Usage Of Artificial Intelligence On Social Media In Europe

@article{68501,
   author = {Kalinová, Eva},
   article_number = {2},
   keywords = {Artificial intelligence; social media; online marketing},
   language = {eng},
   issn = {1804-7890},
   journal = {Ad Alta-Journal Of Interdisciplinary Research},
   title = {Usage Of Artificial Intelligence On Social Media In Europe},
   url = {https://www.researchgate.net/publication/367083228_USAGE_OF_ARTIFICIAL_INTELLIGENCE_ON_SOCIAL_MEDIA_IN_EUROPE},
   volume = {12},
   year = {2022}
}

TY  - JOUR
ID  - 68501
AU  - Kalinová, Eva
PY  - 2022
TI  - Usage Of Artificial Intelligence On Social Media In Europe
JF  - Ad Alta-Journal Of Interdisciplinary Research
VL  - 12
IS  - 2
SP  - 330-333
EP  - 330-333
SN  - 18047890
KW  - Artificial intelligence
KW  - social media
KW  - online marketing
UR  - https://www.researchgate.net/publication/367083228_USAGE_OF_ARTIFICIAL_INTELLIGENCE_ON_SOCIAL_MEDIA_IN_EUROPE
N2  - Artificial Intelligence (AI) is becoming more common in our daily life. One of the biggest segments of AI is used in business. Technologies are changing at a rapid pace , in unpredictable ways. The research was done by systematic literature of the most recent (2020-2022) academic articles from the database Scopus covering the usage of AI on social media. Dividing the find articles based on chosen criteria into categories such as social media platforms used for research and general AI usage on social media. The results show that the implementation of AI will become more and more inevitable for its variety of use on social media, like chatbots, detecting harmful behaviour, data analysis and strategy making.
ER  - 

KALINOVÁ, Eva. Usage Of Artificial Intelligence On Social Media In Europe. \textit{Ad Alta-Journal Of Interdisciplinary Research}. 2022, roč.~12, č.~2, s.~330-333. ISSN~1804-7890.