IPS School of Business Administration
welcomes you to the
Setubal Business Week / BIP
23 – 27 October 2023
Note: the physical week is also the starting point for
the BIP-students
Blended Intensive Program – PORTUGAL
EXIT – Is an EXchange IntensiveTraining Program on Entrepreneurship, where students are awarded of the Tourism
Trends That Will Shape the Travel Industry to explore and create value proposition.
As future entrepreneurs, students challenged to think in great opportunities, for new products/services to create
value to the customers
Guest Lecture: Tourism Trends That Will Shape the Travel Industry in 2023 and Beyond
International Forum for students and professors
BootCamp 1 “Generating and selecting ideas”
BootCamp 2 “Building customer propositions for customers”
BootCamp 3 “Achieving customers and generate revenue sources”
BootCamp 4 “Activities, partnerships, and cost structure
BootCamp 5 “Build my Business Website”
Seminar “How to build financial dash board”
During this week students will visit innovative places and will have fun experiences, both in Lisbon and Setúbal
In Lisbon they will visit TimeOut Market and Lisbon Incubator
In Setúbal they will be invited for SADO EXPERIENCE and see the dolphins
Students will have several challenges and a special dinner
2 Tutorial session
International Workshop: SHAPPING THE FUTURE FOR THE NEW ENTREPRENEURS (online)
On person Program (from 23 to 27 of October) for BIP and IBW students includes:
Online Program (during November)
The tourism and hospitality industry has undergone huge changes in the last years. Competitive pressures,
shifting consumer preferences and consumption patterns, technological advances, price discounting, and new
distribution channels are some of the changes in the business landscape. Innovation is a tool to cope with
these and other changes in the industry.
New technologies have given hospitality businesses the ability to deliver more convenience and control, which
is a large attraction to the new generation of customers. Although the capacity for data analytics and user
experience are impressive, the human touch is still necessary, to deliver warming experience to match human
necessity.
TRAVELLING FROM LISBON AIRPORT TO SETÚBAL CITY
CENTRE
Option 1
AEROBUS from the Airport to Entrecampos FERTAGUS
train Setúbal Station (final stop for Fertagus Train).
Timetables for Fertagus trains:
https://www.fertagus.pt/pt/horarios/fertagus
Option 2
METRO (subway) from the Airport (red line) to
Estação/Gare do Oriente, and from there CARRIS
METROPOLITANA BUS 4720 to Setúbal.
Subway network diagram and prices:
https://www.metrolisboa.pt/en/
http://metro.transporteslisboa.pt/eng/customer-
info/diagrams-and-maps/network-diagram/
Bus 4720 timetable:
https://horarios.carrismetropolitana.pt/
Option 3
TAXI or UBER - Around 70€/80€ from the airport to the
Setúbal city centre.
TRAVELING FROM SETÚBAL CITY CENTRE TO
POLYTECHNIC INSTITUTE OF SETÚBAL (IPS)
Option 1
CARRIS METROPOLITANA BUS 4402, 4411 or BUSs 4437
[at gare nº 3 – signal on the station floor], leaving from
the Setúbal bus main station (ITS - Praça do Brasil). The
bus stops near Setúbal campus is called Estefanilha/IPS.
You may buy the ticket to the bus driver or buy a group
of prepaid cards in the bus main station.
Option 2
CP TRAIN in the Setúbal station (central station) or in
the Praça do Quebedo station and leave at the final
stop, in Praias do Sado-A station.
Option 3
TAXI or UBER - Around 10€.
Contacts
IBW coordinator: Profª Teresa Costa,
teresa.costa@esce.ips.pt
Organization email address:
businessweek.setubal@gmail.com
Website:
https://businessweeksetubal.wixsite.com/home
Instituto Politécnico de Setúbal
Campus do IPS, Estefanilha
2910-761 SETÚBAL