matice power-interest a matice influence-attitude při mapování stakeholderů výsokých škol). In Dagmar Špalková, Lenka Matějová. Current Trends in Public Sector Research : proceedings of the 18th international conference. Brno: Masarykova univerzita, 2014, p. 318-325. ISBN 978-80-210-6611-3.
Name (in English): Využití matice power-interest a matice influence-attitude při mapování stakeholderů výsokých škol
RIV/75081431:_____/14:00000945 Proceedings paper. Management, administration and clerical work. English. Czech Republic.
Slabá, Marie (203 Czech Republic, belonging to the institution) -- Fiala, Roman (203 Czech Republic)
Keywords in English: Stakeholder mapping; stakeholder; power-interest matrix; influence-attitude matrix
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 21/2/2017 11:04. -
SLABÁ, Marie. Application Possibilities of the Stakeholder Circle Methodology in the Marketing Communication of Universities. In Dagmar Špalková, Lenka Matějová. Current Trends in Public Sector Research : proceedings of the 18th international conference. Brno: Masarykova univerzita, 2014, p. 327-334. ISBN 978-80-210-6611-3.
Name in Czech: Možnosti aplikace Stakeholder Circle Methodology v marketingové komunikaci vysokých škol
RIV/75081431:_____/14:00000944 Proceedings paper. Management, administration and clerical work. English. Czech Republic.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: Urgency; Stakeholder Circle Methodology; university; stakeholder; prioritization
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 20/2/2017 14:36. -
SLABÁ, Marie; Peter ŠTARCHOŇ and Ivan JÁČ. IDENTIFICATION AND PRIORITIZATION OF KEY STAKEHOLDER GROUPS IN MARKETING COMMUNICATION OF COLLEGES. E+M Ekonomie a Management. Liberec: Technická univerzita v Liberci, 2014, vol. 2014, No 4, p. 101-110. ISSN 1212-3609.
Name in Czech: Identifikace a prioritizace klíčových skupin stakeholderů v marketingové komunikaci vysokých škol
RIV/75081431:_____/14:00000654 Article in a journal. Economics. English. Czech Republic.
Slabá, Marie (203 Czech Republic, belonging to the institution) -- Štarchoň, Peter (703 Slovakia) -- Jáč, Ivan (203 Czech Republic)
Keywords in English: Stakeholder; stakeholder circle methodology; stakeholder index; stakeholder identification; stakeholder prioritization
Changed by: Hana Dlouhá, učo 19800. Changed: 26/5/2016 13:29. -
KOTOVA, Larissa; Maxim PONOMAREV; Petr MULAČ and Věra MULAČOVÁ. Impact of the Financial Crisis on the European Labour Market. Littera Scripta. České Budějovice: Vysoká škola technická a ekonomická v Českých Budějovicích, 2014, Neuveden, No 2, p. 10-20. ISSN 1805-9112.
Name in Czech: Dopady finanční krize na evropský trh práce
Economics. English. Czech Republic.
Keywords in English: labour market; unemployment; employment rate; unemployment rate; youth unemployment rate; average nominal and real wage
Changed by: Mgr. Václav Karas, učo 10752. Changed: 7/1/2015 13:56. -
KUČERA, Lukáš. Loyalty programs analysis in selected retail chains. Economics and politics. Magnitogorsk: Magnitogorskij zemědělskij technickij univerzita, 2014, Neuveden, No 2, p. 131-138. ISSN 2310-4570.
Name in Czech: Analýza věrnostních programů ve vybraných obchodních řetězcích
Economics. English. Russian Federation.
Keywords in English: Retail chain; loyalty; loyalty program; Czech Republic; Russia; Poland; Germany
Changed by: Mgr. Václav Karas, učo 10752. Changed: 27/1/2015 09:27. -
KUČERA, Lukáš. New technology in Czech Retailing: Self-scaning system. In Dokbat 2014 : sborník příspěvků. 1. vyd. Zlín: Univerzita Tomáše Bati ve Zlíně, 2014, p. nestránkováno, 6 pp. ISBN 978-80-7454-339-5.
Name in Czech: Nové technologie v tuzemském retailingu – Systém Scan&Go
Economics. English. Czech Republic.
Keywords in English: Retailing; Self-checkout system; Scan & Go system; Customer; Mobile shopping
Changed by: Ing. Lukáš Kučera, učo 10600. Changed: 11/7/2014 08:54. -
MULAČOVÁ, Věra and Petr MULAČ. Podnikatelské prostředí a konkurenceschopnost (Business environment and Czech Republic competitiveness). In Konkurence: sborník příspěvků. 1. vyd. Jihlava: Vysoká škola polytechnická Jihlava, 2014, p. 155-163. ISBN 978-80-87035-91-7.
Name (in English): Business environment and Czech Republic competitiveness
Economics. Czech. Czech Republic.
Keywords in English: business environment; Global Competitiveness Index
Changed by: Mgr. Václav Karas, učo 10752. Changed: 3/12/2014 11:29. -
ŠTARCHOŇ, Peter and Dagmar WEBEROVÁ. Rodová príslušnosť a postoje slovenských spotrebiteľov voči značke (Gender and Attitudes of Slovak Consumers towards the Brand). Marketing Science and inspirations. Bratislava: Univerzita Komenského v Bratislave, 2014, roč. 9, No 4, p. 36-42. ISSN 1338-7944.
Name in Czech: Rodová příslušnost a postoje slovenských spotřebitelů vůči značce
Name (in English): Gender and Attitudes of Slovak Consumers towards the Brand
Economics. Slovak. Slovakia.
Keywords in English: gender; Slovak consumers; brand; country of origin
Changed by: Mgr. Václav Karas, učo 10752. Changed: 10/2/2015 15:03. -
SLABÁ, Marie. STAKEHOLDER ANALYSIS OF SMALL AND MEDIUM-SIZED ENTERPRISES. Online. In Pavel Jedlička. The International Conference Hradec Economic Days 2014. 1. vydání. Hradec Králové: Gaudeamus, 2014, p. 277-283. ISBN 978-80-7435-370-3.
Name in Czech: Analýza stakeholderů malých a středních podniků
RIV/75081431:_____/14:00001018 Proceedings paper. Management, administration and clerical work. English. Czech Republic.
Slabá, Marie (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: small and medium-sized enterprises; stakeholder; stakeholder analysis; stakeholder prioritisation; stakeholder identification
Type of proceedings: post-proceedings
Changed by: Hana Dlouhá, učo 19800. Changed: 11/5/2017 08:43. -
ŠVEC, Roman; Josef NAVRÁTIL and Kamil PÍCHA. The impact of the location on the price offered by accommodation establishments in Urban areas. Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunesis. Brno: Mendel University in Brno, 2014, vol. 62, No 6, p. 1475-1485. ISSN 1211-8516.
Name in Czech: Dopad umístění na cenu nabízenou ubytovacími zařízeními v městských oblastech
RIV/75081431:_____/14:00000479 Article in a journal. Economics. English. Czech Republic.
Švec, Roman (203 Czech Republic, guarantor, belonging to the institution) -- Navrátil, Josef (203 Czech Republic) -- Pícha, Kamil (203 Czech Republic)
Keywords in English: Accommodation establishment; Distribution of accommodation; Location; Pricing
Changed by: Mgr. Václav Karas, učo 10752. Changed: 23/6/2015 09:18. -
NAVRÁTIL, Josef; Miha LESJAK; Kamil PÍCHA; Stanislav MARTINÁT; Jana NAVRÁTILOVÁ; Vivian Lee WHITE; Jaroslav KNOTEK; Tomáš KUČERA; Roman ŠVEC; Zuzana BALOUNOVÁ and Josef RAJCHARD. The importance of vulnerable areas with potential tourism development: a case study of the Bohemian forest and South Bohemia tourism regions. ACTA GEOGRAPHICA SLOVENICA-GEOGRAFSKI ZBORNIK. LJUBLJANA: GEOGRAFSKI INST ANTONA MELIKA ZRC SAZU, 2014, vol. 54, No 1, p. 116-130. ISSN 1581-6613.
Name in Czech: Význam zranitelnosti oblastí s potenciálem rozvoje cestovního ruchu: případová studie turistického regionu český les a jižní Čechy.
RIV/75081431:_____/14:00000480 Article in a journal. Economics. English. Slovenia.
Navrátil, Josef (203 Czech Republic, guarantor) -- Lesjak, Miha (705 Slovenia) -- Pícha, Kamil (203 Czech Republic) -- Martinát, Stanislav (203 Czech Republic) -- Navrátilová, Jana (203 Czech Republic) -- White, Vivian Lee (380 Italy, belonging to the institution) -- Knotek, Jaroslav (203 Czech Republic) -- Kučera, Tomáš (203 Czech Republic) -- Švec, Roman (203 Czech Republic, belonging to the institution) -- Balounová, Zuzana (203 Czech Republic) -- Rajchard, Josef (203 Czech Republic)
Keywords in English: geography; landscape; tourism; Czech Republic
Changed by: Mgr. Václav Karas, učo 10752. Changed: 23/6/2015 09:19. -
LIŽBETINOVÁ, Lenka. The quality of Communication in the Context of regional Development. Deturope - The central european journal of regional development and tourism. České Budějovice: JČU v ČB, Ekonomická fakulta, 2014, vol 6, No 3, p. 22-38. ISSN 1821-2506.
Name in Czech: Kvalita komunikace v rámci řízení regionálního rozvoje
Theory and management systems. English. Czech Republic.
Keywords in English: communication; regional development; quality; public administration; ISO norms; communication strategy
Changed by: Mgr. Václav Karas, učo 10752. Changed: 3/2/2015 11:16. -
KUČERA, Lukáš. The shadow economy development in the Czech Republic. Economics and politics. Magnitogorsk: Magnitogorskij zemědělskij technickij univerzita, 2014, Neuveden, 1(2), p. 159-163. ISSN 2310-4570.
Name in Czech: Vývoj stínové ekonomiky v České republice
Economics. English. Russian Federation.
Keywords in English: GDP; shadow economy; development; basic index; chain index
Changed by: Mgr. Václav Karas, učo 10752. Changed: 10/7/2014 10:44. -
KUČERA, Lukáš. Věrnostní program jako nástroj zvyšování konkurenceschopnosti hotelu (Loyalty program as a tool of competetivness increase in a hotel). In Aktuální problémy cestovního ruchu : ”CESTOVNÍ RUCH A JEHO DOPADY NA SPOLEČNOST„ / Topical Issues of Tourism : ”TOURISM AND ITS IMPACTS ON SOCIETY„. 1. vyd. Jihlava: COLL POLYTECHNICS JIHLAVA, 2014, p. 119-125. ISBN 978-80-87035-87-0.
Name (in English): Loyalty program as a tool of competetivness increase in a hotel
RIV/75081431:_____/14:00000399 Proceedings paper. Economics. Czech. Czech Republic.
Kučera, Lukáš (203 Czech Republic, guarantor, belonging to the institution)
Keywords in English: Competitiveness; hospitality market; independent regional hotel; loyalty program
Changed by: Mgr. Václav Karas, učo 10752. Changed: 13/4/2015 15:50. -
SLABÁ, Marie. Vliv ekonomické krize na hotelnictví v České republice (Impact of economic crisis on hotel industry in the Czech Republic). In Nové trendy v gastronomii, hotelnictví a cestovním ruchu : sborník příspěvků. 1. vyd. Brno: Vysoká škola obchodní a hotelová Brno, 2014, p. 204-211. ISBN 978-80-87300-56-5.
Name (in English): Impact of economic crisis on hotel industry in the Czech Republic
Economics. Czech. Czech Republic.
Keywords in English: Tourism, hotel; net use of beds; use of rooms; economic crisis; marketing
Changed by: Mgr. Václav Karas, učo 10752. Changed: 23/6/2014 08:14. -
KUČERA, Lukáš. Vliv ekonomické krize na vývoj tržeb v maloobchodě (The economic crisis impact on the revenues development in retail). Logos polytechnikos. Jihlava: Vysoká škola polytechnická Jihlava, 2014, roč. 5, No 3, p. 29-41. ISSN 1804-3682.
Name (in English): The economic crisis impact on the revenues development in retail
Economics. Czech. Czech Republic.
Keywords in English: economic Crisis; retail; revenues; gross domestic product
Changed by: Mgr. Václav Karas, učo 10752. Changed: 23/1/2015 11:47. -
MULAČ, Petr and Věra MULAČOVÁ. Výsledky dotazníkového šetření k řízení kvality českých neuniverzitních vysokých škol (The results of the survey regarding quality management of Czech non-universities). In Konkurence: sborník příspěvků. 1. vyd. Jihlava: Vysoká škola polytechnická Jihlava, 2014, p. 165-173. ISBN 978-80-87035-91-7.
Name (in English): The results of the survey regarding quality management of Czech non-universities
Economics. Czech. Czech Republic.
Keywords in English: quality assurance; non-university; results of questionnaire survey
Changed by: Mgr. Václav Karas, učo 10752. Changed: 3/12/2014 11:29. -
KUČERA, Lukáš. Využití manažerských informačních systémů ve sféře hotelnictví (Management information system use in hotel industry). In Nové trendy v gastronomii, hotelnictví a cestovním ruchu : sborník příspěvků. 1. vyd. Brno: Vysoká škola obchodní a hotelová Brno, 2014, p. 97-102. ISBN 978-80-87300-55-8.
Name (in English): Management information system use in hotel industry
Economics. Czech. Czech Republic.
Keywords in English: Hotel industry; Management Information Systems (MIS); MIS Modules; Hotel Information Systems (HIS); HIS modules
Changed by: Mgr. Václav Karas, učo 10752. Changed: 10/7/2014 10:44.